Food and Drink - July/August 2011 - (Page 125)

Jake’s Wayback Burgers >r RESTAURANTS Love of Burgers Jake’s Wayback Burgers has big plans for expansion in the near future, driven by its focus on high-quality hamburgers. By Chris Petersen F << Jake’s Wayback Burgers distinguishes itself from other hamburger chains with its handmade burgers and milkshakes made with real milk and ice cream. or years, fast-food and casual dining chains have played up the variety of their menus, often at the expense of the classic American hamburger. By broadening their offerings, many chains seemed to be saying that the burger was boring, a relic. Lately, however, there’s been a resurgence in the oldfashioned hamburger, and it hasn’t come from players like McDonald’s or Burger King. A growing number of regional burger chains have elevated the burger to something more than the first option on the value menu, and they’ve done so by concompany profile centrating almost exclusively on making hamburgers the right way Jake’s Wayback Burgers with fresher ingredients and more 2010 sales: More than $40 million care than the typical fast-food chain. Headquarters: Cheshire, Conn. Employees: 9 (corporate) One of the chains leading this Specialty: Quick service restaurant hamburger renaissance is Jake’s John Eucalitto, president: “I think we stack up pretty well, primarily Wayback Burgers, a Connecticutbecause of our menu and the based company that has been servdiversity of our menu.” ing up classic hamburgers and real hand-dipped milkshakes in the Northeast since 1991. President John Eucalitto says the company believes it has created a winning formula based on quality food, a welcoming atmosphere and, most importantly, an emphasis on the hamburger. Jake’s Wayback Burgers opened its first location in Newark, Del., and it quickly distinguished itself from other burger offerings in the area with its handmade burgers and milkshakes made from real milk and ice cream instead of a pre-packaged mix. Over the years, the company has added hot dogs, chicken sandwiches and salads to the mix, but the primary focus of the menu remains the Jake Burger. Made in food & drink • july/august 201 • 1 125

Table of Contents for the Digital Edition of Food and Drink - July/August 2011

Food and Drink - July/August 2011
News a la Carte
Consumer Trends
Social Media 101
Strengthening Brands
Food Law
Producers: Hidden Pandemic
Independent Distillers
S. Martinelli & Co.
Wyandot Inc.
Berto’s Gelato & Sorbet
Gills Onions LLC
Neri’s Bakery Products Inc.
Ramar Foods International
Banks Holdings Ltd.
Leclerc Foods USA Inc.
Mariani Packing Co. Inc.
Sam A. Lupo & Sons Inc
Faribault Foods Inc.
Suiza Dairy Corp.
Sunset Farm Foods
Vanns Spices
Berner Food & Beverage Inc.
Cajun Specialty Meats Inc.
Cristalia Premium Water
Green Organic Vegetable Inc.
Vande Bunte Eggs
Motivatit Seafoods LLC
Navarro Pecan Co.
Alpine Meats
West Liberty Foods LLC
Wilber Packing Co. LLC
Restaurants: Tax Incentives
Cheeburger Cheeburger Restaurants Inc.
Famous Famiglia
Grand Traverse Pie Co.
HuHot Mongolian Grills LLC
Glacier Restaurant Group
Jake’s Wayback Burgers
Original Tommy’s World Famous Hamburgers
Sam & Louie’s Pizzeria
Flippers Pizzeria
Larry’s Giant Subs
Mario’s Pizza
Shake’s Frozen Custard
The Fish Market
Distributors: A Package Deal
Diaz Foods
Arista Industries
Columbia Distributing
Allied Specialty Foods
Fresher Than Fresh
Golden Valley Industries
Lancaster Foods LLC
Milne Fruit Products
Retailers: SBA at the NRA
Cooke’s Food Store
Gulf Island Shrimp and Seafood
New Leaf Community Markets
Three Things

Food and Drink - July/August 2011