The MHEDA Journal - First Quarter, 2017 - 49


WOMEN
in Industry
Jacqueline Terrell
Company: REB Storage Systems
Title: VP of Marketing
Years on Job: 6

I

started at REB Storage Systems International as an
administrative assistant to the then President of the
company. It was there that I began to learn not only
the company but the ins and outs of the material handling industry. From there, I transitioned into a role
in the marketing department, eventually becoming
the Director of Marketing. In December of this year,
I became the Vice President of Marketing. In this
position, I'm responsible for helping to develop all
of our marketing and outreach strategies including
our literature, ads, social media and website. Where
we will place ads this year, where we won't, what
trade shows we'll be attending. And then on the
other side of it it's developing leads, opportunities
and customers and tracking all of that information and analyzing the data. It's a fast-paced job
but I love it. 

Tools of the Trade
Our company uses SAP and I use that to track everything
such as leads and customers and product life-cycles. Then,
on the marketing side, I use the Adobe Suites (Photoshop,
Illustrator, InDesign.) Of course, Outlook is indispensable.
And then we've utilized social media to get our message out
and are active on Twitter, Facebook, LinkedIn and Google+. 

Communication
Communication is probably the most important part of
my job. The ability to work across all of the departments
and communicate with all departments in order to really
put together the right message and strategy is one of my
biggest responsibilities. A lot of that has been learned on
the job. I've always had good basic communication skills but
within the industry you start to hone them to the company
and the people you work with. It's important to always be
learning new things. 

Be Outgoing
My biggest piece of advice to anybody entering the industry
is to get involved. Luckily for me, in my position in marketing
that has been part of my job. But even if it's not something

that falls under your responsibilities, I would definitely
seek out different things that you can get involved in. Join
an association, attend local events. Network.  Read association publications. For most people, material handling
isn't something you grow up knowing about, so anything
you can do to learn the industry and meet the people in
it will make the transition so much easier. 

MHEDA-NET
I've been in the Women in Industry MHEDA-NET Group
for about a year and it's been great. We've had discussions
on a wide-range of topics and have found that we have
similar concerns and issues. And we've had similar successes as well. That's been helpful to see, to have that
shared connection and support. It's nice to see that others
in different companies and different states but within the
same industry have similar stories. Now we've come full
circle and we're focusing on reaching out and helping
other women. We're starting a mentoring program and
that's beneficial for me in a different way, to help other
women in the industry.
The MHEDA Journal | First Quar ter 2 017

49



Table of Contents for the Digital Edition of The MHEDA Journal - First Quarter, 2017

