ASHRAE Journal - April 2010 - 12

More Expo Stories, Photos
Products..........................................78. Solar.Is.Hot.....................................82

Mike Lynch (left) shows Park Sriv, Burim Srivipapattana, and Narong Voraprasert a 600% scale model of RGF Environmental Group’s REME generator.

368 International Exhibitors; Many Seeking Partnerships
ORLANDO, Fla.—There was a significant International participation at the 2010 AHR Expo in Orlando, Fla. Attendees came from 120 different countries. In addition, some 368 companies from outside the U.S. exhibited at the show. To a large degree, international exhibitors saw the Show as a means to get a footing in the United States. Many were looking to directly sell their products and services, while others sought to develop partnerships with Americans who could serve as their representatives. Apema, of Sao Bernardo do Campo, Brazil, was a first-time exhibitor. Marcio Veiga, director of engineering, and James José Angelini, commercial director, demonstrated the company’s line of heat exchangers. The 40-year-old company introduced its shell-and-tube, plate and finned designs to the U.S. at the Show. Sharing the combined “Brasil HVAC” booth was Itatiaia, Brazil-based Technoflash Climatizacao. The company displayed its Turboflash and Sprintflash evaporative cooling systems. The company conducts business throughout South America, and as far away as Indonesia, but the 2010 AHR Expo was its first foray into the United States. International sales director Luca Dalla Fina said that the timing of the company’s entrance in the U.S. is “a combination of the needs of the company, and the United States is ready now for this” he said, pointing to the Sprintflash, a two-year-old product

In general, how much are government and/or utility incentives programs helping increase the adoption of energy-efficient products and technologies? Exhibitors Attendees

A Lot ..................................... 15% Some ..................................... 52% Very Little ............................. 27% Not at All ................................ 7%

A Lot ..................................... 22% Some ..................................... 47% Very Little ............................. 26% Not at All ................................ 5%

Data from ASHRAE Journal surveys of 2010 AHR Expo attendees (865; 15% response rate) and exhibitors (217; 18% response rate).

that he feels has reached market maturity. Brian Choi and Deuk-woo Kang represented Seoul, Korea-based LHE Company at its first AHR Expo. The company was formed in 2001 and manufactures compact heat exchangers. “Even though we have been [in business] only since 2001, we are already Top 5 in heat exchangers,” said Kang. Choi and Kang said that they were at the Expo partly to find U.S.-based agents for their products. First-time exhibitor Cosmos Online was recruiting in a different way. The online business portal and industry directory primarily targets businesses in Mexico and Latin America. Participating companies are listed on the site, which can be searched in English and in Spanish. Diana Macazaga, international business manager, said the site receives 2.5 million “hits” per month. She said that Cosmos Online was at AHR Expo to broaden its base of listed companies beyond Latin America. “We can help customers in Mexico, for example, find companies in [other parts of] Latin America. We can do it as well for the USA.” She added that the company is also potentially interested in the upcoming AHR Expo-Mexico, which will be held in Cosmos Online’s home base of Mexico City. NARA Engineering and Controls of Seoul, Korea, manufactures refrigeration hose assembly machines and fittings. It returned to AHR Expo after exhibiting at the 2008 AHR Expo in New York. Overseas sales representative Marie Han said that “[AHR Expo] is very good for this company.” Her sentiments were echoed by Wesley Zhang, sales manager of Ningbo Xiangbo Machine Co., of Ningbo, China. The company regularly exhibits its line of registers, grilles and diffusers at AHR Expo. See International, Page 85
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ASHRAE Journal - April 2010

