Frontiers of Health Services Management - Fall 2013 - (Page 44)
by clearly articulating what they expect
from staff. Setting clear expectations can
be accomplished using various strategies.
for example, organizations can create
policies that reflect ethical behavior, such
as defining and handling conflicts of
interest. However, creating
No tool is more powerful
the policy is not enough—
than one’s own example training on the policy,
discussing the ethical basis
in demonstrating the
importance of ethics and for it, and monitoring
its effectiveness are also
organizational values.
required.
too often, expectations
placed on staff regarding organizational
values are vague, lacking concrete language that takes into consideration each
staff member’s specific position. the
expected values-based behavior should be
thoroughly discussed during the hiring
and orientation process for all staff. additionally, organizational values can be
embedded in each staff member’s position
description. incorporating organizational
values in performance evaluations sends a
powerful message about their importance.
Creating a Values-Based Culture
one cannot emphasize enough the importance of culture reflecting the organization’s values. as Brinkley comments,
“culture drives performance.” a misalignment occurs when an organization’s culture and its formally stated values are not
in sync with daily practices and actions. as
a result, gaps in the quality of care, staff
morale, and the image of the organization
in the community widen. Makary (2012)
writes in his book Unaccountable that
the extreme variations in the quality of
healthcare among various hospitals can be
explained by variations in organizational
culture. Because of the importance of
congruence between culture and quality of
care, leaders need to regularly assess any
misalignment through formal review processes and audits and develop and implement strategic plans to right a culture that
is failing to align with the moral compass.
Encouraging and Supporting Ethical
Practices
values-based leadership is framed by the
moral responsibility to ensure that alignment exists between our common morality, organizational values, and actual clinical or administrative practices. Healthcare
executives cannot be unaware of or ignore
the lack of congruence between empirically driven clinical practice standards and
actual practices. the manner in which a
staff member acts and makes decisions
must correlate to the organization’s values.
However, Wennberg, Berkson, and rider
(2008) have described how just the opposite is often occurring, by the overuse of
noneffective care, the underuse of effective
care, and the lack of true shared decision
making. Such practices should raise ethical indignation because of wasted financial resources and patient deception—the
failure to align practices with our common
morality—which dictates that we act in the
best interest of the patient through valuebased, patient-centered clinical care.
Using and Supporting Leaders as Local
Ethics Resources
all leaders encounter ethical issues and
conflicts. When they do, they must be
able to recognize them—situations in
which competing values are at play. By
recognizing a decision point as having an
ethical conflict or uncertainty, the leader
can reflect on the challenge by applying
ethical reasoning. When the challenge
is particularly problematic, consultation
with the facility’s ethics resources, such as
44 • f ro ntier s o f h ea lt h s e rvic e s m a na g e me nt 30 :1
Table of Contents for the Digital Edition of Frontiers of Health Services Management - Fall 2013
Frontiers of Health Services Management - Fall 2013
Contents
Editorial
The Case for Values as a Basis for Organizational Culture
A Moral Compass for Management Decision Making: A Healthcare CEO’s Reflections
Ethics, Values, and Decision Making
Wanted: Morally Courageous Leaders
The Imperative of a Moral Compass–Driven Healthcare Organization
Frontiers of Health Services Management - Fall 2013
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