Signs of the Times - November 2017 - 38

INDUSTRY TRENDS
The International Sign Association

NOVEMBER 2017 EDITION

Membership Has Its Benefits
Relationships that matter. Support when
you need it most. People who can inspire
and challenge you to grow. Being part of
any group brings any number of personal
benefits. But when the group is focused on
common goals, the value only expands.
Maybe it's help solving the biggest problems.
Or perhaps it is having access to resources
that you couldn't develop on your own.
Whatever the reason, there is power when
the sign, graphics and visual communications industry comes together to tackle
challenges. Here, some ISA members tell
about the value they find from being part
of the association.

The Power of Connections
National sign companies join ISA directly
and also may join Affiliated Associations.
Ultimately, though, being a member provides
an opportunity to "build relationships," says
Annette Southern, director of national sign
integration at Atlas Sign Industries. "Because
we are a national sign company and we do
business across the country, going to regional
meetings gives us the opportunity to meet
local sign company members and build that
relationship."
The connection that comes through ISA
membership extends throughout all of her
relationships, including vendors and suppliers.

"If we need anything special, I call them, or
they see an email from me. They know who
I am and I get a response. As a sign company
member, it's a huge benefit to us."
Suppliers and manufacturers see many of
the same benefits, according to Bill Uline,
general manager of Sign Faces.
"As you begin to become more involved with
this business, you begin to have the need to
reach out to other people, because you work
with so many others in the industry," he said.
"ISA and the regional Affiliated Associations
are certainly great opportunities for that networking, because it´s so key to be able to
be successful in this business."

Going LOCAL

ISA's reach is extended because of Affiliated Associations. Local sign companies join
these associations and receive membership in ISA. They are:

Arizona Sign Association (ASA)
www.arizonasign.org

Minnesota Sign Association (MSA)
www.mnsignassoc.com

California Sign Association (CSA)
www.calsign.org

Nevada Sign Association (NSA)
www.nevadasign.org

Colorado Sign Association (CSA)
www.cosigns.org

Northeast States Sign Association (NSSA)
www.nssasign.org
States: Connecticut, Delaware, Eastern
Pennsylvania, Washington, D.C., Maine,
Maryland, Massachusetts, New Hampshire, New Jersey, New York, Rhode Island and Vermont

Illinois Sign Association (ISA)
www.isa-sign.com
Mid-South Sign Association (MSSA)
www.midsouthsignassociation.org
States: Arkansas, Alabama, Louisiana,
Mississippi and Tennessee
Midwest Sign Association (MSA)
www.msassn.org
States: Indiana, Kentucky, Michigan, Ohio,
Western Pennsylvania and West Virginia

Northwest Sign Council (NWSC)
www.nwsigncouncil.org
States: Alaska, Idaho, Montana, Oregon,
Washington and Wyoming
Sign Association of Canada (SAC)
www.sac-ace.ca
Provinces: All provinces and territories
within Canada

Southern States Sign Association (SSSA)
www.southernstatessigns.org
States: Florida, Georgia, North Carolina
and South Carolina
Texas Sign Association (TSA)
www.txsigns.org
Tri-State Sign Association (TSSA)
www.tristatesign.org
States: Kansas, Missouri and Oklahoma
Utah Sign Association (USA)
www.utahsign.org
Virginia Sign Association (VASA)
www.virginiasignsassoc.org
Wisconsin Sign Association (WSA)
www.wisconsinsign.org
European Sign Federation (ESF)
esf.d-s-g.eu
Countries: All member countries

STATS * FACTS
Sales of large scale public display monitors are seeing massive year-on-year growth, as 50- to 59- inch public display monitors are expected to increase 29.2% in 2017, and the larger r
* * * ISA REPORT / November 2017

http://www.arizonasign.org http://www.mnsignassoc.com http://www.southernstatessigns.org http://www.calsign.org http://www.nevadasign.org http://www.txsigns.org http://www.cosigns.org http://www.nssasign.org http://www.tristatesign.org http://www.isa-sign.com http://www.midsouthsignassociation.org http://www.utahsign.org http://www.nwsigncouncil.org http://www.virginiasignsassoc.org http://www.msassn.org http://www.wisconsinsign.org http://www.sac-ace.ca http://esf.d-s-g.eu

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