Digital Auto Care Factbook 2019 - 46

Reasons Consumers Choose DIY and DIFM Outlets
When purchasing parts, DIY consumers
selected auto parts retailers primarily
because of good prior experience
(33.0 percent), convenient location
(27.5 percent) and their low prices (12.4
percent). By comparison, consumers
selected discount/mass merchants for
low prices (33.3 percent), convenient
location (21.9 percent) and good
prior experience 16.0 percent).
When having their vehicle serviced,
DIFM consumers chose new car
dealers for good prior experience
(39.6 percent), trust in the store/shop
and its personnel (18.7 percent) and
convenient location (7.4 percent).
By contrast, consumers selected
aftermarket repair shops primarily
because of good prior experience
(41.7 percent), convenient location
(14.6 percent) and trust in the store/
shop and its personnel (8.7 percent).

Why Chose A DIY Outlet
DIY

Grand
Total

Auto
Parts
Retailer

Discount
Store Mass
Merchandiser

Good prior experience

26.9%

33.0%

Convenient location

22.6%

27.5%

21.9%

Their low prices

18.6%

12.4%

33.3%

Fair prices

5.1%

3.9%

7.7%

Friend or family member's recommendation

4.1%

2.9%

2.6%
6.5%

16.0%

They had other things i also needed to buy

3.5%

2.6%

My trust in the store\shop and its personnel

3.3%

4.0%

1.1%

My loyalty to a particular store\shop

2.6%

3.7%

1.0%

Other

2.6%

2.3%

2.7%

Large in-stock inventory

1.9%

1.7%

1.6%

Information on their website

1.7%

0.9%

0.9%

The brands of parts they offer

1.5%

1.1%

1.3%

The way they answered questions on the phone

1.3%

0.7%

0.6%

Quick and easy checkout procedures

1.2%

0.9%

0.8%

The warranty on the part

1.0%

1.1%

0.6%

The way they answered questions when i was in
the store\shop

0.7%

0.4%

0.4%

Store layout and signs that make it easy to find
what you need

0.6%

0.4%

0.5%

They would test my part for me

0.5%

0.3%

0.3%

Ability to help over the phone if i needed it during installation

0.5%

0.2%

0.3%

Why Chose A DIFM Outlet
DIFM

Grand
Total

New Car
Dealer

Aftermarket
Repair Shops

Good prior experience

41.3%

39.6%

41.7%

Convenient location

13.0%

7.4%

14.6%

My trust in the store\shop and its personnel

10.9%

18.7%

8.7%

Their low prices

7.1%

2.2%

8.4%
8.2%

Friend or family member's recommendation

6.8%

1.7%

My loyalty to a particular store\shop

4.4%

7.2%

3.6%

Other

3.7%

9.0%

2.2%

The warranty on the part

2.7%

8.2%

1.2%

Fair prices

2.7%

1.4%

3.1%

They had other things i also needed to buy

1.5%

1.4%

1.6%

Information on their website

1.0%

0.2%

1.3%

The way they answered questions on the phone

1.0%

0.2%

1.2%

Quick and easy checkout procedures

0.9%

0.5%

1.0%

The brands of parts they offer

0.8%

1.4%

0.6%

Large in-stock inventory

0.6%

0.3%

0.7%

The way they answered questions when i was in the
store\shop

0.6%

0.2%

0.7%

They would test my part for me

0.4%

0.3%

0.4%

Store layout and signs that make it easy to find
what you need

0.3%

0.1%

0.4%

Ability to help over the phone if i needed it during installation

0.3%

0.1%

0.4%

Source: IMR Inc. (www.AutomotiveResearch.com)
This report and all information contained herein is the property of IMR Inc. Reproduction in whole or
in part is prohibited without written permission of IMR Inc.

46

The 2019 Digital Factbook is Copyright © 2019 Auto Care Association and/or its licensor. 
All other rights reserved.  Use of the 2019 Digital Factbook is subject to compliance with the Legal Terms and Conditions found on page 119 of this report.


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Table of Contents for the Digital Edition of Digital Auto Care Factbook 2019

