LCGC Europe 2008 Media Planner

digital advert specifications Digital materials are required for all advertising submissions. The preferred format is print ready PDF. The PDF file needs to have been prepared exactly to one of the following specifications: • Pass4Press (PPA standards) Details can be found at: www.pass4press.com • PDFX-1a Details can be found at: www.advanstar.com/adspec Alternatively, if you use a Mac platform and QuarkXPress 4.1, we can e-mail you our pdf kit and instructions. If you’d like to receive this kit, please send an e-mail titled “PDF kit request” to: ukproduction@advanstar.com and we’ll send one to you by return. The Publisher accepts no responsibility for any form of compensation if an advertisement is supplied in non-preferred formats, such as native application files. We cannot guarantee the accuracy of reproduction from any advertisements supplied in non-preferred or non-acceptable formats. Non-preferred or non-acceptable formats will be charged a £100/€150/$150 processing fee. The Publisher will not supply faxed or soft proofs on client supplied files. We assume that due diligence has been taken by the client, or their agency to pre-flight and proof all materials prior to submission. If we detect an error before going to press, we will make a reasonable effort to contact you for you to correct and re-submit your file before publication. If you supply a PDF file that does not fully meet the above specifications, you’ll be sent a report detailing exactly why the file has failed. If we have to use the failed PDF file you have provided, we will render, save, and use it as an .EPS or .TIFF file. This process may result in some loss of quality for which the Publisher accepts no responsibility. www.lcgceurope.com Proof Full size Iris/Kodak Colour Approval System proofs should be supplied for ads of more than one colour. For mono ads, laser proofs are acceptable. Proofs are used to confirm the colour and content of your materials. The proof must be made from the file being submitted. The Publisher accepts no responsibility for colour or content variation where no suitable proof has been provided. Supplying Digital Ad Material You can send materials to us via: • CD-Rom • Zip Disk 100mb or 250mb • E-mail:ukproduction@advanstar.com • FTP through your web browser: Address: ftp://freelance@ftp2.advanstar.com Username: freelance Password: freelance or Fetch: Host: ftp2.advanstar.com Username: freelance Password: freelance Place your file on top of the ‘Upload’ folder. When sending materials via our FTP site, please place the materials in the folder ‘LCEEurope’ and notify us of the file name, publication and issue date by sending an e-mail to : ukproduction@advanstar.com or contacting Alan James on +44 (0) 1244 393407. All material sent via FTP should be placed in a compressed (.sit, .sea, .zip) folder labelled with the advertiser’s name, magazine title and the issue date of the magazine the ad is to appear in. If you experience difficulties sending materials by any of the methods listed, please contact Alan James on +44 (0) 1244 393407. Ad Dimensions width (mm) Full page – trim 203 Full page – inc. bleed 209 1/2 page horizontal 177 1/2 page vertical 85 1/2 page island 115 1/3 page vertical 55 2/3 page vertical 115 1/3 page square 115 1/4 page 85 Double page spread 406 Double page spread – inc. bleed 412 Border head and foot, left and right 7 Gutter - centre 14 depth (mm) 273 279 123 254 190 254 254 123 123 273 279 7 — When producing a full page ad, it is advisable to ensure that live matter i.e., text, address details are kept a minimum of 7mm from the trimming edges of the page. Production Office Address Production Department Advanstar Communications (UK) Ltd Advanstar House Park West Sealand Road Chester CH1 4RN United Kingdom Tel: +44 (0) 1244 393407 Fax: +44 (0) 1244 393372 E-mail: ukproduction@advanstar.com http://www.lcgceurope.com http://www.pass4press.com http://www.advanstar.com/adspec http://ftp2.advanstar.com

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