Chairman’s Perspective
From the Desk of Liz Richards
Editor’s Note
MEET MHEDA'S 2017 BOARD OF DIRECTORS AND MBOA
Ask a MHEDA-NET Group
2017 MHEDA University Calendar
MHEDA MEMBER PROFILE
@WORK
WOMEN IN INDUSTRY
DISTRIBUTOR FORECAST
SUPPLIER FORECAST
MHI FORECAST
ITA FORECAST
CEMA FORECAST
GROWTH IN STORE FOR MATERIAL HANDLING IN 2017
2017 3HEDA CONVENTION SCHEDULE
BLOCKING AND TACKLING: OBSOLETE CONCEPTS?
New Members
Spotlight on Association News
MHEDA Milestones
Index to Advertisers by Product Category
The Last Word
The MHEDA Journal - First Quarter, 2017 - cover1
The MHEDA Journal - First Quarter, 2017 - cover2
The MHEDA Journal - First Quarter, 2017 - 3
The MHEDA Journal - First Quarter, 2017 - 4
The MHEDA Journal - First Quarter, 2017 - 5
The MHEDA Journal - First Quarter, 2017 - 6
The MHEDA Journal - First Quarter, 2017 - 7
The MHEDA Journal - First Quarter, 2017 - 8
The MHEDA Journal - First Quarter, 2017 - 9
The MHEDA Journal - First Quarter, 2017 - 10
The MHEDA Journal - First Quarter, 2017 - 11
The MHEDA Journal - First Quarter, 2017 - 12
The MHEDA Journal - First Quarter, 2017 - Chairman’s Perspective
The MHEDA Journal - First Quarter, 2017 - 14
The MHEDA Journal - First Quarter, 2017 - From the Desk of Liz Richards
The MHEDA Journal - First Quarter, 2017 - 16
The MHEDA Journal - First Quarter, 2017 - Editor’s Note
The MHEDA Journal - First Quarter, 2017 - 18
The MHEDA Journal - First Quarter, 2017 - MEET MHEDA'S 2017 BOARD OF DIRECTORS AND MBOA
The MHEDA Journal - First Quarter, 2017 - 20
The MHEDA Journal - First Quarter, 2017 - 21
The MHEDA Journal - First Quarter, 2017 - 22
The MHEDA Journal - First Quarter, 2017 - 23
The MHEDA Journal - First Quarter, 2017 - 24
The MHEDA Journal - First Quarter, 2017 - 25
The MHEDA Journal - First Quarter, 2017 - 26
The MHEDA Journal - First Quarter, 2017 - 27
The MHEDA Journal - First Quarter, 2017 - 28
The MHEDA Journal - First Quarter, 2017 - 29
The MHEDA Journal - First Quarter, 2017 - 30
The MHEDA Journal - First Quarter, 2017 - 31
The MHEDA Journal - First Quarter, 2017 - 32
The MHEDA Journal - First Quarter, 2017 - Ask a MHEDA-NET Group
The MHEDA Journal - First Quarter, 2017 - 34
The MHEDA Journal - First Quarter, 2017 - 35
The MHEDA Journal - First Quarter, 2017 - 36
The MHEDA Journal - First Quarter, 2017 - 37
The MHEDA Journal - First Quarter, 2017 - 2017 MHEDA University Calendar
The MHEDA Journal - First Quarter, 2017 - 39
The MHEDA Journal - First Quarter, 2017 - MHEDA MEMBER PROFILE
The MHEDA Journal - First Quarter, 2017 - 41
The MHEDA Journal - First Quarter, 2017 - 42
The MHEDA Journal - First Quarter, 2017 - 43
The MHEDA Journal - First Quarter, 2017 - 44
The MHEDA Journal - First Quarter, 2017 - 45
The MHEDA Journal - First Quarter, 2017 - 46
The MHEDA Journal - First Quarter, 2017 - @WORK
The MHEDA Journal - First Quarter, 2017 - 48
The MHEDA Journal - First Quarter, 2017 - WOMEN IN INDUSTRY
The MHEDA Journal - First Quarter, 2017 - DISTRIBUTOR FORECAST
The MHEDA Journal - First Quarter, 2017 - 51
The MHEDA Journal - First Quarter, 2017 - 52
The MHEDA Journal - First Quarter, 2017 - 53
The MHEDA Journal - First Quarter, 2017 - 54
The MHEDA Journal - First Quarter, 2017 - 55
The MHEDA Journal - First Quarter, 2017 - 56
The MHEDA Journal - First Quarter, 2017 - 57
The MHEDA Journal - First Quarter, 2017 - 58
The MHEDA Journal - First Quarter, 2017 - 59
The MHEDA Journal - First Quarter, 2017 - 60
The MHEDA Journal - First Quarter, 2017 - 61
