FOLIO: SHOW | 08 - Brochure - (Page 24)

chicago marriott Downtown | September 22-24 ESIGn monday, September 22 1:45-2:30 p.m. TRAck m301 2:45-3:30 p.m. SpEAkER jason Brightman Director of Web Design pc world For art directors, graphic designers and marketing professionals. Our in-depth design program will help you spot new trends, get new creative inspiration, and improve your performance. AnD, don’t miss our critique clinics—an exclusive opportunity to have your work reviewed by our industry experts (see page 9 for details). The hottest Design Trends to Follow—and Avoid m302 3:45-4:30 p.m. m303 From killer covers to color palettes, magazine designers need to master and integrate all of the elements of design to create and communicate the visual brand. In this session, Luke Hayman, one of the magazine industry’s most renowned designers, will show you how to combine typography, illustrations and photography to create a unique look and feel for your publication and to attract and engage your readers. Translating print Design to the web There’s a big difference between designing for print and the Web and many editorial designers find the transition frustrating. In the online world you have to consider information architecture, search engine optimization, resolution, user experience, and development feasibility. This session will look at the habits of print vs. online users and how usage patterns impact design. You’ll learn the elements of good online design, what should and should not transfer from one medium to the other, and what skills and techniques you need to be successful. The Advantages of InDesign, and Tips for Transitioning from Quark The advantages of InDesign as part of a unified Adobe product suite are drawing more converts from Quark every day. But making the switch is not without some pitfalls. This session is for designers and production managers considering a switch to InDesign and will prepare you with the tips, techniques and pitfalls you need to know in order to make a smooth transition. SpEAkER luke hayman Partner pentagram SpEAkER paul chernoff IT Director washingtonian 24 REGISTER TODAY! VISIT FOlIOShOw.cOm OR cAll 817.635.4145 http://www.folioshow.com

Table of Contents Feed for the Digital Edition of FOLIO: SHOW | 08 - Brochure

FOLIO: SHOW | 08 - Brochure Contents Highlights and New Features Sessions by Track Sessions by Interest Area Workshops Special Events & Keynotes Agenda-at-a-Glance Main Conference Sessions • Executive Track • Editorial Track • Sales Track • Folio: Digital Track • Marketing Track • Events Track • Design Track • Production Track Exhibit Hall Venue & Registration Info Registration Form

FOLIO: SHOW | 08 - Brochure

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