Signs of the Times - May 2017 - 20

AT LARGE

authenticate the past, a time when
charming, but air-defiling land
barges ruled the roads.
My primary point is that museum
exhibits should be accurate. You might
drive across town to see Carroll Shelby's
original Cobra, the 1962 CSX 2000,
but not cross the street to see a 2017
imitation. My point? When you make
the effort to see an advertised original,
you expect to see an accurate original.
Am I too exacting?
That same Sunday afternoon, I
20

SIGNS OF THE TIMES

MAY 2017

talked with Bob Bond, publisher/
editor of AutoArt & Kustom Painting
Magazine and pinstriper, gilder and
signmaker extraordinaire, who said
any old or historical vehicle displayed
by a museum should replicate the original as closely as possible. "Museums
are preserving history," he said, "so the
visuals need to be period-accurate."
Tod Swormstedt, the American
Sign Museum founder and past
editor and publisher of this magazine
also answered my phone call on that

Sunday. I told him what I was writing
and asked what he would do if the
museum received an antique sign,
one that would have been hand
lettered originally, but instead sported
vinyl letters. Tod said he hasn't
faced such a predicament, but surely
wouldn't accept the sign. "We like to
leave exhibited signs as they are," he
said, "and wouldn't want to have to
strip and repaint one."
A more philosophical view might
be taken from Faythe Levine and
Sam Macon's book "Sign Painters"
where in the introduction, Glenn
Adamson, head of research at the
Victoria and Albert Museum (London),
said, "... it is only now, as we cross the
digital divide that it seems to make
sense to celebrate sign painting." He
noted that handmade signage is no
longer the norm, but the exception -
a trace of a slower, less hurried era.
He also noted that sign artists themselves are not disappearing and those
who still accomplish the work, "deserve
to be taken as the inventive, vital
artists that they are, rather than as
remnants of a vanishing past."



Table of Contents for the Digital Edition of Signs of the Times - May 2017

Signs of the Times - May 2017
Contents
From the Editor
St Update
At Large
Technology Review
Leds + Lighting
Vehicles + Vinyl
How to Be Hospitable
Signs Win in a Route
Subcontracting Electric Signage
Strictly Commercial: Big Cat Comin’ at You
New Products
Advertising Index
Last Look
Signs of the Times - May 2017 - Intro
Signs of the Times - May 2017 - BB1
Signs of the Times - May 2017 - BB2
Signs of the Times - May 2017 - Signs of the Times - May 2017
Signs of the Times - May 2017 - BD_L
Signs of the Times - May 2017 - BD
Signs of the Times - May 2017 - Cover2
Signs of the Times - May 2017 - 1
Signs of the Times - May 2017 - Contents
Signs of the Times - May 2017 - 3
Signs of the Times - May 2017 - 4
Signs of the Times - May 2017 - 5
Signs of the Times - May 2017 - 6
Signs of the Times - May 2017 - 7
Signs of the Times - May 2017 - From the Editor
Signs of the Times - May 2017 - 9
Signs of the Times - May 2017 - St Update
Signs of the Times - May 2017 - 11
Signs of the Times - May 2017 - 12
Signs of the Times - May 2017 - 13
Signs of the Times - May 2017 - 14
Signs of the Times - May 2017 - 15
Signs of the Times - May 2017 - 16
Signs of the Times - May 2017 - 17
Signs of the Times - May 2017 - At Large
Signs of the Times - May 2017 - 19
Signs of the Times - May 2017 - 20
Signs of the Times - May 2017 - 21
Signs of the Times - May 2017 - Technology Review
Signs of the Times - May 2017 - 23
Signs of the Times - May 2017 - Leds + Lighting
Signs of the Times - May 2017 - 25
Signs of the Times - May 2017 - Vehicles + Vinyl
Signs of the Times - May 2017 - 27
Signs of the Times - May 2017 - 28
Signs of the Times - May 2017 - 29
Signs of the Times - May 2017 - How to Be Hospitable
Signs of the Times - May 2017 - 31
Signs of the Times - May 2017 - 32
Signs of the Times - May 2017 - 33
Signs of the Times - May 2017 - 34
Signs of the Times - May 2017 - 35
Signs of the Times - May 2017 - Signs Win in a Route
Signs of the Times - May 2017 - 37
Signs of the Times - May 2017 - 38
Signs of the Times - May 2017 - 39
Signs of the Times - May 2017 - 40
Signs of the Times - May 2017 - 41
Signs of the Times - May 2017 - Subcontracting Electric Signage
Signs of the Times - May 2017 - 43
Signs of the Times - May 2017 - 44
Signs of the Times - May 2017 - 45
Signs of the Times - May 2017 - 46
Signs of the Times - May 2017 - 47
Signs of the Times - May 2017 - Strictly Commercial: Big Cat Comin’ at You
Signs of the Times - May 2017 - 49
Signs of the Times - May 2017 - 50
Signs of the Times - May 2017 - 51
Signs of the Times - May 2017 - 52
Signs of the Times - May 2017 - 53
Signs of the Times - May 2017 - New Products
Signs of the Times - May 2017 - 55
Signs of the Times - May 2017 - 56
Signs of the Times - May 2017 - 57
Signs of the Times - May 2017 - 58
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Signs of the Times - May 2017 - 76
Signs of the Times - May 2017 - 77
Signs of the Times - May 2017 - 78
Signs of the Times - May 2017 - 79
Signs of the Times - May 2017 - 80
Signs of the Times - May 2017 - 81
Signs of the Times - May 2017 - 82
Signs of the Times - May 2017 - Advertising Index
Signs of the Times - May 2017 - Last Look
Signs of the Times - May 2017 - Cover3
Signs of the Times - May 2017 - Cover4
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