Elearning - February/March 2008 - (Page 36) Case StudyLMS Training to Support Cabela’s >>Number of Employees: 7,000+ >>Industry Served: Sports and recreation retail >>U.S. Headquarters: Sidney, Neb. Rapid Growth During the last two years, Cabela’s has opened 18 new store locations in the United States and is opening nearly eight new stores each year. Each store has approximately 400 to 500 employees who must understand a wide variety of products. The optics section alone (binoculars and other related products) has dozens of highly complex items. Cabela’s is a $2 billion retailer providing a wide variety of sporting goods designed to meet all the needs of outdoor recreation, fishing, hunting and camping. The company’s business has been built upon its direct mail and Internet distribution channels. Over the last two years, it has focused heavily on opening retail locations. The company is very employee-centric, offering certified degree-granting programs for all employees. Its director of HR was responsible for developing a training and certification solution to support this rapid growth. The 36 February/March 2008 Elearning!
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