Pharmaceutical Executive Europe - 2008 Media Planner - (Page 3)

www.pharmexeceurope.com | +44 208 956 2671 Market Overview • The worldwide pharmaceutical market was anticipated to grow by 5–6%, to $675 billion, by the end of 2007 and by a similar amount in the year ahead with predicted global pharmaceutical sales of US$ 735-745 billion. the top five • In Europe, the UK, Italymarkets (France, Germany, and Spain) combined were forecast to grow 3–4%. of the market • The geographic balancefrom the US continues to shift away towards the world’s emerging markets, where the availability of healthcare is expanding and there is an increasing need for treatments associated with chronic diseases more typically found in developed countries. were expected to • Emerging marketsthe global market. contribute 30% of China, India, Brazil and Turkey were expected to grow by more than 10% in 2007, having grown by 10% in 2006, largely because of their expanding economies and broader access to medications. shifts to • As growthand nichenew markets, speciality products are playing a larger role, and the pharmaceutical sector is increasingly collaborating with biotech companies to leverage their expertise, products and operations to help promote future growth. place is • The pharmaceutical markettransitionundergoing unprecedented Pharm Exec Europe is dedicated to providing the news, analysis and critical comment that will help smooth this transition process and give invaluable insight into future trends and developments. “Pharmaceutical Executive Europe is, in our view, the region’s pre-eminent international journal tracking developments and trends in this dynamic industry. It combines the highest-level of editorial integrity, featuring insightful, informative and thought-provoking content, and unique perspectives from the industry’s foremost thought leaders and commentators,” Clive Savage, Senior Director, Corporate Communications, Europe, Middle East & Africa, IMS Health. Source: IMS/Pharmalicensing.com http://www.pharmexeceurope.com

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