Physicians Practice - April 2008 - (Page 68) START IT UP: FINANCE regional, not a national survey,” cautions Love. “A national survey taken in the metropolitan areas may not be representative of where you want to go.” TIGHTENING THE BELT Taking into account personal finances will help in the construction of assumptions for the practice. It’s all but inevitable that you’ll bring home less than the average at first, so consider a conservative starting point for building your household budget — Love suggests a figure at or below 50 percent of mean salary for your specialty and region. “There’s a startup period where money’s going to be tight,” he notes. “In two or three years, then you begin to move up to the lifestyle you want. Will most physicians be able to exceed that average income? Yes. But it’s part of being mentally disciplined not to walk in thinking that you’re going to make twice what that regional average is.” If you can swing it, give yourself a margin of error by contributing at least some of the initial capital yourself. California family physician Eduardo Peña Dolhun, who started his own practice two years ago, explains how he made it through the startup period. “I started out with nothing, just doing housecalls. I worked with other doctors who did housecalls — essentially I was referred out,” he recalls. “I had five or six patients, and I didn’t even have an office at first. I saved up my money and moved into my current office, and I shared the rent with three other doctors … for about a year and a half.” Two years after officially opening, Dolhun now has a satisfying cash-only practice with a comfortably sized patient panel. the break-even analysis will be an illuminating exercise. “Once you do that, you go from uncertainty to risk, and risk is measurable,” notes Dolhun. “So if you do want to get financing from friends, family, or a bank, you can go to them and say, ‘It’s going to take me six months to break even, and then I’ll be growing at 5 percent.’ Then you can talk with some numbers instead of saying, ‘I have this crazy wild idea of starting a practice … ’” SPEND A PENNY NOW A good marketing plan will help you keep that negative cash flow period to a minimum. NEGATIVE CASH FLOW READ MORE ABOUT IT! Visit this story on PhysiciansPractice.com for more of the information you need to know to get your new practice off to a great start: •Make sure you’re covering all the budget bases by reviewing our sample list of startup expenses. •Remember that it’s never too early •Type “going solo” in our Search to start planning for retirement. CPA Jerry L. Love offers his thoughts. Site box for Pam Moore’s key questions to ask yourself before making the leap. Dolhun didn’t break the bank with outsized overhead. But many newbies do make that mistake, and many others overreach on lifestyle as well, resulting in a debt load too heavy for a young practice to bear. Another common yet difficult-toovercome problem for new practices is failing to pay quarterly estimated taxes. “The physician gets to the end of Year One and they owe $70,000 or $80,000 in taxes, and they don’t have it,” sighs Love. “And then they have to start paying on the next year’s estimated tax bill,” and so begins a vicious cycle of frustration. Borglum has seen this particularly expensive tax faux pas, too, and says that hiring an accountant who doesn’t specialize in medical practices opens physicians to all sorts of additional pitfalls. “The default general ledger list in Quicken, for example, doesn’t distinguish between office and medical supplies, or between physicians and nurse practitioners,” he says. “And you do two or three years of accounting wrong before you realize it.” After you’ve lined up the right software — and a teacher to help you get started with it — creating Your practice may be open six, nine, or even 12 months before any significant cash flows through the door. A little scary, yes, but as a savvy Physicians Practice reader you have no doubt remembered to include a (modest) salary for