Dentaltown August 2016 - (Page 8)

dentaltown staff EDI TORIAL ADVISORY BOARD Editorial Director Thomas Giacobbi, DDS, FAGD * tom@farranmedia.com Clinical Director Timothy Burke, DMD * tim@farranmedia.com Editor Sam Mittelsteadt * sam@farranmedia.com Associate Editor Kyle Patton * kyle@farranmedia.com Assistant Editor Arselia Gales * arselia@farranmedia.com Graphic Designer/Copy Editor Lisa Hewitt * lisa@farranmedia.com Graphic Designer Ed Younkin * ed@farranmedia.com Production Artist Anthony Grazetti * anthony@farranmedia.com Sales Director Mary Lou Botto * marylou@farranmedia.com National Account Managers Steve Kessler * steve@farranmedia.com Tom Delaney * tdelaney@farranmedia.com Regional Sales Managers Geoff Kull * geoff@farranmedia.com Benjamin Lund * ben@farranmedia.com Executive Sales Assistant Leah Harris * leah@farranmedia.com Traffic Coordinator Tanya Anderson * tanya@farranmedia.com Circulation Director Marcie Donavon * marcie@farranmedia.com Circulation Assistant Sally Gross * sally@farranmedia.com Events Director Marie Leland * marie@farranmedia.com Events and Tradeshow Coordinator Kami Sifuentes * kami@farranmedia.com Marketing Coordinator Juliann Yungkans * juliann@farranmedia.com Director of Continuing Education/ Message Board Manager Howard M. Goldstein, DMD * hogo@dentaltown.com Global Clinical Director Kenneth S. Serota, DDS, MMSc * kendo@farranmedia.com I.T. Director Ken Scott * ken@farranmedia.com Internet Application Developers Nick Avaneas * niko@farranmedia.com Jake Reed * jake@farranmedia.com Mobile Application Developer Richard Ortiz * richard@farranmedia.com Member Services Specialist Bridget Mullican * bridget@farranmedia.com Multimedia Developer Devon Kraemer * devon@farranmedia.com Digital Media Developer Brian Morales * brian@farranmedia.com Publisher Howard Farran, DDS, MBA * howard@farranmedia.com President Lorie Xelowski * lorie@farranmedia.com Controller Stacie Holub * stacie@farranmedia.com Receivables Specialist Kristy Corley * kristy@farranmedia.com Seminar Coordinator Rebecca Parent * rebecca@farranmedia.com 6 AUGUST 2016 // dentaltown.com Lee Ann Brady, DMD Glendale, Arizona Cari Callaway-Nelson, DDS Las Vegas, Nevada Doug Carlsen, DDS Denver, Colorado Howard M. Chasolen, DMD Sarasota, Florida Linda Douglas, RDH Toronto, Canada Seth Gibree, DMD, FAGD Cumming, Georgia Stephen Glass, DDS, FAGD Spring, Texas Brian Gurinsky, DDS, MS Denver, Colorado Eyad Haidar, DMD Weston, Massachusetts Glenn Hanf, DMD, FAGD, PC Plantation, Florida William Kisker, DMD, FAGD, MaCCS Vernon Hills, Illinois John Nosti, DMD, FAGD, FACE Mays Landing, New Jersey Jay Reznick, DMD, MD Tarzana, California Donald Roman, DMD, AFAAID Paramus, New Jersey Timothy Tishler, DDS Sister Bay, Wisconsin Glenn Van As, BSc, DMD British Columbia, Canada Fayette Williams, DDS Weatherford, Texas Josh Wren, DMD Brandon, Mississippi Joshua Halderman, DDS Columbus, Ohio © 1999-2016 Dentaltown.com. All rights reserved. Printed in the USA. Copyrights of individual articles appearing in Dentaltown reside with the individual authors. No article appearing in Dentaltown may be reproduced in any manner or format without the express written permission of its author and Dentaltown.com. Dentaltown.com message board content is owned solely by Dentaltown.com. Dentaltown.com message boards may not be reproduced in any manner or format without the express written consent of Dentaltown.com. Dentaltown makes every effort to report clinical information and manufacturer's product news accurately, but cannot assume responsibility for the validity of product claims or typographical errors. Neither do the publishers assume responsibility for product names, claims, or statements made by contributors, in message board posts, or by advertisers. Opinions or interpretations expressed by authors are their own and do not necessarily reflect those of Dentaltown.com. The Dentaltown.com "Townie Poll" is a voluntary survey and is not scientifically projectable to any other population. Surveys are presented to give Dentaltown participants an opportunity to share their opinions on particular topics of interest. Letters: Whether you want to contradict, compliment, confirm or complain about what you have read in our pages, we want to hear from you. Please visit us online at dentaltown.com. http://www.Dentaltown.com http://www.Dentaltown.com http://www.Dentaltown.com http://www.Dentaltown.com http://www.Dentaltown.com http://www.Dentaltown.com http://www.Dentaltown.com http://www.Dentaltown.com http://www.dentaltown.com http://www.dentaltown.com

Table of Contents for the Digital Edition of Dentaltown August 2016

On Dentaltown.com
Howard Speaks: You Don't Know COGS
Professional Courtesy: The Promise of Technology
Continuing Education Update
Industry News
Dealing with Parents Who Refuse GA Whose Children Obviously Need It
Class II Composite Technique
Best Alginate, Hands Down!
The Pillars of Attraction
Out-of-Pocket Collections: Mending the Holes
Dentists Playing Bankers: A new perspective on accounts receivable
Character Studies: Your financial tendencies likely depend on which of these nine archetypes fits you best
Quality Control: Five reasons you should purchase quality hygiene instruments
Practice Solutions: 3M
Opting Into—Or Out of—Typical Transitions
Treatment of Intraoral Infections
Service Profile: Gilleard Dental Marketing
Product Profile: Ivoclar Vivadent
Immediate Implants: Tips for improving the outcome in the aesthetic zone
New Products
You Should Know: Call Sumo
10 Strategic Insights for Patient-Producing Postcards
Monthly Poll: Pediatric Dentistry
CE: Oral Diseases Associated with Men
Dentally Incorrect

Dentaltown August 2016