Signs of the Times - August 2016 - (Page 62)
DIGGING DEEP
A gallery of distinctive routed signs
By Steve Aust
A
s long as there's been commerce, there have
been signs. As such, the artisans and craftspeople
who make signs have provided valuable contributions to their local economies for generations.
Although architects, government officials,
local-code administrators and others may plot
to diminish their role, signs remain the initial
point of contact for a city, store, collegiate
campus or corporate facility.
The craft, naturally, has changed: digital
printers have largely supplanted handpainted
graphics (although manually rendered murals
are making a comeback), and routers, HDU
and other modern implements increasingly
replace wood and chisels. However, the spirit of
craftsmanship continues unabated. This gallery,
though design intent, materials or venues may
be wildly divergent, emphasizes the common
thread of commitment to excellence.
62 SIGNS OF THE TIMES August 2016
Everything is bigger in Texas - a wimpy sign won't persuade the
public to enter your doors. Lawless Spirits & Kitchen, a Houstonbased eatery, offers premium cocktails and such gourmet fare
as venison sausage, fig prosciutto flatbread and Korean chicken
tacos (and, perhaps to placate traditional Texan taste buds,
there's also a brisket and grilled-cheese sandwich).
According to its website, "Lawless Spirits & Kitchen celebrates
the mavericks, dissenters, and nonconformists who have shaped
the world with their unbridled courage and unrestrained passion."
That's quite a noble mission to embody in a sign. The restaurant's
proprietors hired Houston-based National Signs to create an
elegantly rustic calling card on the building's exterior façade.
The National Signs design team developed the 3 ft. 11 in. x
7 ft. 8 in. sign using CorelDRAW X6. Distinctive accents include
a custom-color paint finish completed with Matthews acrylicpolyurethane paint, decorative steel rivet heads and a multilayered cabinet.
National Signs MIG-welded a custom-aluminum cabinet that's
painted black with Matthews acrylic-polyurethane coatings, multiple layers of polycarbonate, and laminated, second-surface
acrylic that was shaped into a classy script on a MultiCam
M Series CNC router. Hanley LED Solutions' Peregrine 2072
7,000K white modules provide the handsome signface with
after-dark brilliance.
Table of Contents for the Digital Edition of Signs of the Times - August 2016
Signs of the Times - August 2016
Contents
ST Update
Technology Update
Why You Should Invest in a Color-Management Device
Vinyl Apps
Strictly Electric
LED Update
Software Update
Technology Review - Epson SureColor S80600
Technology Review - The AXYZ Trident
Shop Ops
Sign Museum News
New Products
Digging Deep
Writing on the Wall
Dostoevsky and the Crane Truck
Penn State Study Assesses Font Legibility
A Crossroads Celebration
Advertising Index
Editorially Speaking
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