Signs of the Times - October 2012 - (Page 4)

OCTOBER 2012 www.signweb.com Link directly to our Digital Edition! Snap a picture of this QR code with your smartphone, or web-enabled device, and go directly to the most current issue of Signs of the Times. Connect with ST on Facebook, Twitter and LinkedIn. • On LinkedIn, look up, under “Groups,” Signs of the Times Forum, and join a discussion or add a topic. For example, Wade Swormstedt is seeking end-user testimonials concerning the speciﬁc value of signage produced by your sign company – such as “this sign caused sales to increase by 50%.” • If you’re on Facebook, become a fan of “Signs of the Times Magazine.” • Also, follow “STSignMag” (https://twitter.com/#!/STSignMag) on Twitter. EDITORIAL Wade Swormstedt publisher/editor wade.swormstedt@stmediagroup.com Darek Johnson senior technology editor/analyst darek.johnson@stmediagroup.com Steve Aust senior associate editor steve.aust@stmediagroup.com Louis Brill technology contributor louisbrill@sbcglobal.net DESIGN & PRODUCTION Jeff Russ senior art director jeff.russ@stmediagroup.com Linda Volz production supervisor linda.volz@stmediagroup.com SALES/MARKETING Steve Duccilli group publisher, signage and graphics group Sandi Luppert marketing manager Louis Arneberg account manager Ben Stauss account manager Victoria Wells directory & classified ad coordinator CORPORATE Tedd Swormstedt president Tod Swormstedt American Sign Museum Christine Baloga audience development director Mark Kissling director, book div. CUSTOMER SERVICE Call: (877) 494-0727 Mail to: SOT@halldata.com SIGNS OF THE TIMES (ISSN 0037-5063) is published 13 times annually by ST Media Group International Inc., 11262 Cornell Park Dr., Cincinnati, OH 45242-1812. Telephone: (513) 421-2050, Fax: (513) 362-0317. Annual rate for individuals in the U.S.A.: $42 USD. Annual rate for subscriptions in Canada: $70 USD (includes GST & postage); all other countries: $92 (Int’l mail) payable in U.S. funds. Printed in the U.S.A. Copyright 2011, by ST Media Group International Inc. All rights reserved. The contents of this publication may not be reproduced in whole or in part without the consent of the publisher. The publisher is not responsible for product claims and representations. Periodicals Postage Paid at Cincinnati, OH and at additional mailing ofﬁces. POSTMASTER: Send address changes to: Signs of The Times, P.O. Box 1060, Skokie, IL 60076. Change of address: Send old address label along with new address to Signs of The Times, P.O. Box 1060, Skokie, IL 60076. For single copies or back issues: contact Debbie Reed at (513) 263-9356 or Debbie.Reed@STMediaGroup.com. Subscription Services: P.O. Box 1060, Skokie, IL 60076, Fax: (847) 763-9030. Memberships: Intl. Sign Assn., Audit Bureau of Circulation, American Business Press, Inc. Visit www.signweb .c o m t o d a y ! ST Editorial Advisory Board Glenn Carroll is the president of mediameasurement company Carroll Media Services (Alpharetta, GA). Sparky Potter, proprietor of Wood & Wood Signs (Waitsfield, VT), founded his shop in 1972. Lawrin Rosen founded his shop, ARTfx Signs (Bloomfield, CT), in 1983 with a commitment to artistry and innovation. Jared Smith is the president of bluemedia (Tempe, AZ), a graphics provider that specializes in vehicle and environmental graphics. Bill Dundas, a former ST technical editor, currently serves as the Director of Technical Affairs for the Intl. Sign Assn. (ISA). Brigitte Hunt has served as the exhibition director for Reed Exhibitions’ Visual Communication Italy show for decades. Rob Ivers, the certification director for the Professional Decal Application Assn. Inc., writes ST's "Real World Vinyl" column. John Johnson, a former ISA president of the board, has more than 30 years of sign-association experience. Jan Lorenc is a partner in Lorenc + Yoo (Roswell, GA), an environmental-graphic design firm. Kevin Stotmeister is president and CEO of Federal Heath Sign LLC (Oceanside, CA). Professor Alan Weinstein holds a joint-faculty appointment at Cleveland (OH) State University’s Cleveland-Marshall College of Law and the Maxine Goodman Levin College of Urban Affairs. Noel Yarger is the president of North American Signs (South Bend, IN) and the Signage Foundation for Communication Excellence. http://www.signweb.com https://www.twitter.com/#!/STSignMag http://www.signweb.com http://www.stmediagroup.com/marketing/images/SignsStatement1211.pdf

Table of Contents for the Digital Edition of Signs of the Times - October 2012

Sign of theTimes - October 2012
ST Update
Technology Update
Vinyl Apps
Strictly Electric
LED Update
Software Update
Technology Review
Technology Review
Sign Museum News
New Products
2012 Vehicle Graphics Contest
Entry-level Electronic Digital Signage
The Proposed ISA Reorganization Plan
Enter ST's 2013 Intl. Sign Contest
SGIA Expo 2012
The Value of Signs
Advertising Index
Editorially Speaking

Signs of the Times - October 2012