Signature - Q4, 2007 - (Page 5)

Inbox | Q4 ’07 The Bluetooth® Quarterly Editor | Colleen Marble Managing Editor | Mike Sharsky Copy Editors Ben Anderson, Sheri Masters Contributors | John Barr, Peter Cook, David English, Keith Ferrell, David Geer, Samuel Greengard, Peter Hauser, Alan Joch, Dennis Laudick, Karen Schwartz, Burch Seymour, Jackie Zack Design Director | Jaimey Easler Art Director | Larry Williams Vice President, Production | Jim DeCata Production Manager | Laura Archer EDITORIAL INQUIRIES SIGnature, The Bluetooth Quarterly Pace Communications Inc. 1301 Carolina Street, Greensboro, NC 27401 phone / 336-378-6065 fax / 336-378-8272 www.pacecommunications.com What do readers think of SIGnature magazine? After two issues, response from members of the Bluetooth SIG, Inc. has been very positive, and the number of subscription requests is growing steadily. The magazine has even received kudos from the industry press. Really top notch. By far the best trade association publication I’ve ever seen. Full of useful information, not just marketing and positioning. Bravo. Glenn Fleishman, Editor, Wi-Fi Networking News Tell us what you think! Do you like what you see or can we do better? We value your opinion, so send your comments, suggestions and article ideas to signature@bluetooth.com. Cast Your Vote The Bluetooth® Quarterly | Q3’07 Complete Connectivity Executive Director | Michael Foley Marketing Editor | Amy Smith Brand Manager | Lindsay Puett Editorial Review Board | Heidy Chow, Anders Edlund, Kevin Keating The Bluetooth trademarks are owned by the Bluetooth SIG, Inc. Other trademarks and trade names in this document are those of their respective owners. The Bluetooth Special Interest Group (SIG), comprised of leaders in the telecommunications, computing, consumer electronics, automotive and network industries, is driving development of Bluetooth wireless technology and bringing it to market. The Bluetooth SIG includes Promoter group companies Ericsson, Intel, Lenovo, Microsoft, Motorola, Nokia and Toshiba, along with more than 9,000 Associate and Adopter member companies. The Bluetooth SIG, Inc. headquarters are located in Bellevue, Washington, U.S.A. For more information please visit www.bluetooth.com. The Bluetooth SIG and Nokia announced that the Wibree Forum, which speciﬁed the Nokia-developed ultra low power wireless technology, has merged with the Bluetooth SIG. Do you agree that this is the right direction for the technology? Vote YES or NO by e-mailing signature@bluetooth.com. BLU2TH2_cover.indd 1 6/4/07 2:19:16 PM Account Manager Amy Utt Vice President, Custom Publishing Jacqueline Hughes Ponzoni Chief Marketing & Sales Ofﬁcer Include “Q4 ’07 Survey” in the subject line, and feel free to include your thoughts about this topic. We’ll publish the results and present another question in a future issue. Best of CES 2008 Getting Noticed As SIGnature magazine reaches the third issue, it's beginning to make its mark. You're telling us you admire its 'look' and enjoy the content – and you're not alone. The industry press is sending kudos, too. Stay involved by completing the Wibree technology survey, and be sure Craig Waller President & Chief Executive Ofﬁcer Bonnie McElveen-Hunter Postmaster: Send change of address to Bluetooth SIG, Inc., 500 108th Avenue NE, Suite 250, Bellevue, WA 98004. ©2007 SIGnature magazine is published quarterly by Pace Communications Inc. All rights reserved. Reproduction in whole or in part of any material in this publication without the written permission of Pace Communications Inc. is expressly prohibited. Publisher reserves the right to accept or reject all advertising matter. Manuscripts must be accompanied by self-addressed, stamped envelopes. Publisher assumes no liability for return or safety of unsolicited art, photographs or manuscripts. Prepress: Surdell and Partners, Omaha, NE. Printer: Fry Communications Inc., Mechanicsburg, PA For a free subscription to SIGnature magazine, e-mail us at signature@bluetooth.com. The Time to Enter Is Now The Bluetooth SIG is now accepting to ready your entries for the upcoming Best of CES Contest. entries for its third-annual Best of CES Contest. The contest highlights the most innovative Bluetooth enabled products in the categories of headset, music, transfer, input, print and vertical (health-care, industrial and enterprise applications). We want to see what you've been developing! Bluetooth SIG members can enter products for judging by submitting a sample, along with a completed entry form, by 7 December 2007. The winners will be announced during the 2008 International Consumer Electronics Show, to be held 7-10 January in Las Vegas. For more information and/or to obtain an entry form and contest rules, e-mail member.relations@bluetooth.com. Printed on 10% Post-Consumer Recycled Paper Bluetooth Special Interest Group | 5 http://www.pacecommunications.com http://www.bluetooth.com

Table of Contents Feed for the Digital Edition of Signature - Q4, 2007

Signature - Q4, 2007 Contents The Road Ahead Getting Noticed In the News Keeping the Edge Why Wibree? The Message Zone Do You Compute? Command Center Mountain Magic On the Fast Track Give or Get? Groundsurf’s Up! Get in the Game Get on the List Number, Please! User-Friendly The Tell-Tale Car

Signature - Q4, 2007

For optimal viewing of this digital publication, please enable JavaScript and then refresh the page. If you would like to try to load the digital publication without using Flash Player detection, please click here.