Introductory Page
Letter from Bill Hanvey, President/CEO
Auto Care Association Legal Terms and Conditions
Market Intelligence Committee
Economic Indicators (section)
Key Economic Indicators
National Debt
Industry Employment
Technician Employment and Wages
What Do Our Members Think? / Key Issues
BCI/ECI Summary
U.S. Motor Vehicle Auto Care Industry (section)
Introduction to the Channel Forecast Model
2016 to 2021 Forecast Assumptions
U.S. Motor Vehicle Auto Care Industry
Auto Care Industry Sales History and Forecast
Auto Care Sales by Distribution Channel
Auto Care Segmentation
Auto Care Service and Retail Outlets
Auto Care Service and Retail Outlet Analysis
Program Distribution Overview
Retail Distribution Overview
Financial Benchmarks (section)
Financial Profiles of Select Auto Care Companies
Select Auto Care Transactions
Auto Care Industry (section)
Consumer Profile
Replacement Rates for Motor Vehicle Parts and Jobs
Top 10 Replacement Rate Categories By Vehicle Age
Auto Care Industry Segments (section)
Medium And Heavy Duty Truck Industry
Sales of Replacement Tires
Tool and Equipment
Paint, Body and Equipment
Vehicle Registrations and Usage (section)
U.S. New Motor Vehicle Registrations
Top 10 Light Vehicle Registrations
U.S. Total Motor Vehicle Population
Hybrid Vehicles
Vehicle Operating Costs
Miles Driven and Vehicle Service Contracts
Gasoline Affordability and Fuel Consumption
Crude Oil and Diesel Fuel Costs
State Summary Statistics (section)
State Summary Statistics tables
Global Auto Care Industry (section)
Aftermarket Dynamics
U.S. Trade Data By Country
Global Vehicle Registrations By Country
Global Economic and Automotive Data
U.S. Trade Data for Selected Motor Vehicle Products
Canadian Auto Care Industry
Mexican Auto Care Industry Report
Chinese Auto Care Industry
Glossary and Reference (section)
Glossary and Terms
NAICS Definitions
Auto Care Data Resources
Auto Care Association Market Intelligence (section)
Auto Care Association Market Intelligence
Auto Care Association – Lang Market Comparison (section)
Harmonization of Auto Care Industry Data
Digital Auto Care Factbook 2019 - Introductory Page
Digital Auto Care Factbook 2019 - I
Digital Auto Care Factbook 2019 - Letter from Bill Hanvey, President/CEO
Digital Auto Care Factbook 2019 - III
Digital Auto Care Factbook 2019 - Market Intelligence Committee
Digital Auto Care Factbook 2019 - Economic Indicators (section)
Digital Auto Care Factbook 2019 - Key Economic Indicators
Digital Auto Care Factbook 2019 - National Debt
Digital Auto Care Factbook 2019 - Industry Employment
Digital Auto Care Factbook 2019 - Technician Employment and Wages
Digital Auto Care Factbook 2019 - What Do Our Members Think? / Key Issues
Digital Auto Care Factbook 2019 - BCI/ECI Summary
Digital Auto Care Factbook 2019 - 8
Digital Auto Care Factbook 2019 - U.S. Motor Vehicle Auto Care Industry (section)
Digital Auto Care Factbook 2019 - Introduction to the Channel Forecast Model
Digital Auto Care Factbook 2019 - 2016 to 2021 Forecast Assumptions
Digital Auto Care Factbook 2019 - U.S. Motor Vehicle Auto Care Industry
Digital Auto Care Factbook 2019 - Auto Care Industry Sales History and Forecast
Digital Auto Care Factbook 2019 - Auto Care Sales by Distribution Channel
Digital Auto Care Factbook 2019 - Auto Care Segmentation
Digital Auto Care Factbook 2019 - Auto Care Service and Retail Outlets
Digital Auto Care Factbook 2019 - Auto Care Service and Retail Outlet Analysis
Digital Auto Care Factbook 2019 - Program Distribution Overview
Digital Auto Care Factbook 2019 - Retail Distribution Overview
Digital Auto Care Factbook 2019 - 20
Digital Auto Care Factbook 2019 - Financial Benchmarks (section)
Digital Auto Care Factbook 2019 - Financial Profiles of Select Auto Care Companies
Digital Auto Care Factbook 2019 - 23
Digital Auto Care Factbook 2019 - 24
Digital Auto Care Factbook 2019 - 25
Digital Auto Care Factbook 2019 - 26
Digital Auto Care Factbook 2019 - 27
Digital Auto Care Factbook 2019 - 28
Digital Auto Care Factbook 2019 - 29
Digital Auto Care Factbook 2019 - Select Auto Care Transactions
Digital Auto Care Factbook 2019 - 31
Digital Auto Care Factbook 2019 - 32
Digital Auto Care Factbook 2019 - 33
Digital Auto Care Factbook 2019 - 34
Digital Auto Care Factbook 2019 - 35
Digital Auto Care Factbook 2019 - 36
Digital Auto Care Factbook 2019 - 37