The MHEDA Journal - First Quarter, 2017 - SUPPLIER FORECAST
The MHEDA Journal - First Quarter, 2017 - 63
The MHEDA Journal - First Quarter, 2017 - 64
The MHEDA Journal - First Quarter, 2017 - 65
The MHEDA Journal - First Quarter, 2017 - 66
The MHEDA Journal - First Quarter, 2017 - 67
The MHEDA Journal - First Quarter, 2017 - 68
The MHEDA Journal - First Quarter, 2017 - 69
The MHEDA Journal - First Quarter, 2017 - MHI FORECAST
The MHEDA Journal - First Quarter, 2017 - 71
The MHEDA Journal - First Quarter, 2017 - ITA FORECAST
The MHEDA Journal - First Quarter, 2017 - 73
The MHEDA Journal - First Quarter, 2017 - 74
The MHEDA Journal - First Quarter, 2017 - 75
The MHEDA Journal - First Quarter, 2017 - 76
The MHEDA Journal - First Quarter, 2017 - CEMA FORECAST
The MHEDA Journal - First Quarter, 2017 - 78
The MHEDA Journal - First Quarter, 2017 - GROWTH IN STORE FOR MATERIAL HANDLING IN 2017
The MHEDA Journal - First Quarter, 2017 - 80
The MHEDA Journal - First Quarter, 2017 - 81
The MHEDA Journal - First Quarter, 2017 - 82
The MHEDA Journal - First Quarter, 2017 - 83
The MHEDA Journal - First Quarter, 2017 - 84
The MHEDA Journal - First Quarter, 2017 - 85
The MHEDA Journal - First Quarter, 2017 - 2017 3HEDA CONVENTION SCHEDULE
The MHEDA Journal - First Quarter, 2017 - 87
The MHEDA Journal - First Quarter, 2017 - BLOCKING AND TACKLING: OBSOLETE CONCEPTS?
The MHEDA Journal - First Quarter, 2017 - 89
The MHEDA Journal - First Quarter, 2017 - 90
The MHEDA Journal - First Quarter, 2017 - 91
The MHEDA Journal - First Quarter, 2017 - 92
The MHEDA Journal - First Quarter, 2017 - 93
The MHEDA Journal - First Quarter, 2017 - 94
The MHEDA Journal - First Quarter, 2017 - New Members
The MHEDA Journal - First Quarter, 2017 - 96
The MHEDA Journal - First Quarter, 2017 - Spotlight on Association News
The MHEDA Journal - First Quarter, 2017 - MHEDA Milestones
The MHEDA Journal - First Quarter, 2017 - 99
The MHEDA Journal - First Quarter, 2017 - Index to Advertisers by Product Category
The MHEDA Journal - First Quarter, 2017 - 101
The MHEDA Journal - First Quarter, 2017 - The Last Word
The MHEDA Journal - First Quarter, 2017 - cover3
The MHEDA Journal - First Quarter, 2017 - cover4
http://www.nxtbook.com/naylor/DISQ/DISQ0418
http://www.nxtbook.com/naylor/DISQ/DISQ0318
http://www.nxtbook.com/naylor/DISQ/DISQ0218
http://www.nxtbook.com/naylor/DISQ/DISQ0118
http://www.nxtbook.com/naylor/DISQ/DISQ0417
http://www.nxtbook.com/naylor/DISQ/DISQ0317
http://www.nxtbook.com/naylor/DISQ/DISQ0217
http://www.nxtbook.com/naylor/DISQ/DISQ0117
http://www.nxtbook.com/naylor/DISQ/DISQ0416
http://www.nxtbook.com/naylor/DISQ/DISQ0316
http://www.nxtbook.com/naylor/DISQ/DISQ0216
http://www.nxtbook.com/naylor/DISQ/DISQ0116
http://www.nxtbook.com/naylor/DISQ/DISQ0415
http://www.nxtbook.com/naylor/DISQ/DISQ0315
http://www.nxtbook.com/naylor/DISQ/DISQ0215
http://www.nxtbook.com/naylor/DISQ/DISQ0115
http://www.nxtbook.com/naylor/DISQ/DISQ0414
http://www.nxtbook.com/naylor/DISQ/DISQ0314
http://www.nxtbook.com/naylor/DISQ/DISQ0214
http://www.nxtbook.com/naylor/DISQ/DISQ0114
http://www.nxtbook.com/naylor/DISQ/DISQ0413
http://www.nxtbook.com/naylor/DISQ/DISQ0313
http://www.nxtbook.com/naylor/DISQ/DISQ0213
http://www.nxtbook.com/nxtbooks/naylor/DISQ0113
http://www.nxtbook.com/nxtbooks/naylor/DISQ0412
http://www.nxtbook.com/nxtbooks/naylor/DISQ0312
http://www.nxtbook.com/nxtbooks/naylor/DISQ0212
http://www.nxtbookMEDIA.com