Table of Contents for the Digital Edition of ASHRAE Journal - April 2010

ASHRAE Journal - April 2010
Contents
Commentary
Industry News
Letters
Meetings and Shows
Feature Articles
The Science of Evaporation is Key to Defense in Murder Trial
Selecting DOAS Equipment with Reserve Capacity
Technology Award Case Studies: Greening Hospitals
Technology Award Case Studies: Sustainable Remedy for Hospital
Building Sciences
Emerging Technologies
Technical Topics: Selecting Efficient Fans
Technical Topics: Dual-Capacity Heat Pumps
IAQ Applications
International Column
Classified Advertising
Advertisers Index
ASHRAE Journal - April 2010 - Intro
ASHRAE Journal - April 2010 - ASHRAE Journal - April 2010
ASHRAE Journal - April 2010 - Cover2
ASHRAE Journal - April 2010 - 1
ASHRAE Journal - April 2010 - 2
ASHRAE Journal - April 2010 - Contents
ASHRAE Journal - April 2010 - Commentary
ASHRAE Journal - April 2010 - 5
ASHRAE Journal - April 2010 - Industry News
ASHRAE Journal - April 2010 - 7
ASHRAE Journal - April 2010 - 8
ASHRAE Journal - April 2010 - 9
ASHRAE Journal - April 2010 - 10
ASHRAE Journal - April 2010 - 11
ASHRAE Journal - April 2010 - 12
ASHRAE Journal - April 2010 - 13
ASHRAE Journal - April 2010 - 14
ASHRAE Journal - April 2010 - 15
ASHRAE Journal - April 2010 - 16
ASHRAE Journal - April 2010 - 17
ASHRAE Journal - April 2010 - Letters
ASHRAE Journal - April 2010 - 19
ASHRAE Journal - April 2010 - Meetings and Shows
ASHRAE Journal - April 2010 - 21
ASHRAE Journal - April 2010 - The Science of Evaporation is Key to Defense in Murder Trial
ASHRAE Journal - April 2010 - 23
ASHRAE Journal - April 2010 - 24
ASHRAE Journal - April 2010 - 25
ASHRAE Journal - April 2010 - 26
ASHRAE Journal - April 2010 - 27
ASHRAE Journal - April 2010 - 28
ASHRAE Journal - April 2010 - 29
ASHRAE Journal - April 2010 - Selecting DOAS Equipment with Reserve Capacity
ASHRAE Journal - April 2010 - 31
ASHRAE Journal - April 2010 - 32
ASHRAE Journal - April 2010 - BRC1
ASHRAE Journal - April 2010 - BRC2
ASHRAE Journal - April 2010 - 33
ASHRAE Journal - April 2010 - 34
ASHRAE Journal - April 2010 - 35
ASHRAE Journal - April 2010 - 36
ASHRAE Journal - April 2010 - 37
ASHRAE Journal - April 2010 - 38
ASHRAE Journal - April 2010 - 39
ASHRAE Journal - April 2010 - 40
ASHRAE Journal - April 2010 - 41
ASHRAE Journal - April 2010 - Technology Award Case Studies: Greening Hospitals
ASHRAE Journal - April 2010 - 43
ASHRAE Journal - April 2010 - 44
ASHRAE Journal - April 2010 - 45
ASHRAE Journal - April 2010 - 46
ASHRAE Journal - April 2010 - 47
ASHRAE Journal - April 2010 - 48
ASHRAE Journal - April 2010 - 49
ASHRAE Journal - April 2010 - Technology Award Case Studies: Sustainable Remedy for Hospital
ASHRAE Journal - April 2010 - 51
ASHRAE Journal - April 2010 - 52
ASHRAE Journal - April 2010 - 53
ASHRAE Journal - April 2010 - Building Sciences
ASHRAE Journal - April 2010 - 55
ASHRAE Journal - April 2010 - 56
ASHRAE Journal - April 2010 - AP1
ASHRAE Journal - April 2010 - AP2
ASHRAE Journal - April 2010 - AP3
ASHRAE Journal - April 2010 - AP4
ASHRAE Journal - April 2010 - 57
ASHRAE Journal - April 2010 - 58
ASHRAE Journal - April 2010 - 59
ASHRAE Journal - April 2010 - Emerging Technologies
ASHRAE Journal - April 2010 - 61
ASHRAE Journal - April 2010 - 62
ASHRAE Journal - April 2010 - 63
ASHRAE Journal - April 2010 - Technical Topics: Selecting Efficient Fans
ASHRAE Journal - April 2010 - 65
ASHRAE Journal - April 2010 - Technical Topics: Dual-Capacity Heat Pumps
ASHRAE Journal - April 2010 - 67
ASHRAE Journal - April 2010 - 68
ASHRAE Journal - April 2010 - 69
ASHRAE Journal - April 2010 - IAQ Applications
ASHRAE Journal - April 2010 - 71
ASHRAE Journal - April 2010 - 72
ASHRAE Journal - April 2010 - 73
ASHRAE Journal - April 2010 - International Column
ASHRAE Journal - April 2010 - 75
ASHRAE Journal - April 2010 - 76
ASHRAE Journal - April 2010 - 77
ASHRAE Journal - April 2010 - 78
ASHRAE Journal - April 2010 - 79
ASHRAE Journal - April 2010 - 80
ASHRAE Journal - April 2010 - 81
ASHRAE Journal - April 2010 - 82
ASHRAE Journal - April 2010 - 83
ASHRAE Journal - April 2010 - 84
ASHRAE Journal - April 2010 - 85
ASHRAE Journal - April 2010 - Classified Advertising
ASHRAE Journal - April 2010 - 87
ASHRAE Journal - April 2010 - Advertisers Index
ASHRAE Journal - April 2010 - Cover3
ASHRAE Journal - April 2010 - Cover4
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