Digital Auto Care Factbook 2019 - 38
Digital Auto Care Factbook 2019 - 39
Digital Auto Care Factbook 2019 - 40
Digital Auto Care Factbook 2019 - Auto Care Industry (section)
Digital Auto Care Factbook 2019 - Consumer Profile
Digital Auto Care Factbook 2019 - 43
Digital Auto Care Factbook 2019 - 44
Digital Auto Care Factbook 2019 - 45
Digital Auto Care Factbook 2019 - 46
Digital Auto Care Factbook 2019 - 47
Digital Auto Care Factbook 2019 - Replacement Rates for Motor Vehicle Parts and Jobs
Digital Auto Care Factbook 2019 - Top 10 Replacement Rate Categories By Vehicle Age
Digital Auto Care Factbook 2019 - 50
Digital Auto Care Factbook 2019 - Auto Care Industry Segments (section)
Digital Auto Care Factbook 2019 - Medium And Heavy Duty Truck Industry
Digital Auto Care Factbook 2019 - Sales of Replacement Tires
Digital Auto Care Factbook 2019 - Tool and Equipment
Digital Auto Care Factbook 2019 - Paint, Body and Equipment
Digital Auto Care Factbook 2019 - 56
Digital Auto Care Factbook 2019 - 57
Digital Auto Care Factbook 2019 - 58
Digital Auto Care Factbook 2019 - Vehicle Registrations and Usage (section)
Digital Auto Care Factbook 2019 - U.S. New Motor Vehicle Registrations
Digital Auto Care Factbook 2019 - Top 10 Light Vehicle Registrations
Digital Auto Care Factbook 2019 - U.S. Total Motor Vehicle Population
Digital Auto Care Factbook 2019 - 63
Digital Auto Care Factbook 2019 - 64
Digital Auto Care Factbook 2019 - Hybrid Vehicles
Digital Auto Care Factbook 2019 - 66
Digital Auto Care Factbook 2019 - 67
Digital Auto Care Factbook 2019 - Vehicle Operating Costs
Digital Auto Care Factbook 2019 - Miles Driven and Vehicle Service Contracts
Digital Auto Care Factbook 2019 - BCI/ECI Summary
Digital Auto Care Factbook 2019 - Crude Oil and Diesel Fuel Costs
Digital Auto Care Factbook 2019 - BCI/ECI Summary
Digital Auto Care Factbook 2019 - State Summary Statistics (section)
Digital Auto Care Factbook 2019 - State Summary Statistics tables
Digital Auto Care Factbook 2019 - 75
Digital Auto Care Factbook 2019 - 76
Digital Auto Care Factbook 2019 - BCI/ECI Summary
Digital Auto Care Factbook 2019 - 78
Digital Auto Care Factbook 2019 - Global Auto Care Industry (section)
Digital Auto Care Factbook 2019 - Aftermarket Dynamics
Digital Auto Care Factbook 2019 - 81
Digital Auto Care Factbook 2019 - U.S. Trade Data By Country
Digital Auto Care Factbook 2019 - Global Vehicle Registrations By Country
Digital Auto Care Factbook 2019 - Global Economic and Automotive Data
Digital Auto Care Factbook 2019 - 85
Digital Auto Care Factbook 2019 - 86
Digital Auto Care Factbook 2019 - 87
Digital Auto Care Factbook 2019 - U.S. Trade Data for Selected Motor Vehicle Products
Digital Auto Care Factbook 2019 - 89
Digital Auto Care Factbook 2019 - 90
Digital Auto Care Factbook 2019 - 91
Digital Auto Care Factbook 2019 - 92
Digital Auto Care Factbook 2019 - Canadian Auto Care Industry
Digital Auto Care Factbook 2019 - 94
Digital Auto Care Factbook 2019 - 95
Digital Auto Care Factbook 2019 - Mexican Auto Care Industry Report
Digital Auto Care Factbook 2019 - 97
Digital Auto Care Factbook 2019 - Chinese Auto Care Industry
Digital Auto Care Factbook 2019 - 99
Digital Auto Care Factbook 2019 - 100
Digital Auto Care Factbook 2019 - Glossary and Reference (section)
Digital Auto Care Factbook 2019 - Glossary and Terms
Digital Auto Care Factbook 2019 - 103
Digital Auto Care Factbook 2019 - 104
Digital Auto Care Factbook 2019 - 105
Digital Auto Care Factbook 2019 - NAICS Definitions
Digital Auto Care Factbook 2019 - Auto Care Data Resources
Digital Auto Care Factbook 2019 - 108
Digital Auto Care Factbook 2019 - 109
Digital Auto Care Factbook 2019 - 110
Digital Auto Care Factbook 2019 - Auto Care Association Market Intelligence (section)
Digital Auto Care Factbook 2019 - Auto Care Association Market Intelligence
Digital Auto Care Factbook 2019 - 113
Digital Auto Care Factbook 2019 - 114
Digital Auto Care Factbook 2019 - 115
Digital Auto Care Factbook 2019 - 116
Digital Auto Care Factbook 2019 - Auto Care Association – Lang Market Comparison (section)
Digital Auto Care Factbook 2019 - Harmonization of Auto Care Industry Data
Digital Auto Care Factbook 2019 - Auto Care Association Legal Terms and Conditions
Digital Auto Care Factbook 2019 - Cover4
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