Dealer Expo 2008 Demo

educaTional opporTuniTieS aT dealer expo® Dealership University Presented by Dealernews Magazine We are proud to introduce new high level educational courses to Dealer Expo. Dealership University is committed to providing powersports dealers with quality training and now you’ll be able to attend their Instructor-led training courses in a unique interactive live educational format at Dealer expo®. Courses attended while at Dealer Expo® will earn you credits towards a Dealership University certificate. Dealership University’s Learning Management system is online and gives you the ability to keep track of your education history to share with your employer. Seminar registration is FREE until Friday January 11, 2008. After January 11, 2008 there will be a $99.00 admission fee. Dealership University Courses: Performance Selling: Did you know that up to 70% of showroom guests that visit a dealership will say ‘no Thanks, Just looking’? Have you ever wondered why your closing ratio is only 10% to 20%? Don’t miss this powerful one hour session where Dealership University’s Tory Hornsby will uncover how to ‘Sell More Units, Make More Money, and Have More Fun’ Handling Discounters & Competing in Today’s Market: The market today is more competitive than ever. With internet savvy shoppers, discounters in every major market area and the influx of asian products, it is becoming harder and more challenging to maintain dealership growth and profitability. In this compelling session Dealership University’s Rod Stuckey will cover 7 powerful strategies to handle discounters and compete in today’s market. Implementing a Training Plan for Dealership Staff: In the fast paced dealership environment it can be extremely difficult to find the time to recruit, hire and Train new, and existing, team members. Have you ever had an employee leave for a competitor after spending valuable time and resources to train them? As frustrating as this is, the only thing worse than a trained employee leaving is an untrained employee staying. In this session we will cover how to build a perpetual employee recruitment, hiring and training system. Dealership University courses will run Friday, February 15th, & Saturday February 16, 2008. Visit www.dealerexpo.com for times, location and to get registered. Dealernews Live! Dealernews Live is back by popular demand! Your favorite columnists will dive even deeper into the subjects they cover each month in Dealernews Magazine. This is your chance to ask questions and interact with the columnist. We’ll start with your back end business needs, explore merchandising and selling opportunities and finish with important sales practices for your front line sales staff. 9 | Dealer Expo® 2008 Dealernews Live! courses will run Saturday, February 16th, & Sunday February 17, 2008. Visit www.dealerexpo.com for times and location. http://www.dealerexpo.com http://www.dealerexpo.com

Table of Contents Feed for the Digital Edition of Dealer Expo 2008 Demo

Dealer Expo 2008 The Ultimate Buying Platform Building a Buying Team Prep Work Pays Off Educational Opportunities at Dealer Expo® Show Schedule Celebrating 40 Years of Dealer Expo®

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