Canadian Retailer - Spring 2015 - 9

5. showCasing reinvented

smart maNNEquINs
Sending notifications to customers'
mobile with info about what they
are wearing

86

%

INtEraCtIvE dIsPlayING
Media projection with dramatic effect
stOrE as shOwrOOm

of shoppers said it's
important for a retailer
to have an integrated
online presence.

Assistants using smart glasses or
telephone cameras to showcase
physical products to online customers via real time video

sOCIal mEdIa INtEGratION
Showing product virality
in real time

6. smart fitting rooms

suggesting
complementary
products
augmented
realitymirrors
Checkout on
the spot

8. delivery

7. PurChase

50%

By 2017 half
of all in-store
transactions
will happen via
mobile POS or
self-checkout.

9. after leaving
Follow-up triggers
*	Retailers remind customers on
what they have 'left' at stores,
e.g. linked to smart fitting
rooms, unified customer profile
*	Sales assistants reach out to
recommend complimentary
products for cross-selling
www.retailcouncil.org/cdnretailer

auGmENtEd rEalIty
Demonstrating products in a
virtual environment

shiP from store
digital payment
Online/mobile
payment options,
e.g. Apple Pay,
PayPal, Square

Online customers can also
order items from store if it is
sold out on the web

10. ConClusion

47%

Percentage of American retailers that believe store operations
will go under significant changes thanks to
implementing a unified
commerce platform.

74%

Percentage of retailers that believe
that developing
a more engaging
in-store experience
is going to be business critical.

SprinG 2015 | canadian retailer

| 9


http://www.retailcouncil.org/cdnretailer

Table of Contents for the Digital Edition of Canadian Retailer - Spring 2015

Publisher's Desk
Retail Currents
Retail: At Issue
Leading Partnership
Tips to Market on a Budget, Part 2 of 2: Human-to-Human Relationship
Bilder & De Clercq: An Innovation in Eating
Taking Inventory
An Analyst’s Perspective
Managing Consent
Kronos: Serving up Fresh Workforce Management
Advertiser's Index
Retail Quick Tips
Canadian Retailer - Spring 2015 - bellyband1
Canadian Retailer - Spring 2015 - bellyband2
Canadian Retailer - Spring 2015 - cover1
Canadian Retailer - Spring 2015 - cover2
Canadian Retailer - Spring 2015 - 3
Canadian Retailer - Spring 2015 - 4
Canadian Retailer - Spring 2015 - 5
Canadian Retailer - Spring 2015 - Publisher's Desk
Canadian Retailer - Spring 2015 - 7
Canadian Retailer - Spring 2015 - Retail Currents
Canadian Retailer - Spring 2015 - 9
Canadian Retailer - Spring 2015 - 10
Canadian Retailer - Spring 2015 - 11
Canadian Retailer - Spring 2015 - Retail: At Issue
Canadian Retailer - Spring 2015 - 13
Canadian Retailer - Spring 2015 - 14
Canadian Retailer - Spring 2015 - 15
Canadian Retailer - Spring 2015 - Leading Partnership
Canadian Retailer - Spring 2015 - 17
Canadian Retailer - Spring 2015 - 18
Canadian Retailer - Spring 2015 - 19
Canadian Retailer - Spring 2015 - 20
Canadian Retailer - Spring 2015 - Tips to Market on a Budget, Part 2 of 2: Human-to-Human Relationship
Canadian Retailer - Spring 2015 - 22
Canadian Retailer - Spring 2015 - 23
Canadian Retailer - Spring 2015 - 24
Canadian Retailer - Spring 2015 - Bilder & De Clercq: An Innovation in Eating
Canadian Retailer - Spring 2015 - 26
Canadian Retailer - Spring 2015 - 27
Canadian Retailer - Spring 2015 - An Analyst’s Perspective
Canadian Retailer - Spring 2015 - 29
Canadian Retailer - Spring 2015 - 30
Canadian Retailer - Spring 2015 - 31
Canadian Retailer - Spring 2015 - 32
Canadian Retailer - Spring 2015 - 33
Canadian Retailer - Spring 2015 - Managing Consent
Canadian Retailer - Spring 2015 - 35
Canadian Retailer - Spring 2015 - 36
Canadian Retailer - Spring 2015 - 37
Canadian Retailer - Spring 2015 - Kronos: Serving up Fresh Workforce Management
Canadian Retailer - Spring 2015 - 39
Canadian Retailer - Spring 2015 - 40
Canadian Retailer - Spring 2015 - Advertiser's Index
Canadian Retailer - Spring 2015 - Retail Quick Tips
Canadian Retailer - Spring 2015 - cover3
Canadian Retailer - Spring 2015 - cover4
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