Focus Magazine - Summer 2017 - 32

FEATURESTORY

presenting the material to a group of
peers. With activity-based learning
assignments, innovative LDPs strive to
increase impact by providing clear
direction and holding the individual
accountable for delivering results or
meeting expectations. Additionally,
participants are provided detailed
feedback and required to report on
their experience.
Dual participation and thorough
feedback are critical to the success of
learning from others activities. In this
case, most of the responsibility falls on
the person leading the training, not
the candidate. In traditional LDPs,
where participation and feedback are
not necessarily mandated, learning
from others activities oen fail when
the facilitator decides not to take the
assignment seriously or provide
meaningful feedback from the
experience. With innovative LDPs, it
is mandated that the person leading
the training provide feedback, in the
form of a written evaluation and live
discussion, to the candidate and
members of management. is
approach ensures the person leading
the training will deliver on
expectations, which increases the
overall value of the training activity.
Other differences between the
traditional and innovative LDP
curriculum are that innovative LDPs
have no timeline, progress is not
monitored, participation is not

prompted, and tasks must be
completed in stepwise manner. Unlike
traditional LDPs, innovative LDPs do
not have a member of the training
department monitoring a candidate's
progress or prompting them to
complete tasks based on a set
schedule.
On the contrary, they put the onus
on the candidate to complete program
requirements. Along those same lines,
Innovative LDPs do not let the
candidates choose which tasks they
complete and when. Instead, the
curriculum utilizes a stepwise
approach, where one assignment has
to be completed before the next
assignment can begin. is approach,
coupled with the fact that
participation is not prompted, helps to
separate out those committed to the
program from "would-be leaders" that
do not have the drive or skills to selfnavigate through an LDP.

Incorporating Innovative
Methods to Traditional
Programs
Any established LDP can, and
should, incorporate innovative
methods to make it more effective. In
most cases, modifications can be
made without significant cost or
disruption. Even if there were costs or
disruption, it is a worthwhile exercise.
Nothing could be costlier to an
organization than continuing to use

an ineffective program to develop its
future leaders. Below are several
suggestions on how to improve an
existing traditional LDP by
implementing the innovative
approaches discussed in this article.

Eligibility:
* Lower sales rank requirements to
increase candidate pool.
* Consider initiative and effort when
evaluating candidates.
Competency Assessment:
* Only include competencies that
can be measured objectively.
* Use a 3rd party when possible.
Curriculum:
* Self-Paced Activities - Incorporate
participatory teaching methods
such as "Teaching Others."
* Activity-Based Learning - Provide
clear direction, solid feedback, and
hold the candidate accountable for
results.
* Learning from Others - Mandate
full participation of the trainer and
collect thorough feedback.
* Implement a stepwise approach to
completing requirements and do
not prompt participation.
* Add a 360° feedback exercise and
teamwork component. ■

Brad Hummel is an oncology sales training & development consultant at Performance Development Group. Email Brad at
bradhummel@hotmail.com.

32

FOCUS | Summer 2017 | www.L-TEN.org


http://www.L-TEN.org

Table of Contents for the Digital Edition of Focus Magazine - Summer 2017

LTEN Focus on Training Magazine
From the President: Who's Ready to Role-Play
Table of Contents
Table of Contents
Guest Editor: The Recipe for Retention
Directions: @yourLTEN: Customizing Your Experience
Front of the Room: Engaging Sales Managers
Training's Role in Mergers & Acquisitions
Successfully Partnering with Suppliers
Innovative Approaches to Leadership Development
10 Tips for Product Launch Training
From Rep to Training Manager: The Successful Transition
What DJs Can Teach Us About Webinars
Pre-Gaming for Sales
Virtual How: The Role of Key Account Managers
Ad Index
Focus Contacts
5 Questions with John Constantine
Focus Magazine - Summer 2017 - Intro
Focus Magazine - Summer 2017 - LTEN Focus on Training Magazine
Focus Magazine - Summer 2017 - Cover2
Focus Magazine - Summer 2017 - 3
Focus Magazine - Summer 2017 - 4
Focus Magazine - Summer 2017 - From the President: Who's Ready to Role-Play
Focus Magazine - Summer 2017 - 6
Focus Magazine - Summer 2017 - Table of Contents
Focus Magazine - Summer 2017 - 8
Focus Magazine - Summer 2017 - Table of Contents
Focus Magazine - Summer 2017 - 10
Focus Magazine - Summer 2017 - Guest Editor: The Recipe for Retention
Focus Magazine - Summer 2017 - 12
Focus Magazine - Summer 2017 - Directions: @yourLTEN: Customizing Your Experience
Focus Magazine - Summer 2017 - 14
Focus Magazine - Summer 2017 - Front of the Room: Engaging Sales Managers
Focus Magazine - Summer 2017 - 16
Focus Magazine - Summer 2017 - Training's Role in Mergers & Acquisitions
Focus Magazine - Summer 2017 - 18
Focus Magazine - Summer 2017 - 19
Focus Magazine - Summer 2017 - 20
Focus Magazine - Summer 2017 - 21
Focus Magazine - Summer 2017 - Successfully Partnering with Suppliers
Focus Magazine - Summer 2017 - 23
Focus Magazine - Summer 2017 - 24
Focus Magazine - Summer 2017 - 25
Focus Magazine - Summer 2017 - 26
Focus Magazine - Summer 2017 - 27
Focus Magazine - Summer 2017 - Innovative Approaches to Leadership Development
Focus Magazine - Summer 2017 - 29
Focus Magazine - Summer 2017 - 30
Focus Magazine - Summer 2017 - 31
Focus Magazine - Summer 2017 - 32
Focus Magazine - Summer 2017 - 33
Focus Magazine - Summer 2017 - 10 Tips for Product Launch Training
Focus Magazine - Summer 2017 - 35
Focus Magazine - Summer 2017 - From Rep to Training Manager: The Successful Transition
Focus Magazine - Summer 2017 - 37
Focus Magazine - Summer 2017 - 38
Focus Magazine - Summer 2017 - 39
Focus Magazine - Summer 2017 - What DJs Can Teach Us About Webinars
Focus Magazine - Summer 2017 - 41
Focus Magazine - Summer 2017 - 42
Focus Magazine - Summer 2017 - 43
Focus Magazine - Summer 2017 - Pre-Gaming for Sales
Focus Magazine - Summer 2017 - 45
Focus Magazine - Summer 2017 - 46
Focus Magazine - Summer 2017 - 47
Focus Magazine - Summer 2017 - 48
Focus Magazine - Summer 2017 - Virtual How: The Role of Key Account Managers
Focus Magazine - Summer 2017 - 50
Focus Magazine - Summer 2017 - 51
Focus Magazine - Summer 2017 - Ad Index
Focus Magazine - Summer 2017 - Focus Contacts
Focus Magazine - Summer 2017 - 5 Questions with John Constantine
Focus Magazine - Summer 2017 - Cover3
Focus Magazine - Summer 2017 - Cover4
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