Appliance Design - November 2007 - (Page 31)

Watch prototype using black Liquavista display shows ability to achieve high contrast. DISPLAYS & INDICATORS of their designs,” Gostick says. “They can make the display any color they want.” He expects that capability to be particularly attractive to designers of consumer electronics, a segment where vibrant colors are increasingly being used to differentiate products. < For more information, enter . . . . . . . . . . . . . . . . . 306 Or email: info@liquavista.com be added to the line to increase the breadth of applications. This platform should also become available late in 2008, Gostick says. The third step in the roadmap is the ColorFull display, a multi-layer architecture that will stack three monochrome layers: cyan, magenta, and yellow. This approach will be a more expensive product, due to the extra layers. However it will provide several advantages, including a greatly enhanced color gamut. This structure will also enable the creation of any color in any area of the display and deliver a brighter, more optically efficient display. The launch of this platform is still a few years away. terms of outdoor performance and power consumption.” For designers of indoor devices, including small and large appliances, and consumer electronics, the appeal of the Liquavista ColorMatch display will be the ability to match the display color to a housing or control panel. “Designers needing a display can now avoid having a grey lump in the middle fresh air Applications Gostick says that smaller displays for portable applications will be the company’s first target market, given the burgeoning market for such devices. And the high daylight viewability of the technology makes applications used outdoors the easiest targets. Products like handheld GPS terminals would be high on the list, he notes. Mobile phones would be pursued sometime later, Gostick says, because the company does not yet have the production capacity for such highvolume products. The technology’s scalability and outdoor viewability will also make it attractive for applications such as ATMs, kiosks, and vending machines. Gostick notes that the high-switching speed of the technology makes it suited for video in all three platforms. At some point, it can even be used to create large, flat-screen televisions. “There is no intrinsic size limit on our technology,” Gostick says. “Because the way we handle the backplane is similar to an LCD, we should, in theory, be able to scale this up to any size an LCD can go. However, we are going to focus on small, mobile applications initially, because that is where LCD technology is weakest in Today’s products demand reliable cooling and air movement. That’s what you get with Rosenberg, Ecofit and ETRI fans from Rosenberg USA. Motorized impellers, blowers and fans in every size and style to meet your performance needs, plus delivery and support second to none. It’s a breath of fresh air. Call: (704) 893-0883 Fax: (704) 882-0755 e-mail sales@rosenbergusa.com www.rosenbergusa.com Representatives wanted For more Information Enter 112 www.applianceDESIGN.com applianceDESIGN November 2007 31 http://www.rosenbergusa.com http://www.rosenbergusa.com http://www.appliancedesign.com

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Appliance Design - November 2007 Contents Editorial Shipments/Forecasts News Watch Today’s LEDs are Brighter and More Colorful than Previous Versions, Allowing Designers More Opportunities to Improve and Differentiate Their Products. When Converting from CCFL to LED Backlights in LCD Panels, New Driving Methods are Needed. Electrowetting Technology Allows Displays to be Designed in an Extensive Range of Colors. Noise Problems are Not Always Easy to Find or Fix, but Acoustic Labs Can Help Designers Ferret Out the “Good” Noise from the “Bad.” A New Sanitization Protocol for Clothes Washers Combines the Best of Three Well-Established Provisions to Ensure Efficiency, Quality and Safety. Stricter EMC Requirements Raise the Bar for Appliances with Electronic Controls and Require Testing to New Levels. Despite Added Cost and Complexity, Gas-Modulating Systems have Migrated from Large-Scale Boiler Applications to Smaller Residential and Commercial Furnaces and Appliances. A New Treatment Technology Hardens the Surface of Light Alloys such as Aluminum and Magnesium and Expands Their Potential Applications. DesignMart Advertiser’s Index Association Report: AHAM

Appliance Design - November 2007

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