Today's Hotelier - November 2017 - 26

Design that brings people together

"I think these trends are generally true across the variety
of the chain scales," Fay said. "We're looking for ways to integrate the hotel into the fabric of the local community more
and more and making it feel like it is an authentic and local
experience and not just something that's being consistently
duplicated around the world. Authenticity trumps consistency
every time."
Deborah Golding, president of The Hotel Design Group, said
scrapping bathtubs in favor of larger, nicer showers with glass
doors instead of shower curtains is one way hoteliers are able
to shrink the footprint of guest rooms. The showers also cost
less to install and can be cleaned more quickly and easily by
hotel staff, she said. To enhance the guest experience, hotels
are beginning to install new showerheads equipped with
speakers that can be paired with guests' Bluetooth-enabled
devices to provide music.
"People have found that no one really uses the tubs in hotels,
so [installing showers] opens up the rooms, reduces costs and
looks nicer," Golding said.
The traditional desk and desk chair also are being phased
out of many guest rooms and are being replaced by a small
multipurpose table and two chairs, enabling guests to eat,
have drinks, work or play cards in the same space. To make
smaller rooms look more spacious, design firms are removing
the doors from closets to create a more open feel, Golding said.
"The dining/desk combination gives the room less of a corporate, old-hotel look," she said. "It's just more multifunctional
than a desk with one chair. And by opening up the closets,
you're making things more accessible. Since you're there for

26  | NOVEMBER 2017 | TODAYSHOTELIER.COM

only a few days, it's just easier to have a nicely opened builtout closet."
Additional square footage is being gained by replacing the
large armoires used to hold the boxy televisions of yesteryear
with smaller pieces of furniture that can easily accommodate
the new flat-screen TVs, Fay said.
"The smaller guest room doesn't necessarily mean hotels are
sacrificing style, comfort or functionality," Fay said. "I think
they're just becoming a lot more efficient. They're made to
feel a lot more spacious with clever lighting treatments and
through ceiling height and developing furniture pieces that
are more efficient as well, like incorporating USB ports into
furniture, wall-mounting headboard lights and incorporating storage space into bed bases. All of those elements are
ways that you can deliver all of the functionality but in a
smaller space."
For hoteliers, the most obvious benefit of having smaller
rooms is that they allow the hotel to offer more rooms in the
same amount of space, increasing the number of guests who
can be accommodated and therefore boosting a hotel's revenue
potential. However, the benefits don't stop there, according to
Clay Markham, the senior vice president and director of the
hospitality sector for the CallisonRTKL design consultancy.
Smaller rooms are easier to prefabricate offsite and transport to the construction site, which is an especially attractive option in congested cities, where finding adequate
space for large construction equipment can be challenging.
Prefabrication also can dramatically shorten the construction process.


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Table of Contents for the Digital Edition of Today's Hotelier - November 2017

Letter From the Chairman
Letter From the President & CEO
The Perfect Storm for Hotel Owners
Design That Brings People Together
New Brands Design for a New Kind of Hotel Experience
Time for a Group Sales Tune Up
AAHOA Interview
Marketing
Technology
Small Business
Finances
HR
AAHOA @ Industry Events
AAHOA Founding Members
AAHOA Vendor Partners
Classifieds
Advertiser Index
Today's Hotelier - November 2017 - intro
Today's Hotelier - November 2017 - cover1
Today's Hotelier - November 2017 - cover2
Today's Hotelier - November 2017 - 3
Today's Hotelier - November 2017 - 4
Today's Hotelier - November 2017 - 5
Today's Hotelier - November 2017 - 6
Today's Hotelier - November 2017 - 7
Today's Hotelier - November 2017 - 8
Today's Hotelier - November 2017 - 9
Today's Hotelier - November 2017 - Letter From the Chairman
Today's Hotelier - November 2017 - 11
Today's Hotelier - November 2017 - Letter From the President & CEO
Today's Hotelier - November 2017 - 13
Today's Hotelier - November 2017 - 14
Today's Hotelier - November 2017 - 15
Today's Hotelier - November 2017 - 16
Today's Hotelier - November 2017 - 17
Today's Hotelier - November 2017 - 18
Today's Hotelier - November 2017 - 19
Today's Hotelier - November 2017 - The Perfect Storm for Hotel Owners
Today's Hotelier - November 2017 - 21
Today's Hotelier - November 2017 - 22
Today's Hotelier - November 2017 - 23
Today's Hotelier - November 2017 - Design That Brings People Together
Today's Hotelier - November 2017 - 25
Today's Hotelier - November 2017 - 26
Today's Hotelier - November 2017 - 27
Today's Hotelier - November 2017 - New Brands Design for a New Kind of Hotel Experience
Today's Hotelier - November 2017 - 29
Today's Hotelier - November 2017 - 30
Today's Hotelier - November 2017 - 31
Today's Hotelier - November 2017 - Time for a Group Sales Tune Up
Today's Hotelier - November 2017 - 33
Today's Hotelier - November 2017 - 34
Today's Hotelier - November 2017 - 35
Today's Hotelier - November 2017 - 36
Today's Hotelier - November 2017 - 37
Today's Hotelier - November 2017 - AAHOA Interview
Today's Hotelier - November 2017 - 39
Today's Hotelier - November 2017 - Marketing
Today's Hotelier - November 2017 - 41
Today's Hotelier - November 2017 - 42
Today's Hotelier - November 2017 - 43
Today's Hotelier - November 2017 - Technology
Today's Hotelier - November 2017 - 45
Today's Hotelier - November 2017 - Small Business
Today's Hotelier - November 2017 - 47
Today's Hotelier - November 2017 - 48
Today's Hotelier - November 2017 - 49
Today's Hotelier - November 2017 - 50
Today's Hotelier - November 2017 - 51
Today's Hotelier - November 2017 - Finances
Today's Hotelier - November 2017 - 53
Today's Hotelier - November 2017 - 54
Today's Hotelier - November 2017 - 55
Today's Hotelier - November 2017 - HR
Today's Hotelier - November 2017 - 57
Today's Hotelier - November 2017 - AAHOA @ Industry Events
Today's Hotelier - November 2017 - 59
Today's Hotelier - November 2017 - AAHOA Founding Members
Today's Hotelier - November 2017 - 61
Today's Hotelier - November 2017 - AAHOA Vendor Partners
Today's Hotelier - November 2017 - 63
Today's Hotelier - November 2017 - 64
Today's Hotelier - November 2017 - 65
Today's Hotelier - November 2017 - 66
Today's Hotelier - November 2017 - 67
Today's Hotelier - November 2017 - 68
Today's Hotelier - November 2017 - 69
Today's Hotelier - November 2017 - 70
Today's Hotelier - November 2017 - Classifieds
Today's Hotelier - November 2017 - 72
Today's Hotelier - November 2017 - 73
Today's Hotelier - November 2017 - 74
Today's Hotelier - November 2017 - 75
Today's Hotelier - November 2017 - 76
Today's Hotelier - November 2017 - 77
Today's Hotelier - November 2017 - 78
Today's Hotelier - November 2017 - 79
Today's Hotelier - November 2017 - 80
Today's Hotelier - November 2017 - Advertiser Index
Today's Hotelier - November 2017 - 82
Today's Hotelier - November 2017 - cover3
Today's Hotelier - November 2017 - cover4
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