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vmsd.com
APRIL 2015
Vol. 146 No. 4
CONTENTS
f e a t u r e s
18
28
34
40
c o l u m n s
4
THE GOODS
34
Two-Minute Tour: Seoul, South Korea
Portfolio: OPSM, Luxottica, Sydney
Conscious consumerism on the rise
14
DESIGN DETAIL
46
SHOWROOM
58
COLOR CODED
AD INDEX
60
CHECKING OUT
How color temperatures and hues
affect circadian rhythms and behavior.
THE SILENT SELLERS
ARE SPEAKING OUT
Tech-enhanced mannequins may be
evolving, but the classic, statuesque
versions are here to stay.
44
VMSD EDITORIAL
ADVISORY BOARD
8
COOL BEANS
Starbucks creates a warm, relaxing
atmosphere for coffee enthusiasts at
its Roastery and Tasting Room in the
company's hometown (Seattle).
FROM THE EDITOR
6
TALENT SHOW
Introducing VMSD 's 2015
Designer Dozen Award recipients.
A FOOTBALL FANTASY
German soccer fans rejoice! BVB
FanWorld serves up a haven of all-things
Borussia Dortmund.
40
Murad's Los Angeles flagship bolsters
a fresh skincare approach.
Lightfair Preview
Callison's Joan Insel
ON THE COVER Murad's first
flagship is a skincare playground
for shoppers to test and learn about
products before they buy.
PHOTOGRAPHY: THOMAS STORY,
SAN FRANCISCO
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APRIL 2015
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VMSD.COM
S TAY CO N N EC T E D WIT H V M S D O N
C O UR T E S Y O F S TAR B UC K S C OFFE E C O., SE ATTLE
Starbucks introduces its first
location solely dedicated to the
roasting, brewing and tasting of
its Reserve-label coffees.
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Table of Contents for the Digital Edition of VMSD - April 2015