WaterPro Magazine - 2017 - 37

In his book Managing in Times of
Change (2007), Maginn stated: "Don't
let obstacles appear so large that they
stop you from seeing the opportunity that
change represents. The only systems
that tend to stand the test of time are the
adaptable ones." NRWA and the state
rural water associations are poised to be
the benchmark organizations that directly
meet the challenges of our day with unique
solutions. These solutions will generate new
opportunities for member utilities, individual
system operations specialists and our
respective associations.
Associational success in current times
requires flexibility and mobility. Maintaining a
flexible and mobile structure enhances brand
equity and resource reliance that will enable
an association to achieve sustainability
in an uncertain world. Kouzes & Posner
stated: "In these extraordinary times, the
challenges seem to be increasing - and
through our responses, we have the potential
to profoundly change the world in which
we live and work. The most significant
contribution leaders make is not simply to
today's bottom line; it is to the long-term
development of people and institutions so
they can adapt, change, prosper and grow.
(The Leadership Challenge, 2002). Making
a positive difference in the lives of our
communities is one of the greatest legacies
a person, or an organization, can establish.
In the grand confusion that is our daily life,
it is important to think about the relatively
simple responsibilities of our lives: follow
the instruction manual, make a positive
difference in people, leave it better than you
found it and take as many folks to the party
as you can on the way out.
Essential to achieving success with the
challenges presented is the development
and execution of a strategy for the
association. A fundamental element of this
strategy is understanding who you are as a
unit, what's the nature of your true business,
how business is in your current environment
and where is the preferred destination
for your business in the future. Then, as
Gerstner stated: This analysis must then
form the basis for specific strategies that are
transformed into day-to-day execution (Who
Says Elephants Can't Dance, 2002).
Since its inception in 1957, the Tennessee
Association of Utility Districts (TAUD) has
focused on providing quality customer

service in a family-oriented environment that
assists the member utilities, their individual
personnel, the affiliated associates and the
regulatory community in the improvement
of the quality of life in Tennessee. In other
words: Communication, Cooperation and
Commitment can always be used to make
a Positive Difference (3C's make a D+).
Success in the delivery of effective customer
service through education, technical
assistance, advocacy and operational support
will achieve the desire of TAUD's leadership
as well as the stated goal of the association.

TAUD has always believed that
net profit is not the only measure of
success for an organization. Meeting
the needs of the people served and the
industry represented is a more realistic
measure of success for an association
striving to make a positive difference. By
remaining flexible within the organizational
structures of the organization and its
subsidiary and affiliated entities, TAUD
creates the mobility necessary to meet
the customer's needs at the most optimal
location or time.

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WATERPRO 2017
37
1/25/17 12:34 AM


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Table of Contents for the Digital Edition of WaterPro Magazine - 2017

Rural Water Systems Flourishing with Support of USDA
NRWA's Regulatory Committee
Associational Opportunity
The Success of the Revolving Loan
Tennessee’s Volunteers Establish Emergency Water Treatment Plant in Under Three Weeks
WaterPro Apprenticeship Advances
NRWA Products and Services
From the President
From the Deputy CEO
Index to Advertisers/ Advertisers.com
WaterPro Magazine - 2017 - Intro
WaterPro Magazine - 2017 - cover1
WaterPro Magazine - 2017 - cover2
WaterPro Magazine - 2017 - 3
WaterPro Magazine - 2017 - 4
WaterPro Magazine - 2017 - 5
WaterPro Magazine - 2017 - 6
WaterPro Magazine - 2017 - 7
WaterPro Magazine - 2017 - 8
WaterPro Magazine - 2017 - 9
WaterPro Magazine - 2017 - 10
WaterPro Magazine - 2017 - From the President
WaterPro Magazine - 2017 - 12
WaterPro Magazine - 2017 - From the Deputy CEO
WaterPro Magazine - 2017 - 14
WaterPro Magazine - 2017 - 15
WaterPro Magazine - 2017 - 16
WaterPro Magazine - 2017 - Rural Water Systems Flourishing with Support of USDA
WaterPro Magazine - 2017 - 18
WaterPro Magazine - 2017 - 19
WaterPro Magazine - 2017 - 20
WaterPro Magazine - 2017 - 21
WaterPro Magazine - 2017 - NRWA's Regulatory Committee
WaterPro Magazine - 2017 - 23
WaterPro Magazine - 2017 - 24
WaterPro Magazine - 2017 - 25
WaterPro Magazine - 2017 - 26
WaterPro Magazine - 2017 - 27
WaterPro Magazine - 2017 - 28
WaterPro Magazine - 2017 - 29
WaterPro Magazine - 2017 - 30
WaterPro Magazine - 2017 - 31
WaterPro Magazine - 2017 - 32
WaterPro Magazine - 2017 - 33
WaterPro Magazine - 2017 - 34
WaterPro Magazine - 2017 - Associational Opportunity
WaterPro Magazine - 2017 - 36
WaterPro Magazine - 2017 - 37
WaterPro Magazine - 2017 - 38
WaterPro Magazine - 2017 - 39
WaterPro Magazine - 2017 - 40
WaterPro Magazine - 2017 - 41
WaterPro Magazine - 2017 - 42
WaterPro Magazine - 2017 - The Success of the Revolving Loan
WaterPro Magazine - 2017 - 44
WaterPro Magazine - 2017 - 45
WaterPro Magazine - 2017 - Tennessee’s Volunteers Establish Emergency Water Treatment Plant in Under Three Weeks
WaterPro Magazine - 2017 - 47
WaterPro Magazine - 2017 - 48
WaterPro Magazine - 2017 - 49
WaterPro Magazine - 2017 - 50
WaterPro Magazine - 2017 - WaterPro Apprenticeship Advances
WaterPro Magazine - 2017 - 52
WaterPro Magazine - 2017 - 53
WaterPro Magazine - 2017 - NRWA Products and Services
WaterPro Magazine - 2017 - 55
WaterPro Magazine - 2017 - 56
WaterPro Magazine - 2017 - Index to Advertisers/ Advertisers.com
WaterPro Magazine - 2017 - 58
WaterPro Magazine - 2017 - cover3
WaterPro Magazine - 2017 - cover4
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