The Big Picture - August 2014 - (Page 40)
explorer
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Wide Format Around the Globe
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CHICaGo | The Association for Manufacturing Technology, working with Local Motors,
Cincinnati Inc., and the Oak Ridge
National Laboratory, is planning a
live presentation at the group's International Manufacturing Technology Show in September. A life-size,
working vehicle - a Strati - will be printed in 3D
using a direct digital manufacturing process that can
build large-scale objects.
the company used multi-arm mounts with a rotation
mechanism to offer viewers multiple angles of the
vertical banners.
4
afRICa | Photographer Brian Hampton's new custom wildlife photography book,
Africa II, documents his travels to
Botswana, Zambia, and Namibia,
and supports the work of Audubon's
Corkscrew Swamp Sanctuary in
the Everglades, Ronald McDonald
House, Carpenter's Place, and the Salvation Army.
The 100 or so images within the book were printed
via a 44-inch Epson Stylus Pro 9900 inkjet printer
onto Kodak Professional Inkjet Photo Paper with a
lustre finish, donated by Kodak brand licensee Brand
Management Group (BMG).
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Los anGELEs | Iconography Studios (iconographystudios.net) is no stranger to
working with ESPN. In the past, the
print shop has produced signs for
multiple events and even wrapped
golf carts for the annual ESPYs
awards show. Their latest project for
ESPN: wrapping trash/recycling bins with Los Angeles sports-themed graphics.
3
MUnICH | The location of FESPA Digital 2014 embraced digital wide-format printing with building wraps, window
displays, dynamic signage, and
more. For example, to get visitors
in the mood for some sweet treats,
German chocolate brand Ritter
Sport showcased its out-of-home advertising via
wide-format hanging banners. For an added pop,
40
THE BIG PICTURE August 2014
5
WaLEs | International beer brand Heineken partnered with out-of-home media company Exterion Media (exterionmedia.com/uk) for a station domination
at Cardiff Central railway station
to coincide with the Heineken Cup
final at Millennium Stadium in
May. The campaign was seen by more than 22,000
rugby fans traveling through Cardiff the day of the
final match.
http://www.iconographystudios.net
http://www.iconographystudios.net
http://www.exterionmedia.com/uk
http://www.exterionmedia.com/uk
Table of Contents for the Digital Edition of The Big Picture - August 2014
The Big Picture - August 2014
Contents
InSight
Wide Angle
UpFront
Inside Output
Dynamic Signage
Pack It Up
Media Mayhem
Step-by-Step: Float On
R+D
Explorer
The Big Picture - August 2014
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