Pharmaceutical Executive Europe - May 2008 - (Page 10) 10 Calendar May 2008 Pharmaceutical Executive Europe Pharmaceutical Portfolio and Product Life Cycle Management Allan Baxter/Getty Images 2–3 JULY • The Hatton, London The conference will focus on strategic portfolio management and planning; pairing in-house and alliance products; licensing and portfolio management; strong branding in life cycle management; forecasting analysis and incorporating risk and uncertainty; winning deal strategies; emerging markets and therapy areas; pricing analysis; future mapping commercial opportunity; balancing technical and commercial risk in portfolios; and authorised generics. Web www.smi-online.co.uk A Night at the Movies: EphMRA’s Annual Conference 23–27 JUNE • Palau de Congressos de Catalunya, Barcelona, Spain The Pharmaceutical Market Research Industry is based on communication, interpretation and innovation and the need to capture one’s audience. This conference centres on these highly important skills and demonstrates how all delegates can improve the communication and importance of market research in order to captivate the imagination of their own senior management in a compelling way, by using analogies to the film industry. Contact Janet Henson, EphMRA Email conference@ephmra.com Web www.ephmra.com Toulouse Cancer Research Alliance Conference 12–14 JUNE • Dundee, UK. The conference will bring together academia and industry to foster the opportunity for liaison between professionals from the individual areas of the cancer research sector. Web www.dtcancerconference.org Responding to NHS Change 1–2 JULY • Regents Park Marriott, London Pharma companies can offer a wide range of services to the NHS, but how can they start to build the transparent relationships that couls be beneficial to both parties? This conference looks at how to address the imbalance that currently exists between the NHS and the pharma industry by looking at ideas such as practice-based commissioning, integrated care pathways, clinical networks and much more. 2008 BIO International Convention 17–20 JUNE • San Diego, USA BIO is the largest biotechnology event in the world, with a mission to help grow the global biotech industry. The BIO International Convention features keynotes and sessions from key policymakers, scientists, CEOs and celebrities. This year’s speakers include Colin Powell and Arnold Schwarzeneggar. Web www.bio2008.org S. Greg Panoslan/Getty Images Malcolm Fife/Getty Images http://www.smi-online.co.uk http://www.dtcancerconference.org http://www.ephmra.com http://www.bio2008.org
Table of Contents Feed for the Digital Edition of Pharmaceutical Executive Europe - May 2008 Pharmaceutical Executive Europe - May 2008 Contents From the Editor News and Analysis Calendar Rising in the East Use Your Strategic Discretion A Blueprint for Success Market Access and the Patient Activating Effective Product Differentiation What Doctors Want IC Success in Four Steps Pharmaceutical Executive Europe - May 2008 Pharmaceutical Executive Europe - May 2008 - (Page Bellyband1) Pharmaceutical Executive Europe - May 2008 - (Page Bellyband2) Pharmaceutical Executive Europe - May 2008 - Pharmaceutical Executive Europe - May 2008 (Page Cover1) Pharmaceutical Executive Europe - May 2008 - Pharmaceutical Executive Europe - May 2008 (Page Cover2) Pharmaceutical Executive Europe - May 2008 - Contents (Page 3) Pharmaceutical Executive Europe - May 2008 - From the Editor (Page 4) Pharmaceutical Executive Europe - May 2008 - From the Editor (Page 5) Pharmaceutical Executive Europe - May 2008 - News and Analysis (Page 6) Pharmaceutical Executive Europe - May 2008 - News and Analysis (Page 7) Pharmaceutical Executive Europe - May 2008 - Calendar (Page 8) Pharmaceutical Executive Europe - May 2008 - Calendar (Page 9) Pharmaceutical Executive Europe - May 2008 - Calendar (Page 10) Pharmaceutical Executive Europe - May 2008 - Calendar (Page 11) Pharmaceutical Executive Europe - May 2008 - Rising in the East (Page 12) Pharmaceutical Executive Europe - May 2008 - Rising in the East (Page 13) Pharmaceutical Executive Europe - May 2008 - Use Your Strategic Discretion (Page 14) Pharmaceutical Executive Europe - May 2008 - Use Your Strategic Discretion (Page 15) Pharmaceutical Executive Europe - May 2008 - A Blueprint for Success (Page 16) Pharmaceutical Executive Europe - May 2008 - A Blueprint for Success (Page 17) Pharmaceutical Executive Europe - May 2008 - Market Access and the Patient (Page 18) Pharmaceutical Executive Europe - May 2008 - Market Access and the Patient (Page 19) Pharmaceutical Executive Europe - May 2008 - Market Access and the Patient (Page 20) Pharmaceutical Executive Europe - May 2008 - Market Access and the Patient (Page 21) Pharmaceutical Executive Europe - May 2008 - Activating Effective Product Differentiation (Page 22) Pharmaceutical Executive Europe - May 2008 - Activating Effective Product Differentiation (Page 23) Pharmaceutical Executive Europe - May 2008 - Activating Effective Product Differentiation (Page 24) Pharmaceutical Executive Europe - May 2008 - What Doctors Want (Page 25) Pharmaceutical Executive Europe - May 2008 - What Doctors Want (Page 26) Pharmaceutical Executive Europe - May 2008 - What Doctors Want (Page 27) Pharmaceutical Executive Europe - May 2008 - IC Success in Four Steps (Page 28) Pharmaceutical Executive Europe - May 2008 - IC Success in Four Steps (Page 29) Pharmaceutical Executive Europe - May 2008 - IC Success in Four Steps (Page 30)
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