Educational Procurement Journal - Spring 2018 - 24

Cool Companies

Joseph Romm
Published July 15, 2006
ISBN-10: 9781597261166
I consider this book to be a seminal
work regarding the tactics of reducing
greenhouse gas emissions. Despite
ongoing negotiations and the positive
results of the COP21 conference
(Conference of Parties) in Paris,
consensus has not yet been reached
on the actions to combat climate
change. And even though the world's
mega-cities have collectively taken
more than 8,000 such actions in the
past two years, worldwide emissions
were up both in 2014 and 2015.
A number of private sector leaders
and companies have looked well
beyond the current stalemate. Their
actions are motivated not by fear of a
roadblock to growth and innovation
but by unique opportunities to
increase competitive advantage,
productivity, and profits. These
"cool" companies understand the
strategic significance of reducing
heat-trapping emissions and have
worked to cut them by fifty percent
or more. In the process, they have

not only reduced their energy bills,
but have increased their productivity,
sometimes dramatically.
In Cool Companies, energy
guru Joseph Romm describes the
experiences of these remarkably
successful firms, as he presents
more than fifty case studies in
which bottom-line improvements
have been achieved through
upgrading processes, increasing
energy efficiency, and adopting
new technologies.
Fortunately for me, I know many
of these companies well and some
of their named individuals, so I
am probably a not a completely
independent reviewer in this case.
The author documents efforts
to reduce emissions in the context
of proven corporate strategies,
showing managers how they can
build or retrofit operations with
the latest technologies to reduce
emissions, achieving timely returns
on investments. The case studies

(800) 979-4579
24

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explain the concept of "lean
production" and why systematic
efforts to reduce emissions so often
lead to productivity gains. He goes
to great lengths to demonstrate
how changes in office and building
design can measurably increase
productivity, thereby compounding
gains from "cool" power options:
cogeneration, solar, wind, geothermal.
Additional efficiencies can be
found in manufacturing, including
motors and motor systems, steam,
and process energy. In profiling
successful companies such as
DuPont, 3M, Compaq (later, HP),
Xerox, Toyota, Verifone, PerkinElmer, and Centerplex (among many
others), Cool Companies turns on
its head the notion that combatting
climate change comes with enormous
costs. And Romm does so through a
massive number of quotations from
the companies' CEOs and financial
leaders. Each chapter includes
key lessons that are succinct and
insightful for non-technical readers.
This is a unique book that is essential
for anyone concerned with increasing
profits and productivity while reducing
greenhouse gas emissions.
The stories and lessons are
applicable to us in higher education-
as we can easily trade upon the notion
of profitability as cost reduction. I
encourage you to take up this tome,
go forth, and do great things!

Brian K. Yeoman is Director of
Sustainable Leadership at NAEP
and is the retired Associate Vice
President for Facilities Planning
and Campus Development at
the University of Texas Health
Science Center at Houston.
Email: byeoman@c40.org.


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Table of Contents for the Digital Edition of Educational Procurement Journal - Spring 2018

Letter from the CEO
Cyber Security—Everyone’s Business
Scammed—How to Protect Your University
Have Festival, Will Travel: Virginia’s Advocacy Program for Small-, Women-, and Minority-owned Businesses
What Is It You Can’t Do?
Heard on the Street: New Hot Topics from the NAEP Exchange
Building a Fund of Sustainability Knowledge, One Book at a Time— Part Eight
Best and Final: Crowdsourcing Beyond the Buzzword
Index to Advertisers
Educational Procurement Journal - Spring 2018 - Intro
Educational Procurement Journal - Spring 2018 - cover1
Educational Procurement Journal - Spring 2018 - cover2
Educational Procurement Journal - Spring 2018 - 3
Educational Procurement Journal - Spring 2018 - 4
Educational Procurement Journal - Spring 2018 - 5
Educational Procurement Journal - Spring 2018 - Letter from the CEO
Educational Procurement Journal - Spring 2018 - 7
Educational Procurement Journal - Spring 2018 - Cyber Security—Everyone’s Business
Educational Procurement Journal - Spring 2018 - 9
Educational Procurement Journal - Spring 2018 - 10
Educational Procurement Journal - Spring 2018 - 11
Educational Procurement Journal - Spring 2018 - Scammed—How to Protect Your University
Educational Procurement Journal - Spring 2018 - 13
Educational Procurement Journal - Spring 2018 - 14
Educational Procurement Journal - Spring 2018 - 15
Educational Procurement Journal - Spring 2018 - Have Festival, Will Travel: Virginia’s Advocacy Program for Small-, Women-, and Minority-owned Businesses
Educational Procurement Journal - Spring 2018 - 17
Educational Procurement Journal - Spring 2018 - What Is It You Can’t Do?
Educational Procurement Journal - Spring 2018 - 19
Educational Procurement Journal - Spring 2018 - Heard on the Street: New Hot Topics from the NAEP Exchange
Educational Procurement Journal - Spring 2018 - 21
Educational Procurement Journal - Spring 2018 - Building a Fund of Sustainability Knowledge, One Book at a Time— Part Eight
Educational Procurement Journal - Spring 2018 - 23
Educational Procurement Journal - Spring 2018 - 24
Educational Procurement Journal - Spring 2018 - 25
Educational Procurement Journal - Spring 2018 - Best and Final: Crowdsourcing Beyond the Buzzword
Educational Procurement Journal - Spring 2018 - 27
Educational Procurement Journal - Spring 2018 - 28
Educational Procurement Journal - Spring 2018 - 29
Educational Procurement Journal - Spring 2018 - Index to Advertisers
Educational Procurement Journal - Spring 2018 - cover3
Educational Procurement Journal - Spring 2018 - cover4
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