The Big Picture - August 2014 - (Page 2)

in this issue August 2014 Volume 19 Number 6 COLUMNS 4 InSight Look in the mirror. 12 Inside Output Hiring outside the core. 14 Dynamic Signage Get social: providing interactivity between consumer and brand. 6 DEPARTMENTS FEATURES 6 16 Pack It Up 8 It's all an illusion. By Mike Antoniak How five print shops are producing one-off packaging mock-ups and prototypes - and new revenue streams - as digital printers increasingly serve this market. 22 Media Mayhem How do you decide which media work for a specific project, or for your shop in general? To help you choose, we provide more than 100 sources of rollfed paper, film, vinyl, plastics, and self-adhesive media. 28 Step-by-Step: Float On By RJ Orr Bluemedia reframes their shop's specialization to meet growing client demand, transforming a standard framed print job into a "floating" work of art that is easy to update on demand. ON THE COVER: Heritage Paper is witnessing accelerated demand from clients who have discovered multiple advantages to digital printing. Cover design by Kathleen DeZarn. 2 THE BIG PICTURE August 2014 Wide Angle 22 UpFront News and noteworthy. 32 R+D The latest tech, products, and supplies. 40 Explorer Iconography Studios wraps trash bins for ESPN, plus more from the world of wide format.

Table of Contents for the Digital Edition of The Big Picture - August 2014

The Big Picture - August 2014
Wide Angle
Inside Output
Dynamic Signage
Pack It Up
Media Mayhem
Step-by-Step: Float On

The Big Picture - August 2014