Big Picture - October 2017 - 29
s startups and established ventures alike realize the boost in business a mobile advertisement can
provide, it comes as no surprise that PSPs offering some sort of vehicle wrapping capability are a
dime a dozen these days. As more and more shops move into the vehicle graphics market, high
quality installs and designs with "wow" factors set the wrap experts apart from the wrap dabblers.
While fleet wraps and logo decals might raise a quick profit, there's something to be said about the excitement
and creativity required for a wrap with a challenge - whether it be an unusual design, a larger-than-life vehicle, a
high-stakes timeline, or any number of atypical requests that get a wrap artist's creative juices flowing. It's wraps
like these that have customers coming back time and time again, keeping designers, printers, and installers on
their toes and ready for more. The vehicle wrap game has no room for complacency, and these six shops prove
that hard work and imagination are two surefire ways to rise above the competition.