yourself in the list of startup expenses. Another expense many physicians fail to factor in is the actual cost of borrowing money — the interest you’ll be obliged to pay on your loan or line of credit. (For more of these often-forgotten items, see the online version of this article, which includes a sample list of startup expenses.) But where is all this hypothetical cash supposed to come from? The bank with a branch on the corner and the friendly manager may not be the best place to start. “Lots of doctors waste a lot of time shopping around with community banks that make them jump through all these hoops, fill out SBA paperwork, and it takes six weeks, and then they deny them the loan,” says Borglum. “Most banks really don’t know about lending to doctors.” So ask around — try your medical society, a practice management WWW.PHYSICIANSPRACTICE.COM 68 | PHYSICIANS PRACTICE | APRIL 2008 http://PhysiciansPractice.com http://WWW.PHYSICIANSPRACTICE.COM
Table of Contents Feed for the Digital Edition of Physicians Practice - April 2008 Physicians Practice - April 2008 Contents The Bigger Picture: Medicare Decision Time Letters Physicians Practice Pearls: Outsource Your Pain Noteworthy Cover Story: Trial Lawyers Tell All Management: When It’s Time to Change Ask the Experts Technology: Do You Know Where Your Data Is? The Tech Doctor: Are Your Discarded PCs Really Clean? Billing & Collections: Playing Hardball The Administrator's Desk: Recruiting for Patient Satisfaction Start It Up: Finance - Mastering the Numbers Game Coding The Great Practice Makeover: Taking Care of Business Associates Classifieds Advertiser Index Physicians Practice - April 2008 Physicians Practice - April 2008 - Physicians Practice - April 2008 (Page Cover1) Physicians Practice - April 2008 - Physicians Practice - April 2008 (Page Cover2) Physicians Practice - April 2008 - Physicians Practice - April 2008 (Page 1) Physicians Practice - April 2008 - Physicians Practice - April 2008 (Page 2) Physicians Practice - April 2008 - Physicians Practice - April 2008 (Page 3) Physicians Practice - April 2008 - Physicians Practice - April 2008 (Page 4) Physicians Practice - April 2008 - Contents (Page 5) Physicians Practice - April 2008 - Contents (Page 6) Physicians Practice - April 2008 - Contents (Page 7) Physicians Practice - April 2008 - Contents (Page 8) Physicians Practice - April 2008 - Contents (Page 9) Physicians Practice - April 2008 - The Bigger Picture: Medicare Decision Time (Page 10) Physicians Practice - April 2008 - The Bigger Picture: Medicare Decision Time (Page 11) Physicians Practice - April 2008 - Letters (Page 12) Physicians Practice - April 2008 - Letters (Page 13) Physicians Practice - April 2008 - Letters (Page 14) Physicians Practice - April 2008 - Letters (Page 15) Physicians Practice - April 2008 - Letters (Page 16) Physicians Practice - April 2008 - Physicians Practice Pearls: Outsource Your Pain (Page 17) Physicians Practice - April 2008 - Noteworthy (Page 18) Physicians Practice - April 2008 - Noteworthy (Page 19) Physicians Practice - April 2008 - Noteworthy (Page 20) Physicians Practice - April 2008 - Noteworthy (Page 21) Physicians Practice - April 2008 - Cover Story: Trial Lawyers Tell All (Page 22) Physicians Practice - April 2008 - Cover Story: Trial Lawyers Tell All (Page 23) Physicians Practice - April 2008 - Cover Story: Trial Lawyers Tell All (Page 24) Physicians Practice - April 2008 - Cover Story: Trial Lawyers Tell All (Page 25) Physicians Practice - April 2008 - Cover Story: Trial Lawyers Tell All (Page 26) Physicians Practice - April 2008 - Cover Story: Trial Lawyers Tell All (Page 27) Physicians Practice - April 2008 - Cover Story: Trial Lawyers Tell All (Page 28) Physicians Practice - April 2008 - Cover Story: Trial Lawyers Tell All (Page 29) Physicians Practice - April 2008 - Management: When It’s Time to Change (Page 30) Physicians Practice - April 2008 - Management: When It’s Time to Change (Page 31) Physicians Practice - April 2008 - Management: When It’s Time to Change (Page 32) Physicians Practice - April 2008 - Management: When It’s Time to Change (Page 33) Physicians Practice - April 2008 - Management: When It’s Time to Change (Page 34) Physicians Practice - April 2008 - Management: When It’s Time to Change (Page 35) Physicians Practice - April 2008 - Management: When It’s Time to Change (Page 36) Physicians Practice - April 2008 - Management: When It’s Time to Change (Page 37) Physicians Practice - April 2008 - Management: When It’s Time to Change (Page 38) Physicians Practice - April 2008 - Ask the Experts (Page 39) Physicians Practice - April 2008 - Ask the Experts (Page 40) Physicians Practice - April 2008 - Ask the Experts (Page 41) Physicians Practice - April 2008 - Ask the Experts (Page 42) Physicians Practice - April 2008 - Ask the Experts (Page 43) Physicians Practice - April 2008 - Ask the Experts (Page 44) Physicians Practice - April 2008 - Ask the Experts (Page 45) Physicians Practice - April 2008 - Ask the Experts (Page 46) Physicians Practice - April 2008 - Ask the Experts (Page 47) Physicians Practice - April 2008 - Ask the Experts (Page 48) Physicians Practice - April 2008 - Technology: Do You Know Where Your Data Is? (Page 49) Physicians Practice - April 2008 - Technology: Do You Know Where Your Data Is? (Page 50) Physicians Practice - April 2008 - Technology: Do You Know Where Your Data Is? (Page 51) Physicians Practice - April 2008 - Technology: Do You Know Where Your Data Is? (Page 52) Physicians Practice - April 2008 - Technology: Do You Know Where Your Data Is? (Page 53) Physicians Practice - April 2008 - Technology: Do You Know Where Your Data Is? (Page 54) Physicians Practice - April 2008 - The Tech Doctor: Are Your Discarded PCs Really Clean? (Page 55) Physicians Practice - April 2008 - The Tech Doctor: Are Your Discarded PCs Really Clean? (Page 56) Physicians Practice - April 2008 - Billing & Collections: Playing Hardball (Page 57) Physicians Practice - April 2008 - Billing & Collections: Playing Hardball (Page 58) Physicians Practice - April 2008 - Billing & Collections: Playing Hardball (Page 59) Physicians Practice - April 2008 - Billing & Collections: Playing Hardball (Page 60) Physicians Practice - April 2008 - Billing & Collections: Playing Hardball (Page 61) Physicians Practice - April 2008 - Billing & Collections: Playing Hardball (Page 62) Physicians Practice - April 2008 - The Administrator's Desk: Recruiting for Patient Satisfaction (Page 63) Physicians Practice - April 2008 - The Administrator's Desk: Recruiting for Patient Satisfaction (Page 64) Physicians Practice - April 2008 - Start It Up: Finance - Mastering the Numbers Game (Page 65) Physicians Practice - April 2008 - Start It Up: Finance - Mastering the Numbers Game (Page 66) Physicians Practice - April 2008 - Start It Up: Finance - Mastering the Numbers Game (Page 67) Physicians Practice - April 2008 - Start It Up: Finance - Mastering the Numbers Game (Page 68) Physicians Practice - April 2008 - Start It Up: Finance - Mastering the Numbers Game (Page 69) Physicians Practice - April 2008 - Start It Up: Finance - Mastering the Numbers Game (Page 70) Physicians Practice - April 2008 - Coding (Page 71) Physicians Practice - April 2008 - Coding (Page 72) Physicians Practice - April 2008 - The Great Practice Makeover: Taking Care of Business Associates (Page 73) Physicians Practice - April 2008 - The Great Practice Makeover: Taking Care of Business Associates (Page 74) Physicians Practice - April 2008 - The Great Practice Makeover: Taking Care of Business Associates (Page 75) Physicians Practice - April 2008 - Classifieds (Page 76) Physicians Practice - April 2008 - Classifieds (Page 77) Physicians Practice - April 2008 - Classifieds (Page 78) Physicians Practice - April 2008 - Classifieds (Page 79) Physicians Practice - April 2008 - Advertiser Index (Page 80) Physicians Practice - April 2008 - Advertiser Index (Page Cover3) Physicians Practice - April 2008 - Advertiser Index (Page Cover4)
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