AOPA Pilot Magazine - August 2016 - 68
Not surprisingly, Honda-a company
with a global reputation for quality across
its broad product line-has built a fine airplane that can compete well in the category.
The company claims an order book of more
than 100 and has plans to deliver some 40
aircraft this year and 60 next year.
Its challenges are those facing any
new entrant: established competition
that can afford to undercut it in pricing,
which Cessna has certainly been doing
with the M2; building a service, parts, and
training network that meets the needs of
today's demanding customers; and building
brand loyalty for the next Honda aircraft-
again something Cessna has in spades and
Embraer is beginning to develop.
Fortunately, Honda is at least a wellknown brand, if not in the airplane business.
The light jet market these past few
years has been soft. Cessna and Embraer
THE OPTIONAL speed brakes deploy from the tailcone (right) and
stow automatically when advancing the thrust levers. Low angles
accentuate the laminar flow nose (below). The gold triangles on
the windshield are part of the electric heating system. As with
most light jets, single-point refueling is not an option. However, in
an unusual move, refueling is through a single port just behind the
right wing. An optional fuel panel at the port shows fuel on board.
Fuel is stored in four tanks: wings, fuselage bladder behind the aft
pressure bulkhead, and a carry-through tank under the fuselage.
68 | AOPA PILOT August 2016
have airplanes available now. Those just now placing an order for
a HondaJet are going to wait years, in most cases.
On the other hand, Honda is one of the largest companies in the
world, so it certainly has the staying power. And, given the campus Honda built in Greensboro, it's clear the Model HA-420 isn't
the only model we can expect from the company. Fujino, of course,
won't confirm anything, but after years of being asked "will there
be a family of airplanes?" he replied recently with a smile and a
polite nod, "I like family." Stay tuned.
AOPA
EMAIL thomas.haines@aopa.org
Table of Contents for the Digital Edition of AOPA Pilot Magazine - August 2016
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