Signature Q4 2008 - (Page 5) Experience More Online | Q4 ’08 The Bluetooth® Quarterly Editor | Colleen Marble Managing Editor | Mike Sharsky Copy Editor | Mike Mills Contributors | Karen Alley, Mats Andersson, Richard Baimbridge, Fred Bhesania, Peter Cook, Joe Decuir, Robert Ebisch, David English, Keith Ferrell, Kristian Hasselqvist, Len Lewis, Joel Linsky, Joe McKendrick, Sean Meckley, John Moore, Justin Shen, Courtney Totten, Alan Woolhouse, Jackie Zack Design Director | Jaimey Easler Art Director | Larry Williams Senior Production Artist | Vickie McClintock Vice President, Production | Jim DeCata Production Manager | Sharon Linder EDITORIAL INQUIRIES SIGnature, The Bluetooth Quarterly Pace Communications Inc. 1301 Carolina Street, Greensboro, NC 27401 phone / 336-378-6065 fax / 336-378-8272 pacecommunications.com Executive Director | Michael Foley SIGnature Project Manager | Lindsay Peattie Editorial Review Board | Heidy Chow, Seeing is Believing Experience More of SIGnature: Look for the @bluetooth.com/signature logo on select magazine articles. What’s Hot for the Holidays? Anders Edlund, Kevin Keating, Ulrika Linnér The Bluetooth trademarks are owned by the Bluetooth SIG, Inc. Other trademarks and trade names in this document are those of their respective owners. The Bluetooth Special Interest Group (SIG), comprised of leaders in the telecommunications, computing, consumer electronics, automotive and network industries, is driving development of Bluetooth wireless technology and bringing it to market. The Bluetooth SIG includes Promoter group companies Ericsson, Intel, Lenovo, Microsoft, Motorola, Nokia and Toshiba, along with more than 10,000 Associate and Adopter member companies. The Bluetooth SIG, Inc. headquarters are located in Bellevue, Washington, U.S.A. For more information please visit Bluetooth.com. One of the newest ways the Web gives you video can be found on Bluetooth.com, where Bluetooth TV offers a glimpse into the world of all things Bluetooth enabled. It’s a great way for consumers to better understand how the technology works and to learn what’s possible, now and in the future. Tune in to Bluetooth.com and see for yourself. The Online Experience Got a long gift list? We can help with that. Turn to page 24 for some of our favorite Bluetooth enabled products suitable for gift-giving, then visit the new Web page for more featured products you’ll love to give. The Truth About Bluetooth Wireless Technology Account Supervisor Sarah Allen Senior Vice President, Custom Publishing Jacqueline Hughes Ponzoni Chief Marketing & Sales Officer Starting with this issue, we’re delivering even more content on bluetooth.com/signature. Craig Waller President & Chief Executive Officer Bonnie McElveen-Hunter Postmaster: Send change of address to Bluetooth SIG, Inc., 500 108th Avenue NE, Suite 250, Bellevue, WA 98004. ©2008 SIGnature magazine is published quarterly by Pace Communications Inc. All rights reserved. Reproduction in whole or in part of any material in this publication without the written permission of Pace Communications Inc. is expressly prohibited. Publisher reserves the right to accept or reject all advertising matter. Manuscripts must be accompanied by self-addressed, stamped envelopes. Publisher assumes no liability for return or safety of unsolicited art, photographs or manuscripts. Prepress: Surdell and Partners, Omaha, NE Printer: Fry Communications Inc., Mechanicsburg, PA For information on subscribing to SIGnature, e-mail us at signature@bluetooth.com. You’ll find expanded articles and extra pictures that give a more in-depth understanding of magazine topics. Read on for what’s online now! The Law of the Land You already know that “Bluetooth” is synonymous with superior wireless connectivity, not a dental problem. But you may still have lots to learn about the technology. Go to page 27 to clear up common misconceptions, then head to the Web for more Bluetooth wireless trivia, facts and FAQs. In the Name of Fashion Printed on 10% Post-Consumer Recycled Paper Hitting the open road is risky as more