Food and Drink - Spring 2011 - (Page 42)

>p PRODUCERS mama rosa’s pizza Pizza Potential MaMa Rosa’s says it aims for more than “one-dimensional” pizza. By Alan Dorich >> Ohio-based MaMa Rosa’s Pizza sells more than 3 million cases of pizza every year to supermarkets, club stores, pharmacies and convenience stores across the country. hen looking at the types of food that have remained popular over the years, pizza has always endured. With its tomato sauce, cheese topping and crispy crust, pizza has remained in demand, which makes it a very strong category to grow into – even for MaMa Rosa’s, the largest-selling branded, refrigerated pizza manufacturer in the United States. Based in Sidney, Ohio, MaMa Rosa’s sells more than 3 million cases of pizza annually and distributes to more than 10,000 supermarkets, company profile club stores, pharmacies and convenience stores. President Bill Mackin says the company, which holds alMaMa Rosa’s Pizza most 70 percent market share, started operations in 1980, 2009 sales: $68 million when founder Mike Gilardi sold his pizzas to grocery Headquarters: Sidney, Ohio Employees: 300 stores like Kroger. Specialty: Pizza Gilardi experienced success in the 1980s and 1990s, as Bill Mackin, president: “We’re excited about what the future of refrigerthe company perfected its refrigerated pizza product. In ated pizza may [hold].” 1998, Gilardi sold the company to ConAgra Foods Inc., which retained ownership until 2006, when it sold the W company to Plaza Belmont, a private equity firm based in Leawood, Kan. Since then, the company’s leadership has strived to revitalize MaMa Rosa’s, Mackin says. The company’s 170,000-square-foot facility, which operated at 40 percent capacity in 2006, now operates at around 70 percent capacity, Mackin says. The company’s location features six production lines, three bakery lines and three topping lines. The company’s lines include nine products, including its flagship large, two-pack pizza products, which are designed to feed a family of four to five, Mackin says. The company rounds out its offerings with > 42 food and drink • spring 2011 •

Table of Contents for the Digital Edition of Food and Drink - Spring 2011

Food and Drink - Spring 2011
Tableside Chat
Table of Contents
News a la Carte
Current Events
FAD Exclusive
A Ripening Field
History in the Making
New Wine Paradigm
Don Sebastiani & Sons/ The Other Guys
St. Julian Winery
Ste. Genevieve Winery
Herzog Wine Cellars
Meier’s Wine Cellar
Oak Ridge Winery
Producers: Keeping Trade Secrets
MaMa Rosa’s Pizza
Gel Spice Co. LLC
Vegetable Juices Inc.
Royal Caribbean Bakery/Caribbean Food Delights
Red Stripe Beer
Robertet Flavors
Annabelle Candy
Andrea Foods
Anchor Brewing
F&F Foods
Santa Sweets Inc.
Hillside Candy
Ricos Products
Sethness Greenleaf Inc.
Wunder-Bar: Automatic Bar Controls
Antigua Distillery
AMES International
Amato’s Bakery
Charlie’s Pride Meats
Citromax Group of Companies
Diamond Bakery
Grindmaster- Cecilware Corp.
Heartland Mill
Kirschenman Enterprises
Rakhra Mushroom Farm
FAME Food Management
Schneider Packaging Equipment Co. Inc.
Sea Harvest Corporation (Pty) Ltd.
Sparrer Sausage Co. Inc.
Jamaican Teas Ltd.
Westminster Cracker Co.
Distributors: Don’t Risk It
The Fricks Company
U.S. Foodservice – Milwaukee Division
Arizona Select Distribution
Fairway Packing Co.
Ingredient Innovations
J.J. Taylor Distributing Co. of Minnesota Inc.
Mastronardi Produce
Milne Fruit Products Inc.
Pellerito Foods
Albion Fisheries Ltd.
RPE Inc.
Retailers: Savoring the Moment
Roadtown Wholesale Trading Ltd.
Orange Leaf Frozen Yogurt
Quick Chek
Rocky Mountain Chocolate Factory
Sendik’s Fine Foods Inc.
Zaro’s Bakery
Balboa Brands
Restaurants: Toss Around Ideas
Sizzler USA
Dick’s Last Resort
Granite City Food & Brewery Ltd.
Liberty Entertainment Group
Roly Poly Franchise Systems
Santa Fe Cattle Co.
Winger’s USA Inc.
Bensi Restaurant Group Inc.
Leo’s Coney Island
Three Things

Food and Drink - Spring 2011