GRCA_CommerceQuarterly_Spring2018 - 24

small business matters

Making the Right
Connections for Small
Business Success:

Mi Casa Su Casa
By Jobany Bedoya,
Small Business & Latino Outreach Coordinator, GRCA

I

t only takes one conversation to make a connection. And that
connection can make a huge difference to any business' success:
Mi Casa Su Casa, downtown Reading favorite for Latino Soul cuisine. Owned by Johanny Cepada-Freytiz, Mi Casa Su Casa translates
from Spanish to my house is your house. The café and restaurant
celebrated its tenth anniversary just a few short months ago, a joint
event held in conjunction with Wednesday Diversity Mixers, a GRCA
monthly networking event.
After this event, I asked Johanny where she saw herself in the
future and how I could help her get there. She was unsure of her
future goals but did like the idea of mobilizing her operation by
purchasing a food truck. Knowing that it's an expensive step, I asked
her if she would consider alternatives or maybe even a used food truck
to have a lower startup cost. She agreed and then things stayed on a
pause.

On the other side, I was introduced to Hamid Chaudry,
prominent community leader and restaurant owner, by my teammate
Derek Harris. Hamid, the new owner of the Shillington Farmers
Market, was eager to talk about his revitalization efforts for the
location, as well as his ventures in other locations. As we spoke about
what GRCA could offer him and his small business, he mentioned
that he was going to make some strong efforts to diversify
the farmers market. He wanted to take it to the next level
by offering many options to his customers. He asked me if
I had anyone I could refer to him that sold Latino food,
specifically, in his words, "really good Latino food." I
immediately thought of Mi Casa Su Casa!

24 COMMERCE QUARTERLY

SPRING 2018



Table of Contents for the Digital Edition of GRCA_CommerceQuarterly_Spring2018

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https://www.nxtbook.com/hoffmann/GreaterReadingChamber_CommerceQuarterly/GRCA_CommerceQuarterly_Summer2021
https://www.nxtbook.com/hoffmann/GreaterReadingChamber_CommerceQuarterly/GRCA_CommerceQuarterly_Spring2021
https://www.nxtbook.com/hoffmann/GreaterReadingChamber_CommerceQuarterly/GRCA_CommerceQuarterly_Winter2021
https://www.nxtbook.com/hoffmann/GreaterReadingChamber_CommerceQuarterly/GRCA_CommerceQuarterly_Fall2020
https://www.nxtbook.com/hoffmann/GreaterReadingChamber_CommerceQuarterly/GRCA_CommerceQuarterly_Summer2020
https://www.nxtbook.com/hoffmann/GreaterReadingChamber_CommerceQuarterly/GRCA_CommerceQuarterly_Spring2020
https://www.nxtbook.com/hoffmann/GreaterReadingChamber_CommerceQuarterly/GRCA_CommerceQuarterly_Winter2020
https://www.nxtbook.com/hoffmann/GreaterReadingChamber_CommerceQuarterly/GRCA_CommerceQuarterly_Fall2019
https://www.nxtbook.com/hoffmann/GreaterReadingChamber_CommerceQuarterly/GRCA_CommerceQuarterly_Summer2019
https://www.nxtbook.com/hoffmann/GreaterReadingChamber_CommerceQuarterly/GRCA_CommerceQuarterly_Spring2019
https://www.nxtbook.com/hoffmann/GreaterReadingChamber_CommerceQuarterly/GRCA_CommerceQuarterly_Winter2019
https://www.nxtbook.com/hoffmann/GreaterReadingChamber_CommerceQuarterly/GRCA_CommerceQuarterly_Fall2018
https://www.nxtbook.com/hoffmann/GreaterReadingChamber_CommerceQuarterly/GRCA_CommerceQuarterly_Summer2018
https://www.nxtbook.com/hoffmann/GreaterReadingChamber_CommerceQuarterly/GRCA_CommerceQuarterly_Spring2018
https://www.nxtbook.com/hoffmann/GreaterReadingChamber_CommerceQuarterly/GRCA_CommerceQuarterly_Winter2018
https://www.nxtbook.com/hoffmann/GreaterReadingChamber_CommerceQuarterly/GreaterReadingChamber_CommerceQuarterly_Fall2017
https://www.nxtbook.com/hoffmann/GreaterReadingChamber_CommerceQuarterly/GreaterReadingChamber_CommerceQuarterly_Summer2017
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