Table of Contents for the Digital Edition of 1to1 - Winter 2009 1to1 - Winter 2009 Contents 1to1media.com Editor’s Note Feedback Constructing a Customer Focus From the Ground Up Backroads Doubles Bookings with Dynamic Marketing Bales Worldwide Transforms the Travel Experience Continental’s Customer Experience Extends Beyond the Flight Grand Circle Brings Its Tours to Life for Its Agents Data Privacy as a Call Center Strategy Trendspotting: Mobile On the Beat Measuring the Loyalty of the Social Customer The Rebuilding of MySpace Mastering the Multichannel Customer Sales Strategies for Long-Term Success Getting Sentimental About Customers Making Data Governance Work for You The New Face of Customer Service Agents Organizational Culture as a Marketing Asset Creating an Analytics- Friendly Environment Seven Customer Data Elements Every Organization Should Have Face to Face with Don Peppers and Martha Rogers, Ph.D. 1to1 - Winter 2009 1to1 - Winter 2009 - 1to1 - Winter 2009 (Page Cover1) 1to1 - Winter 2009 - 1to1 - Winter 2009 (Page Cover2) 1to1 - Winter 2009 - Contents (Page 3) 1to1 - Winter 2009 - 1to1media.com (Page 4) 1to1 - Winter 2009 - 1to1media.com (Page 5) 1to1 - Winter 2009 - Editor’s Note (Page 6) 1to1 - Winter 2009 - Editor’s Note (Page 7) 1to1 - Winter 2009 - Feedback (Page 8) 1to1 - Winter 2009 - Feedback (Page 9) 1to1 - Winter 2009 - Feedback (Page 10) 1to1 - Winter 2009 - Constructing a Customer Focus From the Ground Up (Page 11) 1to1 - Winter 2009 - Backroads Doubles Bookings with Dynamic Marketing (Page 12) 1to1 - Winter 2009 - Continental’s Customer Experience Extends Beyond the Flight (Page 13) 1to1 - Winter 2009 - Grand Circle Brings Its Tours to Life for Its Agents (Page 14) 1to1 - Winter 2009 - Data Privacy as a Call Center Strategy (Page 15) 1to1 - Winter 2009 - Trendspotting: Mobile (Page 16) 1to1 - Winter 2009 - On the Beat (Page 17) 1to1 - Winter 2009 - Measuring the Loyalty of the Social Customer (Page 18) 1to1 - Winter 2009 - Measuring the Loyalty of the Social Customer (Page 19) 1to1 - Winter 2009 - Measuring the Loyalty of the Social Customer (Page 20) 1to1 - Winter 2009 - Measuring the Loyalty of the Social Customer (Page 21) 1to1 - Winter 2009 - The Rebuilding of MySpace (Page 22) 1to1 - Winter 2009 - The Rebuilding of MySpace (Page 23) 1to1 - Winter 2009 - The Rebuilding of MySpace (Page 24) 1to1 - Winter 2009 - The Rebuilding of MySpace (Page 25) 1to1 - Winter 2009 - Mastering the Multichannel Customer (Page 26) 1to1 - Winter 2009 - Mastering the Multichannel Customer (Page 27) 1to1 - Winter 2009 - Mastering the Multichannel Customer (Page 28) 1to1 - Winter 2009 - Mastering the Multichannel Customer (Page 29) 1to1 - Winter 2009 - Mastering the Multichannel Customer (Page 30) 1to1 - Winter 2009 - Mastering the Multichannel Customer (Page 31) 1to1 - Winter 2009 - Mastering the Multichannel Customer (Page 32) 1to1 - Winter 2009 - Mastering the Multichannel Customer (Page 33) 1to1 - Winter 2009 - Mastering the Multichannel Customer (Page 34) 1to1 - Winter 2009 - Mastering the Multichannel Customer (Page 35) 1to1 - Winter 2009 - Mastering the Multichannel Customer (Page 36) 1to1 - Winter 2009 - Mastering the Multichannel Customer (Page 37) 1to1 - Winter 2009 - Mastering the Multichannel Customer (Page 38) 1to1 - Winter 2009 - Mastering the Multichannel Customer (Page 39) 1to1 - Winter 2009 - Mastering the Multichannel Customer (Page 40) 1to1 - Winter 2009 - Sales Strategies for Long-Term Success (Page 41) 1to1 - Winter 2009 - Getting Sentimental About Customers (Page 42) 1to1 - Winter 2009 - Making Data Governance Work for You (Page 43) 1to1 - Winter 2009 - The New Face of Customer Service Agents (Page 44) 1to1 - Winter 2009 - The New Face of Customer Service Agents (Page 45) 1to1 - Winter 2009 - Organizational Culture as a Marketing Asset (Page 46) 1to1 - Winter 2009 - Organizational Culture as a Marketing Asset (Page 47) 1to1 - Winter 2009 - Creating an Analytics- Friendly Environment (Page 48) 1to1 - Winter 2009 - Seven Customer Data Elements Every Organization Should Have (Page 49) 1to1 - Winter 2009 - Face to Face with Don Peppers and Martha Rogers, Ph.D. (Page 50) 1to1 - Winter 2009 - Face to Face with Don Peppers and Martha Rogers, Ph.D. (Page Cover3) 1to1 - Winter 2009 - Face to Face with Don Peppers and Martha Rogers, Ph.D. (Page Cover4) http://www.nxtbook.com/nxtbooks/1to1/2009winter http://www.nxtbook.com/nxtbooks/1to1/2009fall http://www.nxtbook.com/nxtbooks/1to1/2009summer http://www.nxtbook.com/nxtbooks/1to1/2009spring http://www.nxtbook.com/nxtbooks/1to1/20081112 http://www.nxtbook.com/nxtbooks/1to1/nxtd http://www.nxtbookMEDIA.com
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