2018 Congress on Healthcare Leadership - 30

13A or 13B

From the Billboard to the Exam Room: How to Operationalize Your Brand Promise
Jake Poore President/Chief Experience Officer, Integrated Loyalty
Systems Inc.
Sigrid Owyang Vice President/COO, Dignity Health Medical
Foundation

Learning Objectives:
* Discover where loyalty comes from to ensure everyone
understands how organizational DNA must be balanced
between the clinical and human levels.
* Explore how to operationalize the organization's vision and
billboard promises at all levels so that patient expectations are
met and exceeded. MORE

14A or 14B

Command Centers: Shining the Light Between the Seams
Jim J. Scheulen Chief Administrator Officer, Johns Hopkins
Department of Emergency Medicine
Jeff Terry General Manager/Managing Principal, GE Healthcare

Learning Objectives:
* Understand the role command centers will play in the future
of healthcare and what hospitals should seek when exploring
how to develop this resource.
* Identify and apply concepts to real-time data to provide
predictive decision-support tools to hospital staff, and combine
these advances with traditional tools. MORE

15A or 15B

Positioning Your Organization by Driving Sustainable Profitability Growth
Richard J. Henley, FACHE Managing Director, ViciPartners
Mike Bellissimo Executive Director, Revenue Cycle Management,
Cleveland Clinic

Learning Objectives:
* Gain an understanding of how to deploy an internal process to
dramatically increase profitability after a 100-day initiative.
* Discover how to simultaneously achieve increased revenue,
reduced costs and improved clinical outcomes. MORE

16A or 16B

Five Proven Ways to Collaborate With Your Physicians to Reduce Operating Costs
Jonathan Burroughs, MD, FACHE President/CEO, The
Burroughs Healthcare Consulting Network Inc.
Steven Berger, CPA, FACHE, FHFMA President, Berger
Healthcare Executive Training and Consulting

Learning Objectives:
* Use collaborative approaches with your physicians to minimize
operating costs while providing optimized outcomes.
* Develop innovative strategies to reduce operating costs as a
means to achieve greater alignment among your leaders,
physicians and your organization's strategy. MORE

17A or 17B

Value-Based Care for Population Health: Sharing, Scaling and Replicating to Accelerate Results
Stephanie S. McCutcheon, FACHE CEO, Health Employer
Exchange
Gayle L. Capozzalo, FACHE Executive Vice President/Chief
Strategy Officer, Yale New Haven Health System
Charlotte Perkins Corporate Development Officer, UVA Health
System

30 Learning

Learning Objectives:
* Understand the Health Employer Exchange value-based care
model and an innovation/transformation approach and
methodology to replicate and scale to self-insured employers.
* Review the principles that caused a cost reduction and
satisfaction enhancement at Yale New Haven Health System
and UVA Health System. MORE

Table of Contents for the Digital Edition of 2018 Congress on Healthcare Leadership