Focus Magazine - Fall 2016 - 38
FEATURESTORY
Where Is Simulation
Being Used in the
Medical Device Space?
Endovascular Simulation
Laparoscopic Simulation
Trauma Simulation
Cardiac Rhythm Management
Simulation
* Neurology Simulation
*
*
*
*
Why Simulation?
* Allows training to be brought to
the customer.
* Training is done in a controlled
environment.
* Hands-on learning.
* Refined technique.
* Reduce complications/improve
outcomes.
* Confidence and competence.
* Product awareness/adoption.
* Supplement current training
programs.
* Expand your reach.
Simulation now comes in many
platforms. You have to build this
around your company's education and
training strategy. Tabletop or portable
simulators have become very popular
because they are light and can be
setup in a manner of minutes. Select
the platform that fits your training
needs.
Why does simulation
matter?
* Be more effective with your
training.
* Portable training, no lab or
classroom required.
* Better outcomes.
* Accelerate adoption and utilization.
Customer Feedback
Once you launch your simulator,
having a plan and feedback loop is
critical, as the simulator should be a
strategic learning tool. e feedback
you receive from your customers will
also help improve the success of your
simulation program.
* Simulation allows you to provide
the customer real-time feedback on
how they performed during their
simulation experience.
* e customer can modify their
technique on the simulator that will
improve their real-world outcomes.
* Simulation can provide the
customer a report card on how they
did, allowing representatives to
follow-up post simulation.
Medical Simulation to Train
New Physicians
Medical simulation is now in the
curriculum for many medical
specialties, as simulators are becoming
smaller and cheaper to purchase.
Several major medical schools have
built simulator centers where students
and attending physicians can learn a
new skill or renew their competencies.
e University of South Florida and
e University of California, Davis,
are just two examples of institutions
that have built dedicated simulator
centers.
Simulation is now a focus at major
medical conferences making learning
an interactive experience. Over the
past several years we have seen
conferences have dedicated simulation
pavilions that allow physicians to try
the latest technologies before they use
them in their practice.
Developing a Simulation
Program:
When developing a simulation
program, you need to take a
collaborative approach and build a
cross-functional team to help guide
the process. e process of taking
your technology from the real-world
to simulation can take weeks or
months depending on the complexity
of the simulation. It is critical that you
include physician thought leaders to
help steer the simulation cases. is
will add creditability to the cases you
create. Having a solid plan and project
map in place will help you manage
this process.
ere are several important
considerations when planning your
simulation:
* Haptics - or the science of touch.
is is critical when planning your
case to ensure it feels as real as
possible.
* Case scenarios, based on real
customers using your products
* Collaboration, working with key
opinion or thought leaders will give
your simulation credibility
Simulation, when used properly,
can help reinforce many things. More
importantly it improves product safety
and proper use. Simulation allows you
to customize the learning for your
customers and bring the training to
them. ■
Jason D. Gwilliam is senior manager, customer training, at Spectranetics. Email Jason at Jason.Gwilliam@spnc.com.
38
FOCUS | FALL 2016 | www.L-TEN.org
http://www.L-TEN.org
Table of Contents for the Digital Edition of Focus Magazine - Fall 2016
Focus Magazine
From the President: Discovering the 'Why'
Table of Contents
Table of Contents
Guest Editor: Going Mobile for Learning
Directions: The Art of Customer Service
Front of the Room: Don't Fear the Cricket
Neuroscience: The Science of Collaboration
Sustaining & Measuring Leadership Development
Wrapping Up the 45th LTEN Annual Conference
Selling Performance in the Field Visit Process
Medical Simulation: Is It Worth the Investment?
Nonverbal Leadership
3 Technology Trends to Try
Sales Training: Increasing the Likelihood of Success
Virtual How: Compensation, Incentives and Levels
Ad Index
Focus Contacts
5 Questions with Michael Bungay Stanier
Focus Magazine - Fall 2016 - Intro
Focus Magazine - Fall 2016 - Focus Magazine
Focus Magazine - Fall 2016 - Cover2
Focus Magazine - Fall 2016 - 3
Focus Magazine - Fall 2016 - 4
Focus Magazine - Fall 2016 - From the President: Discovering the 'Why'
Focus Magazine - Fall 2016 - 6
Focus Magazine - Fall 2016 - Table of Contents
Focus Magazine - Fall 2016 - 8
Focus Magazine - Fall 2016 - Table of Contents
Focus Magazine - Fall 2016 - 10
Focus Magazine - Fall 2016 - Guest Editor: Going Mobile for Learning
Focus Magazine - Fall 2016 - 12
Focus Magazine - Fall 2016 - Directions: The Art of Customer Service
Focus Magazine - Fall 2016 - 14
Focus Magazine - Fall 2016 - Front of the Room: Don't Fear the Cricket
Focus Magazine - Fall 2016 - 16
Focus Magazine - Fall 2016 - Neuroscience: The Science of Collaboration
Focus Magazine - Fall 2016 - 18
Focus Magazine - Fall 2016 - Sustaining & Measuring Leadership Development
Focus Magazine - Fall 2016 - 20
Focus Magazine - Fall 2016 - 21
Focus Magazine - Fall 2016 - 22
Focus Magazine - Fall 2016 - 23
Focus Magazine - Fall 2016 - Wrapping Up the 45th LTEN Annual Conference
Focus Magazine - Fall 2016 - 25
Focus Magazine - Fall 2016 - 26
Focus Magazine - Fall 2016 - 27
Focus Magazine - Fall 2016 - 28
Focus Magazine - Fall 2016 - Selling Performance in the Field Visit Process
Focus Magazine - Fall 2016 - 30
Focus Magazine - Fall 2016 - 31
Focus Magazine - Fall 2016 - 32
Focus Magazine - Fall 2016 - 33
Focus Magazine - Fall 2016 - 34
Focus Magazine - Fall 2016 - 35
Focus Magazine - Fall 2016 - Medical Simulation: Is It Worth the Investment?
Focus Magazine - Fall 2016 - 37
Focus Magazine - Fall 2016 - 38
Focus Magazine - Fall 2016 - 39
Focus Magazine - Fall 2016 - Nonverbal Leadership
Focus Magazine - Fall 2016 - 41
Focus Magazine - Fall 2016 - 42
Focus Magazine - Fall 2016 - 43
Focus Magazine - Fall 2016 - 3 Technology Trends to Try
Focus Magazine - Fall 2016 - 45
Focus Magazine - Fall 2016 - Sales Training: Increasing the Likelihood of Success
Focus Magazine - Fall 2016 - 47
Focus Magazine - Fall 2016 - 48
Focus Magazine - Fall 2016 - Virtual How: Compensation, Incentives and Levels
Focus Magazine - Fall 2016 - 50
Focus Magazine - Fall 2016 - 51
Focus Magazine - Fall 2016 - Ad Index
Focus Magazine - Fall 2016 - Focus Contacts
Focus Magazine - Fall 2016 - 5 Questions with Michael Bungay Stanier
Focus Magazine - Fall 2016 - Cover3
Focus Magazine - Fall 2016 - Cover4
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