Canadian Retailer - Holiday 2016 - 34

CONFERENCE HIGHLIGHTS

Loss prevention success for Sears

"I still talk to people who are going to seven or eight

The power of analytics was illuminated in a
different sources to pull together one report. That's our
Sears Canada case study by Don Berezowski,
Divisional Vice President, Loss Prevention big push-to try and integrate all the data from all these
& Safety, and Matthew Robertson, Corporate different locations to put it in one platform just to make
Manager, Loss Prevention - Inventory & In- people's lives a bit easier, and not have to spend hours
vestigations and Retail Organized Crime.
pulling together reports from multiple areas"
"We needed to reduce operational cost, and
- CORY ADAMS, Sysrepublic
of course the end all and be all is the reduction of the shrink,"
Berezowski said, explaining the retailer's impetus two years they look like and here's what they're buying.'"
ago to undertake a sweeping overhaul of its LP strategy.
He added: "The goal with all of our cases,
"We wanted to take our initiatives to the next level. And whether its organized retail crime or an interreally at the end of the day, it was technology that was going nal investigation, is to use the analytics to a
to get us to the next level. We wanted a digital outlook."
point where it's always a sure thing."
The initiative, led by Robertson, started with a couple of core
The results to date? Last year alone, Berezowactivities, dubbed ORCA (Organized Retail Crime Analytics) ski said, the reduction in shrink grew Sears
and BOLO (Be On the Look Out), a national alert database.
Canada's bottom line by $5.2 million.
The ORCA component began with compiling POS data,
Loss prevention is not a glamorous departlooking for trends and adapting the reports daily with an ever- ment in any retail organization. It can also at
expanding list of variables.
times be a thankless job, protecting the assets
Said Robertson: "When it relates to gift cards or refund of a business. But, if there was one clear mesfraud-and refund fraud is huge for everyone in this room - sage that came out of RCC's 2016 Loss Prevenoftentimes the refund fraud gets put on a gift card. Because tion Conference, it's that in an environment of
we're actioning these in almost real-time, we have the ability escalating cyber-criminal activity, increased
to freeze the gift card."
theft, fraud, and mounting pressure being
He added: "In 2015 we doubled our cases from the previous placed on profit margins, the role and responyear, and we're on track to double yet again in 2016 in terms of sibility of today's loss prevention professional
closing these cases. Where some real benefits happen is pre- is critical in ensuring the continued health
dicting organized retail crime."
and growth of retailers' bottom lines.
For example, he said they can analyze data in such a way that a
fraudster can come in and do a transaction at one store, go down For more information from our valuable
the road to another store, and so on to a third. "We can notify the partners on Loss Prevention solutions, visit
fourth store before the fraud is even attempted and say, 'Look, RCCLPConference.ca. And for the full RCC
there's a credit card that's traveling between stores. Here's what event listing, visit RetailCouncil.org/events

34 |

CANADIAN RETAILER | The Loss Prevention Issue


http://www.RCCLPConference.ca http://www.RetailCouncil.org/events

Table of Contents for the Digital Edition of Canadian Retailer - Holiday 2016

PUBLISHER’S DESK
RETAIL CURRENTS
UNDER THE BANNER
INDUSTRY NEWS
RETAIL: AT ISSUE
RETAIL WEST 2016: HOW THE WEST WAS WON
TECHNOLOGY'S ROLE IN EMPOWERING CONSUMER-DRIVEN INNOVATION
TOTAL LOSS
TOP TECHNOLOGY TOOLS TO SHRINK YOUR SHRINK
LP CONFERENCE 2016: PROTECTING ORGANIZATIONS, AMPLIFYING PROFITS
GAINING GROUND IN THE FIGHT AGAINST LOSS
DTLQC 2016: CUSTOMER EXPERIENCE, ECONOMY AND THE RETAIL BRAND
ADVERTISER’S INDEX
Canadian Retailer - Holiday 2016 - bellyband1
Canadian Retailer - Holiday 2016 - bellyband2
Canadian Retailer - Holiday 2016 - cover1
Canadian Retailer - Holiday 2016 - cover2
Canadian Retailer - Holiday 2016 - insert1
Canadian Retailer - Holiday 2016 - insert2
Canadian Retailer - Holiday 2016 - 3
Canadian Retailer - Holiday 2016 - PUBLISHER’S DESK
Canadian Retailer - Holiday 2016 - RETAIL CURRENTS
Canadian Retailer - Holiday 2016 - UNDER THE BANNER
Canadian Retailer - Holiday 2016 - 7
Canadian Retailer - Holiday 2016 - INDUSTRY NEWS
Canadian Retailer - Holiday 2016 - 9
Canadian Retailer - Holiday 2016 - RETAIL: AT ISSUE
Canadian Retailer - Holiday 2016 - 11
Canadian Retailer - Holiday 2016 - RETAIL WEST 2016: HOW THE WEST WAS WON
Canadian Retailer - Holiday 2016 - 13
Canadian Retailer - Holiday 2016 - TECHNOLOGY'S ROLE IN EMPOWERING CONSUMER-DRIVEN INNOVATION
Canadian Retailer - Holiday 2016 - 15
Canadian Retailer - Holiday 2016 - 16
Canadian Retailer - Holiday 2016 - 17
Canadian Retailer - Holiday 2016 - 18
Canadian Retailer - Holiday 2016 - 19
Canadian Retailer - Holiday 2016 - 20
Canadian Retailer - Holiday 2016 - 21
Canadian Retailer - Holiday 2016 - 22
Canadian Retailer - Holiday 2016 - 23
Canadian Retailer - Holiday 2016 - TOTAL LOSS
Canadian Retailer - Holiday 2016 - 25
Canadian Retailer - Holiday 2016 - 26
Canadian Retailer - Holiday 2016 - 27
Canadian Retailer - Holiday 2016 - TOP TECHNOLOGY TOOLS TO SHRINK YOUR SHRINK
Canadian Retailer - Holiday 2016 - 29
Canadian Retailer - Holiday 2016 - 30
Canadian Retailer - Holiday 2016 - 31
Canadian Retailer - Holiday 2016 - LP CONFERENCE 2016: PROTECTING ORGANIZATIONS, AMPLIFYING PROFITS
Canadian Retailer - Holiday 2016 - 33
Canadian Retailer - Holiday 2016 - 34
Canadian Retailer - Holiday 2016 - 35
Canadian Retailer - Holiday 2016 - GAINING GROUND IN THE FIGHT AGAINST LOSS
Canadian Retailer - Holiday 2016 - 37
Canadian Retailer - Holiday 2016 - 38
Canadian Retailer - Holiday 2016 - 39
Canadian Retailer - Holiday 2016 - 40
Canadian Retailer - Holiday 2016 - 41
Canadian Retailer - Holiday 2016 - 42
Canadian Retailer - Holiday 2016 - 43
Canadian Retailer - Holiday 2016 - DTLQC 2016: CUSTOMER EXPERIENCE, ECONOMY AND THE RETAIL BRAND
Canadian Retailer - Holiday 2016 - 45
Canadian Retailer - Holiday 2016 - ADVERTISER’S INDEX
Canadian Retailer - Holiday 2016 - cover3
Canadian Retailer - Holiday 2016 - cover4
Canadian Retailer - Holiday 2016 - divider1
Canadian Retailer - Holiday 2016 - divider2
Canadian Retailer - Holiday 2016 - 55
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Canadian Retailer - Holiday 2016 - 58
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