ABA Banking Journal - January/February 2016 - (Page 32)
> JIM EDWARDS
Banking in the
Community Bankers Council
Chairman Jim Edwards charts a
course for hometown bank success.
BY EVAN SPARKS
f you had to describe Jim Edwards' bank, you might say
it's in the sweet spot-in virtually every way.
United Bank is a $1.1 billion bank based in central
Georgia. Its footprint stretches from rural farm areas to
the Atlanta exurbs. It's a full-service bank, offering consumer
products, mortgages, business loans and services, cash
management and investment services, but "we try to do that
with that small-bank, high-touch feel," says Edwards.
United has grown into a classic community bank with a
strong future orientation. Edwards' colleagues and customers
agree: as United has grown, Edwards is a model for
community bankers in the 21st century.
A family feeling
Jim Edwards is part of the third generation in his family to
work at United Bank. In the 1920s, his grandfather, Joel
Edwards, began working with the Bank of Zebulon, which
dates back to 1905. In 1996, the bank took on the name
United to reflect the merger of other banks in the holding
Edwards worked at the bank during summers as a teenager.
"Compared to baling hay in the Georgia heat, it was a pretty
easy decision to work on a teller line," he jokes. After college
at Emory, work at a large insurer and an MBA at Virginia, he
and his wife, Laura, returned to Griffin, Georgia, where he
ABA BANKING JOURNAL | JANUARY/FEBRUARY 2016
Table of Contents for the Digital Edition of ABA Banking Journal - January/February 2016
Cover Story: Train To Your Advantage
Filling The Trust Gap
Banking In The Sweet Spot
Safe Banking, Savvy Seniors
ABA Compliance Center Inbox
From The States
Corporate Social Responsibility
Index of Advertisers
ABA Banking Journal - January/February 2016
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