Signs of the Times - January 2013 - (Page 22)

STRICTLY COMMERCIAL By Brent Luther Brent Luther co-owns Creative Color Inc. (Burnsville, MN) with Jeff Volino Getting Teed Off Golf and patriotism intersect for this wrap project. Carl Adams recently approached Jeff Volino and me about wrapping a trailer for his 501(c)3 nonprofit organization, Tee it Up for the Troops (TIUFTT). J.B. Ball created the organization in 2005 to honor the wishes of his son, Tyler, who enlisted in the U.S. Army after 9/11. When he asked his son what he needed after shipping out, Tyler replied, “Forget about me, do something for the soldiers and their families back home.” This request led to the founding of TIUFTT, and it now contributes to organizations that help wounded veterans and their families. More than 300 TIUFTT fundraising golf tournaments have been conducted at more than 50 golf courses in 30 states. The organization has raised and donated nearly $4 million to numerous charitable organizations that provide a broad array of support services to injured warriors and their loved ones. To help promote the organization, we created a unique, 15-ft.-long, transport-trailer wrap. We were honored to participate; we donated the design services and offered a Creative Color Inc. (Burnsville, MN) designed and installed this trailer wrap for Tee it Up for the Troops (TIUFTT), a non-profit organization that uses golf outings to raise funds for wounded veterans and their families. Creative Color provided complimentary design services and a substantial discount on the wrap’s installation. large discount on the wrap. Here’s how we did it. These colors don’t run In discussions with TIUFTT’s representative, Carl Adams, we emphasized that we wanted the wrap to burst with patriotic pride – American red, white and blue, bold and from all angles. He supplied the TIUFTT logo and URL, and we had free reign with the design. It’s always a pleasure when we can start from scratch and guide a project from beginning to end. For the wrap, we decorated a The bare, 15-ft.-long Aluma trailer. Luther said its rivet-free surface made installation easy. Creative Color prepped the surface with XIM’s GON-20 water-based cleaner, denatured alcohol and 3M’s Primer 94. 22 SIGNS OF THE TIMES / JANUARY 2013 / www.signweb.com Brent Luther creates the star-spangled design using Adobe’s Photoshop and Illustrator. http://www.signweb.com

Table of Contents for the Digital Edition of Signs of the Times - January 2013

Signs of the Times - January 2013
Contents
ST Update
Technology Update
Vinyl Apps
Strictly Commercial
Lighting Techniques
The Moving Message
Technology Review
Technology Review
Design Matters
New Products
Scenes from the Global Village
Crane Truck Safety Advice
Supreme Wrap
The Value of Signs
Industry News
Advertising Index
Editorially Speaking

Signs of the Times - January 2013

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