Digital Output - May 2008 - (Page 25)

VDP Enablers Based upon variable information (VI) file standards, there are plenty of technologies to support all phases of the VDP workflow—from content creation to production and output. This enables most print buyers and their manufacturing partners to tailor the process to the project’s needs. The following developers design creative and output tools to support the VDP workflow. RS#155 Bitstream, Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .www.bitstream.com • Pageflex: A variable publishing platform that enables the creation of customized printed materials, such as direct mail campaigns, business cards, signage, packaging, and books. Bitstream developed technology partnerships with a wide range of print engine manufacturers, including Canon, HP, Xeikon (Punch Graphix), and Xerox. • Pageflex Storefront: Provides an easy, flexible, and scalable solution for setting up an online store that enables the creation of personalized documents. RS#156 Caldera Graphics . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .www.caldera.eu • Caldera RIP: Though not a traditional VDP tool, Caldera RIP offers a layout and compose feature, which enables print suppliers to customize prints by adding basic text and graphic elements to static print content. RS#157 DirectSmile . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .www.directsmile.de • DirectSmile SE: Enables users to create variable data documents based on templates created in Adobe InDesign. RS#158 EFI, Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .www.efi.com • EFI Fiery XF: In additional to a plethora of RIP tools, the Fiery RIP enables VDP production on a number of digital print solutions, including the new Canon imagePRESS C6000 digital color press. RS#159 EMC Corporation . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .www.docscience.com • xPression 3 Suite: Automates the design, creation, and production of highly customized and personalized business communications across the enterprise. It can generate all types of documents—print and electronic—in high volume batches or in real-time, using a variety of data sources. RS#160 GMC Software Technology . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .www.gmc.net • PrintNet Suite: Used by nearly 50 percent of leading global direct marketing and print service providers to create direct mail, incentive/loyalty programs, and promotional and transactional print, GMC’s PrintNet enables the creation, production, and delivery of personalized, database-driven print and electronic documents. RS#161 Hewlett-Packard . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .www.exstream.com • Exstream Dialogue: Features a role-based Windows design interface and a browserbased design interface that enables marketing users to add rules-based messages to documents. Dialogue supports high volume and on demand production of fully personalized documents, regardless of type, variable content, or delivery channel. RS#162 Kodak Graphic Communications . . . . . . . . . . . . . . . . . . . .http://graphics.kodak.com • KODAK INSITE Variable Data Print System: Available as part of the Kodak Unified Workflow or as a standalone application, the KODAK INSITE Variable Data Print System allows users to create VDP templates using Adobe InDesign and make them accessible to customers through the INSITE Storefront System. Print buyers can quickly create customized campaigns using direct mail, POS, flyers, and other types of personalized print. RS#163 Lytrod Software, Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . www.lytrod.com • GraphicArts VI Designer: A user friendly variable data layout tool that enables one-to-one marketing pieces to be created from database delimited data. Design layouts from any graphic arts package can be utilized for efficient variable data processing and printing using the application. RS#164 Meadows Publishing Solutions . . . . . . . . . . . . . . . . . . . . . . . .www.meadowsps.com • DesignMerge: A suite of software modules for QuarkXPress and Adobe InDesign that provide mail merge, VDP, and document assembly features. The solution supports all of the popular VI formats, and has been embraced by many DFE and print engine manufacturers, including Canon, EFI, Xeikon, and Xerox. RS#173 XMPie, Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .www.xmpie.com • PersonalEffect: A powerful, easy to use software suite uniting customer databases and creative content right on the desktop. It is designed specifically for print providers, direct marketing agencies, and corporate marketing professionals. • Marketplace: An online resource designed to support XMPie users in the creation of personalized marketing materials. It features an XMPie uStore-based e-commerce Web site that offers a library of creatively designed templates from XMPie’s award-winning uImage image personalization software. RS#172 RS#171 Saepio Technologies, Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .www.saepio.com • Dynamic Content Engine: A modular, Web-based tool, the Saepio Dynamic Content Engine enables brand managers to customize and produce locally relevant and brand-compliant marketing pieces, including print ads, sales flyers, direct mail, brochures, POP displays, and other Web-to-print documents. Xerox Corporation . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .www.xerox.com • FreeFlow VIPP Pro Publisher: A new Adobe InDesign plug-in for the Xerox FreeFlow Variable Information Suite, Xerox’s VIPP Pro Publisher enables print providers to use the familiar, graphics rich InDesign software as the basis for adding variable text and images to documents. The plug-in generates VIPP PRO output, an optimized data stream that virtually eliminates the pre-composition step from a variable print workflow. RS#170 Punch Graphix . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .www.punchgraphix.com • Xeikon X-800 DFE: The Xeikon X-800 Digital Front End offers object-based, variable data support, along with fast and scalable RIPping. RS#169 PrintSoft . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . www.printsoft.com • PReS: A software tool for designing and publishing personalized documents for both transactional and direct marketing applications. PReS-generated docments may include variable text, pictures, graphics, barcodes, and merge data. Using conditional logic, dynamic documents are created and printed on any high speed printer or distributed via electronic means, such as Web pages, PDF documents, XML files, emails, and more. RS#168 Printable Technologies, Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . .www.printable.com • FusionPro Desktop: An Adobe Acrobat plug-in available for both Mac and Windows platforms, the solution has the ability to design VDP templates, associate input data, design simple to complex business logic, and output optimized VDP print streams. RS#167 Pitney Bowes’ Group 1 Software, Inc. . . . . . . . . . . . . . . . . . . . . . . . . . .www.g1.com • DOC1 Interactive: This solution authors professional, personalized communications using a systems-managed Microsoft Word interface, and is said to be ideal for call centers and other customer-facing environments, according to the developer. RS#166 ONYX Graphics, Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .www.onyxgfx.com • ProductionHouse: Features a VDP tool that enables users to generate documents with variable text, images, and barcodes. According to the developer, the ONYX variable data tool is unique in that it has been optimized for large format print applications. RS#165 Objectif Lune Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .www.objectiflune.com • PrintShop Mail: Enables print suppliers and their customers to produce customized documents and capitalize on personalization’s ability to increase relevancy and response. Appropriate for ad agencies, marketing firms, print shops, and corporate marketing departments, PrintShop Mail is easy to use and requires no extensive programming skills, according to the developer. www.digitaloutput.net May 2008 Digital Output http://www.bitstream.com http://www.objectiflune.com http://www.onyxgfx.com http://www.caldera.eu http://www.g1.com http://www.directsmile.de http://www.efi.com http://www.printable.com http://www.docscience.com http://www.printsoft.com http://www.gmc.net http://www.punchgraphix.com http://www.exstream.com http://www.saepio.com http://graphics.kodak.com http://www.xerox.com http://www.lytrod.com http://www.xmpie.com http://www.meadowsps.com http://www.digitaloutput.net http://www.digitaloutput.net

Table of Contents for the Digital Edition of Digital Output - May 2008

Digital Output - May 2008

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