Managed Healthcare Executive - October 2008 - (Page 4)

{Contents} OCTOBER 2008 SPECIAL REPORT ESSENTIALS Industry 14 Healthcare 15 16 17 18 20 21 22 State of the 2009 Reform Trends in 2009 Cost Control Strategies Predicted Premium Increase Top Challenges in 2009 IT System Integration Technology Innovation Disease Management 14 HEALTH MANAGEMENT Health literacy remains a costly management challenge. 24 by Ed Rabinowitz 28 by Mari Edlin PHARMACY BEST PRACTICES More kids are facing conditions that call for adult drug regimens. TECHNOLOGY Reach members where they’re at, even in cyberspace. 30 by Shelly Reese COMMENTARY FOR YOUR BENEFIT Plans must become the cost-control voice of reason in 2009. 1 by Julie Miller POLITICS & POLICY Medicare Part D under the political microscope again. 11 by Jill Wechsler 34 by Don Hall MANAGED CARE OUTLOOK The nation is divided among healthcare haves and have nots. DEPARTMENTS 2 | Editorial Advisors 7 | News Analysis 10 | State Report 32 | Desktop Resource Illustrated by Eric Westbrook exclusively for MANAGED HEALTHCARE EXECUTIVE 33 | Ad/Edit Index 35 | Statement of Ownership (ISSN 15339300) is published monthly by Advanstar Communications Inc., 131 W First St., Duluth MN 558022065. Subscription rates: 1 year $89.25, 2 years $131.25 in the United States & Possessions; 1 year $110.25, 2 years $157.50 in Canada and Mexico; 1 year $173.25, 2 years $267.75 in all other countries. For air-expedited service, include an additional $78.75 per order annually. Single copies (prepaid only): $7.35 in the United States, $19.95 all other countries. Back issues, if available: $12.55 in the U.S.; $14.75 all other countries. Include $6.85 per order plus $2 per additional copy for U.S. postage and handling. If shipping outside the U.S., include an additional $10 per order plus $3 per additional copy. Periodicals postage paid at Duluth MN 55806 and additional mailing of ces. POSTMASTER: Please send address changes to Managed Healthcare Executive, P Box 6178, .O. Duluth, MN 55806-6178. Canadian GST number: R-124213133RT001, Publications Mail Agreement Number 40017597. Return all undeliverable Ca- nadian addresses to: Circulation Dept. or DPGM, and cannot take any responsibility for any losses 7496 Bath Road #2, Mississauga ON L4T 1L2. or other damages incurred by readers in reliance on such content. Copyright ©2008 Advanstar Communications Inc. All rights reserved. No part of this publication may welcomes be reproduced or transmitted in any form or by any unsolicited articles, manuscripts, photographs, ilmeans, electronic or mechanical including by photo- lustrations and other materials but cannot be held copy, recording, or information storage and retrieval responsible for their safekeeping or return. without permission in writing from the publisher. Advanstar Communications provides certain cusAuthorization to photocopy items for internal/ tomer contact data (such as customers’ names, educational or personal use, or the internal/educaaddresses, phone numbers and e-mail addresses) tional or personal use of speci c clients is granted by Advanstar Communications Inc. for libraries and to third parties who wish to promote relevant prodother users registered with the Copyright Clearance ucts, services and other opportunities which may Center, 222 Rosewood Dr. Danvers, MA 01923, be of interest to you. If you do not want Advanstar 978-750-8400 fax 978-646-8700. For uses be- Communications to make your contact information yond those listed above, please direct your written available to third parties for marketing purposes, simply call toll-free 888-527-7008 between the request to Permission Dept. fax 440-891-2650 hours of 7:30 am and 5 pm CT and a customer does not verify service representative will assist you in removing any claims or other information appearing in any your name from Advanstar’s lists. Outside the U.S., of the advertisements contained in the publication, please phone 218-723-9477. Microﬁlm or microﬁche copies of annual issues available through Advanstar Marketing Services, (800) 346-0085 ext. 477. Printed in U.S.A. 4 OCTOBER 2008

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Managed Healthcare Executive - October 2008 For Your Benefit Editorial Advisors Contents News Analysis State Report Politics &�Policy Healthcare Reform Trends in 2009 Cost Control Strategies Predicted Premium Increase Top Challenges in 2009 IT System Integration Technology Innovation Disease Management Health Management Pharmacy Best Practices Technology Desktop Resource Ad/Edit Index Managed Care Outlook Statement of Ownership

Managed Healthcare Executive - October 2008

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