Signs of the Times - March 2013 - (Page 18)

VINYL APPS Damon Coppola is co-owner of Media 1/Wrap This! (Longwood, FL). By Damon Coppola So Pure It Floats Damon discusses the shop’s boat-wrapping process. During theOld Man Winterevery first quarter of year, when keeps even hardcore boating and fishing enthusiasts out of the water, competitive-fishing teams become some of our biggest clients. The majority of such work serves ESPN’s Bassmaster Elite series. For years, we’ve been wrapping boats and hauling trucks for some of the world’s best, such as Kevin Van Dam, Terry Scroggins and Gerald Swindle, to name a few. These anglers are required to wrap their boats and trucks to provide branding for the teams’ sponsors, and we’re happy to oblige. Bass Pro Shops is one of our top boat-wrap clients. We enjoy working with them; they appreciate the importance of eye-catching wraps! Something fishy Johnny Morris owns the company; he hatched the concept in 1972 in the back of Springfield, MO’s Brown Derby liquor store, which When winter weather keeps even the most avid watercraft enthusiasts away, it’s a good time for vinyl shops to seek boat-wrapping projects. For five years, Media1 has wrapped Bass Pro Shops’ competitive-fishing fleet, which comprises Nitro Z9 speedboats. his father owned. From humble beginnings near Missouri’s Table Rock Lake, Morris’ selection of worms grew into Bass Pro Shops, In January, a team of Media1 installers was called out to Bass Pro Shops’ 1.2-millionsq.-ft. distribution center in Branson, MO, to wrap a 16-boat fleet, as well as the boats’ hauling trailer. 18 SIGNS OF THE TIMES / MARCH 2013 / www.signweb.com currently the world’s largest tackle, camping and hunting supplier. It operates 52 retail stores and 21 boat shops. Johnny is very proud of his products, and his pride extends to the racing teams the company sponsors in competitive boat-racing and bass-fishing circuits (as well as the NASCAR stock-car circuit). Currently, they sponsor more than 300 competitive anglers worldwide. We recently wrapped a set of boats at the company’s Branson, MO distribution center (contrary to popular belief, not all Branson businesses showcase aging entertainers). The state-of-the-art facility spans 1.2 million sq. ft. (the equivalent of 50 city blocks). Truly impressive, it’s the nerve center for keeping up with worldwide demand for fishing, hunting and camping supplies. My contact there is Rick Emmitt; he started with the company as a salesman, and is now running Bass Pro Shops’ competitive-fishing operation. We won the Bass Pro Shops account back in 2008. Emmitt dis- http://www.signweb.com

Table of Contents for the Digital Edition of Signs of the Times - March 2013

Signs of the Times - March 2013
Contents
ST Update
Smart Inking
Technology Update
Vinyl Apps
Strictly Electric
Lighting Techniques
The Moving Message
Technology Review
Technology Review
Design Matters
New Products
ADA: One Year Later
The Supergraphic Connection
ISA Sign Expo 2013 Preview
Compensability and Valuation of Billboards in Condemnation
Industry News
Advertising Index
Editorially Speaking

Signs of the Times - March 2013