BeautyLink - Volume 7 Issue 1 - (Page 18)
HOW TO KEEP THE CUTEST-AND SOMETIMES
THE MOST FINICKY-GUESTS HAPPY
BY MARLEnA ISBELL AnD AnITA BIAnCHE
tudents new to the salon clinic floor and those
embarking on their first salon position sometimes
think that cutting kids' hair is going to be all grins
and giggles. In reality, making the experience all
smiles and no tears requires a soft touch and haircutting finesse.
With decades of cutting kids' hair, most notably at Regis' Cool
Cuts 4 Kids salons, we've learned that keeping a squirmy child
happy while they get a new hairdo is a tall task. However, for
beauty and wellness pros who love being around children and
their parents, serving a salon's littlest guests can be rewarding.
The key is to acknowledge young guests, treat them with respect,
and make their salon experience safe and fun.
Here are 10 of our favorite expert tips culled from decades of
serving young clients.
Prep for the stylist's chair.
While many salon clinic visitors are walk-ins, when a parent calls to make an appointment, the receptionist can lay
preliminary groundwork for a successful salon visit. Start by
selecting an appointment time that will be best for the client: For
example, toddlers should plan to come in after naptime or after
school, when they have a little energy. Questions to pose on an
initial call include: How old is the child? Is this their first haircut
or experience in a styling chair?
Coach parents on how to psych up their child. We suggest
that parents tell the child how long it will take and what will be
happening. For example, a parent might say, "You're going to get
a haircutting cape like a superhero!" or "You're going to get a
Most kids come into the salon excited because it's a new
experience, and it's up to you to ensure they're comfortable
and help maintain that curiosity and excitement. Get down to
the kid's level, leaning down and smiling so they feel like you are
addressing them directly, then take their hand and lead them to
the chair. To add to the playtime feeling, you might skip or dance
to the chair. Think of colorful floor tiles as a game board and let
kids hop from one color to another. Remember, you've got to be
okay being silly when you're with a kid.
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Meet the parents.
Greet the parents and ask if their child is comfortable being
alone in the styling chair. If not, we invite parents to sit in
the chair next to the child. For kids, it appears that mom or dad is
sitting in the styling chair, too. You can also suggest that parents
stand by the styling station at the beginning of the haircut and
eventually relax in the waiting area.
Set expectations during the consultation.
While it would be fun to give a child whatever they want-
purple mohawk, perhaps?-the consultation is really with
the parents. The parent decides-the child is sometimes in agreement, sometimes they're not. If the parent says their child 'will
tell you what they want,' you still need to confirm.
Asking questions and listening to a parent's responses is crucial.
Good questions to ask include: "What are you hoping to accomplish today? Is there something your child doesn't like? Is he/she
okay with the blow dryer noise? Is he/she okay with water from
shampooing or a spray bottle? Is your child tender-headed? Are
they having issues with tangles?"
Manage parents' expectations by being clear about whether the
style will work with the child's hair texture or density. Parents
may bring in pictures, but it's really important to be honest about
whether the look is doable and how much maintenance it requires.
Offer distractions and games.
At kids-only salons, it's easy-there are typically play areas
in the waiting area and TV screens at stations. In a student
salon, you might ask them to bring in their favorite toys or let
Table of Contents for the Digital Edition of BeautyLink - Volume 7 Issue 1
Improve Employee Performance
The Year in Review
Just for Kids
Building Blocks that Separate Top Performers
12 Ways to Maximize Cut-a-Thon Success
Extend Your School's Offerings with Eyelash Extensions
Hack-Proof Your School's Social Media
You Can't Have it All
Celebrating 90 Years as an Association
BeautyLink - Volume 7 Issue 1