Gilbane Research Report - Digital Magazine Editions - (Page 33) Digital Magazine and Newspaper Editions: Best Practice Cases Web 2.0 Tools Creation and management of blogs, forums, RSS/XML feeds. Digital Asset Management Nstein’s DAM capabilities enable publishers to maximize the value of their digital assets. For publishers facing inadequate access to content and search engine limitations — or archives that are either spread out or challenging to aggregate — Nstein's DAM offers an end-to-end solution with advanced search and retrieval capabilities, user-friendly management functions, and sophisticated security and right management features. With the power to enrich editorial content with contextual metatags and to index, store, and repurpose user-generated content from all online properties, publishers gain more control over leveraging assets at every level and genuinely maximize the value of assets. Nstein's DAM is a customizable platform that integrates within existing corporate infrastructures. All DAM assets are stored in the native XML repository, while its business and core logic are stored in a standard SQL database that can be hosted on any existing SQL installation. The system interfaces with existing sources of editorial content, allowing publishers to syndicate their content into different channels automatically. Nstein's DAM provides: Asset Aggregation Asset Management XML Search and Storage Web GUI Interfaces Audits Trails Scalability Flexible Outputs for Syndication or Web Publication Text Mining Engine Nstein’s TME is built to process high volumes of multilingual, unstructured information. Nstein's Text Mining Engine complies with press and media industry requirements for ongoing content production workflows, automatically generating contextual metatags from sources such as newsroom articles, newsfeeds, audio and video files, blogs, forums, and user-generated content. Nstein's TME also provides a highly productive content management environment that offers benefits to editorial staff and knowledge workers. Going beyond mere keywordbased technology, it delivers faster and more accurate search results, seamlessly integrates with existing workflows, and enables highly profitable categorization and repurposing of both live content and archives. ©2008 Gilbane Group, Inc. 33 http://gilbane.com http://gilbane.com
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