Big Picture - March 2017 - 36


 Due to the
branding
requirements
and guidelines
provided by
the client, we
decided that
the best option
was to print
on numerous
forms of
media. 
- MarcHenderson,
digitalmarketing
coordinator,One
Sign&Digital

A Buzzing Brand Makeover
THE CLIENT

Hive Estates
THE PLAYERS

One Sign & Digital

March 2017

TOOLS & SUPPLIES

Avery Dennison MPI 2800 gloss white, Avery Dennison MPI
3040 gloss clear, HP Latex 360, 3M Controltac IJ380, Avery
Dennison Gloss Laminate DOL 2800

BIG PICTURE

THE JOB

36

Hive Estates, a real estate agency out of Newcastle upon
Tyne, England, envisioned converting a dated property into a
contemporary office more consistent with their fresh and bold
brand image. Hive Estates turned to local large-format
signage supplier One Sign & Digital (onesignanddigital.com)
to innovate their space by creating double-sided window vinyl
for the office and their other vacant housing properties. Hive
Estates also wanted a vehicle wrap for their Nissan X-Trail
that could create some buzz.

"At One Sign & Digital, we print any size, onto any media,
making the client's imagination our limit," says Digital Marketing Coordinator Marc Henderson. This versatility made One
Sign the perfect choice for Hive's complex job.
PRODUCTION

Hive Estates wanted vinyl on both sides of the office
windows, so One Sign printed the honeycomb graphic twice
using an HP Latex 360 printer and meticulously layered the
two together.
But first, One Sign had to find a way to maintain the Hive
brand's bold white and orange color scheme. The shop printed
on both clear and white Avery Dennison MPI vinyl and then
laminated them together. Another layer of clear laminate was
then applied to the orange print. In total, they printed more
than 538 square feet of vinyl.
The vehicle wrap for Hive Estate's Nissan X-Trail was
printed onto 3M Controltac IJ380 film and laminated with
Avery Dennison Gloss Laminate DOL 2800, covering roughly
200 square feet. The entire job spanned a one-week period in
November 2016.


http://www.onesignanddigital.com

Table of Contents for the Digital Edition of Big Picture - March 2017

Big Picture - March 2017
Contents
Insight
Wide Angle
Upfront
Dynamic Signage
Extreme Vinyl
More for the Money
Ink Spot
R+D
Job Log
Big Picture - March 2017 - Big Picture - March 2017
Big Picture - March 2017 - Cover2
Big Picture - March 2017 - Contents
Big Picture - March 2017 - Insight
Big Picture - March 2017 - 3
Big Picture - March 2017 - 4
Big Picture - March 2017 - 5
Big Picture - March 2017 - Wide Angle
Big Picture - March 2017 - 7
Big Picture - March 2017 - Upfront
Big Picture - March 2017 - 9
Big Picture - March 2017 - 10
Big Picture - March 2017 - 11
Big Picture - March 2017 - 12
Big Picture - March 2017 - 13
Big Picture - March 2017 - 14
Big Picture - March 2017 - 15
Big Picture - March 2017 - Dynamic Signage
Big Picture - March 2017 - 17
Big Picture - March 2017 - Extreme Vinyl
Big Picture - March 2017 - 19
Big Picture - March 2017 - More for the Money
Big Picture - March 2017 - 21
Big Picture - March 2017 - 22
Big Picture - March 2017 - 23
Big Picture - March 2017 - 24
Big Picture - March 2017 - 25
Big Picture - March 2017 - 26
Big Picture - March 2017 - 27
Big Picture - March 2017 - Ink Spot
Big Picture - March 2017 - 29
Big Picture - March 2017 - 30
Big Picture - March 2017 - 31
Big Picture - March 2017 - R+D
Big Picture - March 2017 - 33
Big Picture - March 2017 - 34
Big Picture - March 2017 - 35
Big Picture - March 2017 - Job Log
Big Picture - March 2017 - Cover3
Big Picture - March 2017 - Cover4
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