FOLIO: SHOW | 08 - Brochure - (Page 27) FOR mORE InFO VISIT FOlIOShOw.cOm OR cAll 817.635.4145 Tuesday, September 23 9:45-10:45 a.m. T211 SpEAkER From hard to Soft to no proofs 2:45-3:30 p.m. T213 SpEAkER As virtual proofing continues to gain traction, some publishers are considering the elimination of proofs altogether, putting their trust into ad portals. In this session you’ll learn the potential benefits and drawbacks of eliminating proofs, as well as tips for launching an effective ad portal for your company. Automating production workflows from Your Desktop to press Shawn lowe Director, Manufacturing niche media As production costs rise, publishers are looking for new ways to streamline the process. Automated workflows are one of the most promising areas, but implementing one takes investment in time and technology—neither of which you can afford to waste. In this session, you’ll learn tips and best practices from Science magazine’s director of preflight operations, who transitioned his association’s publishing operations from an analog workflow with hand-drawn mockups to an all-digital PDF/X-1A workflow, resulting in cost savings upwards of $300,000 per year. He’ll also talk about his development of a roundtrip XML workflow, which he expects will cut production time in half. David Tompkins Director, Preflight Operations American Association for the Advancement of Science 11:45 a.m.-12:30 p.m. T212 SpEAkERS Open Forum: collective wisdom on production Efficiency 4:45-5:30 p.m. T214 SpEAkER Archiving and Digital Asset management john Blanchard VP, Operations Reed Business Information kenneth pecca Director, Pre-Media Imaging hearst magazines In this panel discussion, production pros at companies large and small address their top concerns and how they’re dealing with them, including virtual proofing, workflow issues, technology challenges, and adding value within the organization. Listen in as your peers discuss their challenges and solutions, and join the conversation to get your top questions answered. When Sports Illustrated opened up its Vault this past year it was a big boon for the brand, but behind the scenes it took a lot of hard work and management. In this session, an SI expert will teach you all about the tools and processes necessary for text digitization, rights management, search optimization, file formatting and organization and more. You’ll also learn how to evaluate and work with outside vendors and monitor the process and quality. Bob kanell Director, Production Sports Illustrated Group wednesday, September 24 9:15-10:00 a.m. w221 SpEAkER keeping the Trains on the Track 12:30-1:15 p.m. w223 SpEAkER Working with editors and publishers on production deadlines can be like herding cats. In this session you’ll learn how to establish a strong working relationship with your internal customers to help them achieve success while also ensuring you meet your production deadlines. We’ll cover the key elements of the successful production-publishing relationship, including how to build timelines and schedules, and how to get everyone to adhere to them. Become Your company’s co-mailing Expert Dedra Smith President printmark west There may be significant cost-savings waiting for you if you pursue a co-mailing strategy for your magazine(s). But there are many variables you need to be aware of in order to determine whether co-mailing is the right strategy for you. In this session, you’ll learn what questions to ask your printer, what regulations and practices will impact your ability to co-mail your magazine(s), the pros and cons of co-mailing, and what internal practices and procedures you may need to implement to truly take advantage of the savings. Steve johnston Director, Manufacturing Summit Business media kEYnOTES: 11:30 a.m.-12:15 p.m. w222 SpEAkER Upping Your production SQ (Success Quotient) mOnDAY Sept 22 | 12:00-1:30 p.m. moving From magazines to media TUESDAY Sept 23 | 8:30-9:30 a.m. Reinventing TImE Ed mccarrick President and Worldwide Publisher TImE TUESDAY Sept 23 | 12:45-2:00 p.m. what E-centric marketers want From magazine Brands David churbuck Vice President of Global Web Marketing lenovo Successful production managers contribute beyond their job descriptions. In this session you’ll learn the 5 essential steps you can take to increase your value and contribution to your company, enhance and measure the impact you make on your organization, and become a tangible contributor to business success. Fran Fox Senior Director, Manufacturing and Production Dwell jim louderback CEO Revision3 mAkE mOnEY SAVE mOnEY wORk SmARTER ShARpEn SkIllS 27 http://www.folioshow.com
Table of Contents Feed for the Digital Edition of FOLIO: SHOW | 08 - Brochure FOLIO: SHOW | 08 - Brochure Contents Highlights and New Features Sessions by Track Sessions by Interest Area Workshops Special Events & Keynotes Agenda-at-a-Glance Main Conference Sessions • Executive Track • Editorial Track • Sales Track • Folio: Digital Track • Marketing Track • Events Track • Design Track • Production Track Exhibit Hall Venue & Registration Info Registration Form FOLIO: SHOW | 08 - Brochure FOLIO: SHOW | 08 - Brochure - (Page introducti) FOLIO: SHOW | 08 - Brochure - FOLIO: SHOW | 08 - Brochure (Page 1) FOLIO: SHOW | 08 - Brochure - Contents (Page 2) FOLIO: SHOW | 08 - Brochure - Highlights and New Features (Page 3) FOLIO: SHOW | 08 - Brochure - Sessions by Track (Page 4) FOLIO: SHOW | 08 - Brochure - Sessions by Interest Area (Page 5) FOLIO: SHOW | 08 - Brochure - Workshops (Page 6) FOLIO: SHOW | 08 - Brochure - Workshops (Page 7) FOLIO: SHOW | 08 - Brochure - Special Events & Keynotes (Page 8) FOLIO: SHOW | 08 - Brochure - Special Events & Keynotes (Page 9) FOLIO: SHOW | 08 - Brochure - Agenda-at-a-Glance (Page 10) FOLIO: SHOW | 08 - Brochure - Agenda-at-a-Glance (Page 11) FOLIO: SHOW | 08 - Brochure - • Executive Track (Page 12) FOLIO: SHOW | 08 - Brochure - • Executive Track (Page 13) FOLIO: SHOW | 08 - Brochure - • Editorial Track (Page 14) FOLIO: SHOW | 08 - Brochure - • Editorial Track (Page 15) FOLIO: SHOW | 08 - Brochure - • Sales Track (Page 16) FOLIO: SHOW | 08 - Brochure - • Sales Track (Page 17) FOLIO: SHOW | 08 - Brochure - • Folio: Digital Track (Page 18) FOLIO: SHOW | 08 - Brochure - • Folio: Digital Track (Page 19) FOLIO: SHOW | 08 - Brochure - • Marketing Track (Page 20) FOLIO: SHOW | 08 - Brochure - • Marketing Track (Page 21) FOLIO: SHOW | 08 - Brochure - • Events Track (Page 22) FOLIO: SHOW | 08 - Brochure - • Events Track (Page 23) FOLIO: SHOW | 08 - Brochure - • Design Track (Page 24) FOLIO: SHOW | 08 - Brochure - • Design Track (Page 25) FOLIO: SHOW | 08 - Brochure - • Production Track (Page 26) FOLIO: SHOW | 08 - Brochure - • Production Track (Page 27) FOLIO: SHOW | 08 - Brochure - Exhibit Hall (Page 28) FOLIO: SHOW | 08 - Brochure - Exhibit Hall (Page 29) FOLIO: SHOW | 08 - Brochure - Venue & Registration Info (Page 30) FOLIO: SHOW | 08 - Brochure - Registration Form (Page 31) FOLIO: SHOW | 08 - Brochure - Registration Form (Page 32) FOLIO: SHOW | 08 - Brochure - Registration Form (Page 33)
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