Manufacturing Today - Spring 2011 - (Page 16)

FEATURE BY JEFF KARRENBAUER S U P P LY C H A I N Strategy Toolbox keeping your edge in a global marketplace /////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////// It is well understood that companies must develop fresh competitive strategies in order to keep pace with the changing economic landscape and the simultaneous dangers and opportunities which accompany globalization. However, the Great Recession generated a bunker mentality wherein many corporations adopted policies focused on survival rather than prosperity. The response was understandable enough – it was difficult for executives to witness the collapse of entire sectors of the economy and the corresponding demise of numerous ostensibly well-managed firms without feeling vulnerable – but that excuse cannot persist indefinitely. We are witnessing a gradual return to the traditional focus of senior management: profitability and return on shareholder equity. 16 SPRING 2011 Don’t Forget Marketing Manufacturers will find that supply chain design optimization-based tools can lead the way to increased profitability. They address such issues as: > The optimal number, location, size and mission of suppliers, manufacturing locations and finished goods distribution locations (distribution centers, cross-docks, pool points, ports, and so on), established by minimizing the sum of all operating costs: procurement, manufacturing, warehousing, transportation, inventory, duties, taxes, etc.; > Strategic sourcing (including outsourcing); > Sources of supply chain vulnerability (risk); > Energy use, carbon footprint and sustainability; Senior executives are increasingly coming to appreciate the economic value that derives from a properly designed and managed supply chain and how this can be leveraged as a strong competitive weapon in the global marketplace. To realize this potential, the firm must establish a well-grounded corporate strategy. An excellent starting point is a strategic supply chain design optimization-based tool.

Table of Contents for the Digital Edition of Manufacturing Today - Spring 2011

Manufacturing Today - Spring 2011
Business Value
Supply Chain
Patriot Forge Co.
Reading Bakery Systems
The South African Mint Co.
GCX Corp.
Jay Industries Inc.
Johnson Electric Coil Co.
Certified Transmission
Olhausen Billiards
Pace Industrues
RTI Claro
The Testor Corp.
Restonic Matresses
Advanced Automation
Anadigics Inc.
Hermes Cones & Snack Manufacturers
JR Automation Technologies LLC
Prodomax Automation Inc.
Stafford Manufacturing Corp.
New England Ropes
Berger Paints Trinidad Ltd.
Air Tractor
Artisans Inc.
Bermingham Foundation Solutions
Bowers Manufacturing Co.
Ferti Technologies
Industrial Acoustics
Morton Industries
Presstek Inc.
Ranco Fertiservice Inc.
Last Page

Manufacturing Today - Spring 2011