Canadian Retailer - Summer 2015 - 35

Start-up companies featured in RCC's ReBoot Challenge aim to enhance and simplify retail operations.
company: Dream Payments
Founded: 2014
ceo/Founder: Brent Ho-Young
Website: www.dreampayments.com

company: Askuity
Founded: 2012
ceo/Founder: Eric Green
Website: www.askuity.com

Problem addressed: costly mobile point-of-sale systems

Problem addressed: data sharing

Product/solution: Mobile point-of-sale solution enables merchants
to sell everywhere using mobile devices. Solution allows merchants
to accept credit and debit cards, access rich analytics and reports,
and provide digital receipts to customers. Solution is secure, EMV
compliant, and accept Contactless and CHIP payment cards.

Product/solution: Askuity is a cross-retailer
big data analytics platform that connects
retailers and product manufacturers with
insight and information, enabling better collaboration, planning and retail execution.
Accessible in the cloud from any device,
Askuity combines automated data sharing
with easy-to-use, powerful analytics tools
and mobile technology to drive better sales,
marketing and supply chain outcomes.

company: Linkett
Founded: 2012
ceo/Founder: Douglas Lusted
Website: www.linkett.com
Problem addressed: mobile app accessibility
Product/solution: Linkett helps brands and retailers turn browsers
into buyers. Patent-pending technology uses mobile devices to help
marketers engage, influence and understand shoppers like never
before. Linkett creates more meaningful connections with in store
shoppers; increasing sales and creating repeat purchasers.
company: POPcodes
Founded: 2013
ceo/Founder: Gregg Aamoth
Website: www.popcodes.com
Problem addressed: mobile payments
Product/solution: App that downloads directly to payment terminals in-store, allowing for almost limitless possibilities for redemptions of promotions, purchases, and loyalty rewards in retailer storefronts. All transactions are controlled through a portal and stored
in the cloud, moving customers seamlessly from online to in-store.

company: Wirkn Inc.
Founded: 2014
ceo/Founder: Derek Szeto
Website: www.wirkn.com
Problem addressed: talent recruitment
Product/solution: Wirkn wants to disrupt
employment in the shift-based retail and hospitality industry through a mobile-first application and marketplace. Job-seekers can use
their smartphone GPS to spot opportunities
around them and apply right on their mobile
device with a video resume. No more walking door-to-door handing out paper resumes.
Wirkn will change the way the retail and hospitality industry recruits, trains, and engages
young workers with the power of mobile.

The grand prize winner of RCC's ReBoot Challenge will enjoy an opportunity to present their product to RCC's
Board Of Directors. And, what's more-the winner will be chosen by delegates of RCC's STORE 2015.
For more information about RCC's ReBoot Challenge, visit www.retailcouncil.org.
www.retailcouncil.org/cdnretailer

Summer 2015 | canadian REtailER

| 35

http://www.dreampayments.com http://www.askuity.com http://www.linkett.com http://www.wirkn.com http://www.popcodes.com http://www.retailcouncil.org http://www.retailcouncil.org/cdnretailer

Canadian Retailer - Summer 2015

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