countries and states impose handsfree legislation banning the use of hand-held cell phones while driving (see page 21). Determining which rules apply – and where – can be tough. Before you drive, visit our new Web site for more information. Bluetooth enabled socks? Maybe not. But many other articles of clothing now sport the technology. Page 31 gives you the history of clothing innovations; visit us online to see a gallery of some of the most techedout wearables on the market. What do you think of SIGnature? Tell us what you like and what you think we could be doing better. Give us your feedback at bluetooth.com/signature. Your letter may be published in a future issue. We reserve the right to edit content for clarity and length. Bluetooth Special Interest Group | 5 http://www.pacecommunications.com http://www.bluetooth.com http://www.bluetooth.com/signature http://www.bluetooth.com http://www.bluetooth.com/signature http://www.bluetooth.com/signature
Table of Contents Feed for the Digital Edition of Signature Q4 2008 Signature Q4 2008 Contents Connect: Raising Awareness Experience More Online: .com In the News Ask the SIG: Keeping It Real Perspectives: We Do Windows Bluetooth Technology in Retrospect: We’ve Come a Long Way Bluetooth Technology @ Retail: Selling Points Bluetooth Technology in Industry: Heavy-Duty Hardware Bluetooth Technology in Motion: Handy Technology Bluetooth Technology @ Work: Wireless Your Way Bluetooth Technology @ Heart: Livestock Lifeline Checkout: Your Gift Guide Bluetooth Technology 101: Sure About That? Bluetooth Technology 501: Faster Efficiency Wacky Apps: Warm Regards [R]evolution: A Fitting Yarn Get in the Game: Tag, You're Hit Signature Q4 2008 Signature Q4 2008 - Signature Q4 2008 (Page Cover1) Signature Q4 2008 - Signature Q4 2008 (Page Cover2) Signature Q4 2008 - Contents (Page 1) Signature Q4 2008 - Contents (Page 2) Signature Q4 2008 - Connect: Raising Awareness (Page 3) Signature Q4 2008 - Connect: Raising Awareness (Page 4) Signature Q4 2008 - Experience More Online: .com (Page 5) Signature Q4 2008 - In the News (Page 6) Signature Q4 2008 - In the News (Page 7) Signature Q4 2008 - In the News (Page 8) Signature Q4 2008 - Ask the SIG: Keeping It Real (Page 9) Signature Q4 2008 - Perspectives: We Do Windows (Page 10) Signature Q4 2008 - Perspectives: We Do Windows (Page 11) Signature Q4 2008 - Bluetooth Technology in Retrospect: We’ve Come a Long Way (Page 12) Signature Q4 2008 - Bluetooth Technology in Retrospect: We’ve Come a Long Way (Page 13) Signature Q4 2008 - Bluetooth Technology in Retrospect: We’ve Come a Long Way (Page 14) Signature Q4 2008 - Bluetooth Technology in Retrospect: We’ve Come a Long Way (Page 15) Signature Q4 2008 - Bluetooth Technology @ Retail: Selling Points (Page 16) Signature Q4 2008 - Bluetooth Technology @ Retail: Selling Points (Page 17) Signature Q4 2008 - Bluetooth Technology in Industry: Heavy-Duty Hardware (Page 18) Signature Q4 2008 - Bluetooth Technology in Industry: Heavy-Duty Hardware (Page 19) Signature Q4 2008 - Bluetooth Technology in Industry: Heavy-Duty Hardware (Page 20) Signature Q4 2008 - Bluetooth Technology in Motion: Handy Technology (Page 21) Signature Q4 2008 - Bluetooth Technology @ Work: Wireless Your Way (Page 22) Signature Q4 2008 - Bluetooth Technology @ Heart: Livestock Lifeline (Page 23) Signature Q4 2008 - Checkout: Your Gift Guide (Page 24) Signature Q4 2008 - Checkout: Your Gift Guide (Page 25) Signature Q4 2008 - Checkout: Your Gift Guide (Page 26) Signature Q4 2008 - Bluetooth Technology 101: Sure About That? (Page 27) Signature Q4 2008 - Bluetooth Technology 501: Faster Efficiency (Page 28) Signature Q4 2008 - Bluetooth Technology 501: Faster Efficiency (Page 29) Signature Q4 2008 - Wacky Apps: Warm Regards (Page 30) Signature Q4 2008 - [R]evolution: A Fitting Yarn (Page 31) Signature Q4 2008 - Get in the Game: Tag, You're Hit (Page 32) Signature Q4 2008 - Get in the Game: Tag, You're Hit (Page Cover3) Signature Q4 2008 - Get in the Game: Tag, You're Hit (Page Cover4)
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