Folio: Technology Supplier Showcase - Special Advertorial Section - (Page 60)

480 New Holland Avenue Lancaster, PA 17602 Contact Jeff Martin, Director of Business Services P 866.268.1219 xt. 169 Web: www.nxtbookmedia.com Email: jmartin@nxtbookmedia.com Folio Technology Supplier Showcase Advertising Section Nxtbook Media provides dynamic digital editions to the magazine industry. Our browser-based digital magazines are read by more than one million readers every month, who provide their publishers with longer engagement times and higher click through rates than other digital properties. Here’s how we’re helping publishers industry-wide: Complete Social Media Integration Subscriber e-mails are the cornerstone of many publishers’ digital magazine circulation strategy. Nxtbook customers, however, also enjoy massive readership from content uploaded to blogs and forums. These third-party reader endorsements serve to get your content into more hands, which result in new subscriptions. Best of all, it’s a zero-effort move for the publishers: rather than you ﬁnding new readers, your readers ﬁnd you more readers. E-mail Programs That Satisfy Nxtbook Media provides a full array of e-mail services to its customers. From subscriber notiﬁcations to preview and reminder messages, Nxtbook Media has the capabilities to ensure e-mails are delivered and read. Templates are offered to publishers, and e-mails are pre-scanned for deliverability. Logs are also provided for BPA auditing, so digital circulation is properly accounted for. Drive Subscriptions Only Nxtbook Media offers the Nxtstand, the ﬁrst digital newsstand designed to send subscription requests directly to the publisher’s website. Publishers get the web trafﬁc, subscriber data and all revenue. Readers react with your brand on your terms. Leverage the Web If Google can’t ﬁnd your content today, does it even exist? Digital magazines produced by Nxtbook Media are indexed by Google, Yahoo and all major search engines, ensuring that readers can ﬁnd the content they’re looking for. Even if your magazine is protected via registration and payment gateways, content still appears in searches, serving as marketing messages for your magazine. In addition, publishers no longer must choose whether or not their content is “open” or “closed.” Today’s Web readers become frustrated by walled systems which don’t allow for content previews, but Nxtbook Media allows publishers to use our unique Preview Feature – allowing customers to open certain pages of issues, or open pages on certain dates. Instead of “walled content,” our customers’ protected content goes behind a gate, the key of which is held by the publisher. Metrics That Matter Other digital publishers offer surveys telling you what readers “think” they like about your digital magazine. At Nxtbook Media, we provide metrics that offer the truth. From open rates, click-through rates, engagement times and issue to issue comparisons, our publishers know precisely how readers are engaging with their publication, enabling editors to reﬁne editorial and advertising executives to maximize revenue. Publisher Education & Account Management Nxtbook Media customers receive a weekly e-newsletter, including best practice guidance, industry news and customer samples. Coupled with educational webinars, our publishers are never at a loss for ways to optimize their digital editions. A full team of Account Managers provide personal support to our customers, ensuring that your goals for your digital edition are met at every corner. At Nxtbook Media, we’re committed to being the ‘nxt’ solution at your publication. Screenshot of NXTwidget, which displays a mini-magazine on any publisher’s website. Learn More To see the “Best” of what we have to offer, please visit the BestofNxtbook.com. 60 FOLIO: July 2008 | foliomag.com http://www.nxtbookmedia.com http://www.nxtbookmedia.com http://www.BestofNxtbook.com http://foliomag.com

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Folio: Technology Supplier Showcase iMirus iproduction The Magazine Manager Mark Logic The Media Services Group, LTD. Nxtbook Media e-Pub Xpress Texterity zinio

Folio: Technology Supplier Showcase - Special Advertorial Section

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