Dentaltown February 2013 - (Page 52)

sleep dentistry product profile Sleep Optima 360 Dental Sleep Medicine Program Want to become an expert in sleep dentistry? Consider the Sleep Optima 360 Program, a two-day seminar offering high-level obstructive sleep apnea education. Seminar presenters, from left: Dr. Tim Adams, DDS, LVIM, Diplomat in the ACSDD; Dr. Deepak Shrivastava, MD, D.ABSM, D.ABIM (Sleep), FCCP, FACP, FAASM, RPSGT; and Kindra O’Rielley, RDH, BSDH. Elevate Your Practice Obstructive Sleep Apnea (OSA) affects over 50 million Americans. Every practice has patients affected by the disorder who are currently untreated. By becoming an expert sleep dentistry practice, dentists can add a new medical dimension of patient care, an immediate competitive advantage and a new, robust source of revenue. Now is the time for dentists to learn how they can elevate their practices. The Sleep Optima 360 Program is a two-day seminar that offers both high-level education and the tools necessary to successfully implement the program into practice. The Sleep Optima 360 Program seminar provides everything dentists need to become an expert sleep dentistry practice: in-depth education on OSA; how to best identify, diagnose and treat the disorder; and how to maximize medical insurance reimbursement. A Seminar Unlike Any Other The Sleep Optima 360 Program seminar delivers value far beyond traditional seminars. In addition to a deep dive into the fastest growing field in dentistry and 23 CEUs, every attendee automatically becomes a member of the Sleep Optima Dental Sleep Network. As network members, dentists receive everything required for seamless integration of the program into their practices, including: • Patient screening and case identification • Complete home sleep testing and online diagnostic services • Comprehensive medical insurance billing services for: home sleep testing; oral appliance therapy; TMD/TMJ; radiographs; and implant and bone grafting cases • Continued education, training and support • Marketing strategy for new and existing patients diagnosis and treatment to medical billing – can be very complicated. Sleep Optima account managers are available to offer expert service and support. Particularly when it comes to medical billing, Sleep Optima’s account managers ensure the practices follow proper medical insurance company protocols to maximize medical insurance reimbursement. Medical Insurance Expertise is Critical to Program Success The key to a successful sleep dentistry program is mastery of the medical insurance process. Unlike other sleep dentistry providers, Sleep Optima offers unmatched expertise in medical insurance management and billing to maximize patient reimbursements. Sleep Optima members receive services, including verification of benefits, obtaining pre-certifications, and claim submission. Sleep Optima does not charge for any of these services, the only additional fee is a percentage of a successful claim submission; meaning, Sleep Optima is compensated only when practices receive reimbursement. The Sleep Optima program guarantees that all claims are expedited within 24-48 hours. How to Register Dentists can register online at www.sleepoptima.com/ 360Program or call 1-877-643-1613 to reserve a seat. n Post-seminar Benefits of the Sleep Optima 360 Program Show Locations & Dates After dentists attend the seminar and become network members, Sleep Optima conducts web-based training to educate practice staff and refresh the dentists who attended the seminar. Practices are then assigned a Sleep Optima account manager to act as a dedicated guide throughout the program. Management of a successful sleep dentistry program – from Richfield, Ohio Fort Lauderdale, Florida Las Vegas, Nevada Houston, Texas 52 FEBRUARY 2013 » dentaltown.com February 22-23 March 15-16 April 19-20 May 3-4 http://www.sleepoptima.com/360program http://www.dentaltown.com

Table of Contents for the Digital Edition of Dentaltown February 2013

Dentaltown.com Highlights
Howard Speaks: The SWOT Analysis
Professional Courtesy: Get Off the Hamster Wheel
Continuing Education Update
Second Opinion: Predicting the Future of Dental Amalgam Use and FDA Regulation
Nuts & Bolts Full Arch Case Dissected… Tips, Tricks & Stuff
Employee Embezzlement, Not Sure Which One
Corporate Profile: GC America
Sleep Dentistry Section
Product Profile: Sleep Optima
Breathe Easy: The Advent of CPAP
ACSDD Consortium
Sleep Apnea
Townie Meeting 2013 Last Call!
Do-it-Yourself Finance, Part III: Debt
The Most Effective Presentation Process Ever
“Patient Friendly Dentistry” to the Rescue
Does Kissing Affect Oral Health?
Can Groundhog Day Make a Difference?
Top 10 Tips to a Successful Practice Start-up
How to Build Up the Perfect Tooth
Why We See Problems with Teeth Whitening: The Science of Whitening Part IV – Whitening Sensitivity Solutions
Continuing Education: Full-Arch Appliance Use for Nighttime Parafunction Management
Ad Index
In This Issue: Implants Are Growing in Popularity
Perio Reports
Continuing Education: A.I.M. for Implant Success
Scaling on Patients with Implants
Dentally Incorrect

Dentaltown February 2013