2006 Southern Breeze Winter Issue - (Page 62)

sbr064-44-80.qxp 11/16/2006 9:57 AM Page 62 food CHEERS Loco for SoCo s t o r y by MARK A. NEWMAN | photography by C. ROSS So what exactly is Southern Comfort anyway? yet Heron opened a bar on Memphis' Beale Street where he another friend asks as I sip a SoCo and 7Up not Sprite . . . began bottling the nectar he called Southern Comfort never Sprite at a restaurant bar. Well it's kinda like whiskey emblazoned with his signature and the phrase None gen- but, sweet...like a liqueur, I answer, but different. My uine but mine. Southern Comfort received a gold medal friend wasn't satisfied and neither was I. for taste and quality at the 1904 World's Fair in St. Louis What was it I had been drinking all these years since I where Heron also opened a bar. first smuggled it in a flask under my band uniform at After the long national nightmare of Prohibition as Crimson Tide football games back when we mixed it with well as Heron's death in the Roaring 20s, SoCo bubbled Mountain Dew? SoCo and 7 was pretty much my signature back up in 1934 with its famous logo featuring the Currier drink after over a decade in Manhattan, and bottles were & Ives lithograph of the Woodland Plantation. Located on given to me for birthdays, Christmases, housewarmings, the banks of the Mississippi River in West Pointe a la Hache, and yet the question still dogged me: What exactly is Louisiana, diehard SoCo aficionados can reserve a room at Southern Comfort? this renovated bed and breakfast just 40 minutes south of According to Tim Rutledge, director for Southern Comfort New Orleans, the same neck of the woods where this Americas, the brew is a combination of fruit, spice, and uniquely Southern spirit began its journey 136 years ago. whiskey-flavored liqueur that was first created in a French Quarter bar in 1874 where barkeep M.W. Heron added spices and fruit to sweeten the whiskey that came down the Mississippi and Ohio Rivers. To further fatten his purse, Alabama Slammer 1 oz. Southern Comfort / oz. sloe gin 12 / oz. amaretto 12 11/2 oz. orange juice* *Other versions add pineapple juice, grenadine, and/or sweet & sour mix. Fill cocktail shaker with ice, add all the ingredients, shake, shake, shake, pour into an old fashioned glass, and garnish with an orange slice and/or a cherry. www.southerncomfort.com www.woodlandplantation.com 62 souther nbreeze.com http://www.southerncomfort.com http://www.woodlandplantation.com

Table of Contents for the Digital Edition of 2006 Southern Breeze Winter Issue

Editor's Letter
Words & Notes
Coastal Calendar
Storefronts - Hybrid Theory
Sweet Dreams - Tres Chic
Art of Living - To Dye For
Fixtures - Pillow Talk
Our Backyard - Coastal Sunrise
Make Yourself at Home - Office Space
Are We There Yet?
Dinner is Served!
Winning Steak
Painting to the Music
Cheers - Loco for SoCo
Reader Services
Dish - Fiesta!
Chef's Table - Sushi by the Seashore
Let's Eat - Tongues Afire!
Last Bite

2006 Southern Breeze Winter Issue